Designtide Tokyo 2024 Primárna funkcia: Firemná identita od There There - Kazune Watanabe

Dizajn Designtide Tokyo 2024 Primárna funkcia: Firemná identita od dizajnéra There There - Kazune Watanabe je vysoko uznávaným víťazom veľmi prestížneho ocenenia 2026 Zlatá cena A' Design Award v súťažnej kategórii Grafika.

ZlatáGrafika· 2026

Designtide Tokyo 2024 Primárna funkcia: Firemná identita

od There There - Kazune Watanabe

Klient: Designtide Tokyo Committee

Víťaz ocenenia Zlatá cena A' Design Award v kategórii Grafika

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Dizajn

O dizajne Designtide Tokyo 2024 Primárna funkcia: Firemná identita

Text knihy: Designtide Tokyo je dizajnové podujatie pozostávajúce z výstav a trhov, ktoré skúma a zdieľa nové trendy v dizajne produktov a súvisiacich oblastiach. Prostredníctvom dizajnu vytvára pohlcujúci zážitok energie a emócií presahujúci digitálne médiá. V rokoch 2005 až 2012 zdieľalo dizajnovú kultúru z Tokia so svetom. Každý rok približne 50 pozvaných a vybraných dizajnérov predstavilo diela, ktoré cenili kreativitu viac ako komerciu. V roku 2024 bolo Designtide Tokyo oživené s novým logom a obnovenou víziou.

Ocenenie

O ocenení Zlatá cena A' Design Award

Designtide Tokyo 2024 Primárna funkcia: Firemná identita je laureát Zlatej ceny A' Design Award, nesmierne prestížneho uznania udeľovaného prvotriednym, úžasným a vynikajúcim dizajnom. Laureáti Zlatej ceny sú mimoriadne inovatívne, vizionárske a žiarivo oslnivé výtvory, ktoré odrážajú génia, múdrosť a majstrovstvo svojich dizajnérov. Od Designtide Tokyo 2024 Primárna funkcia: Firemná identita sa očakáva, že bude vysoko chváleným, trendotvorným a monumentálnym vynálezom, ktorý prináša bezprecedentnú hodnotu. Tento dizajn ocenený Zlatou cenou A' Design Award je pôsobivé, rešpektované dielo, ktoré vo veľkej miere prináša úžitok a posúva hranice umenia, vedy, dizajnu a technológie. Designtide Tokyo 2024 Primárna funkcia: Firemná identita vyvoláva intenzívne pocity túžby, prebúdza vášeň, povzbudzuje kreativitu a fascinuje nás.

Za dizajnom

Tlačový kit

Kredity, členovia tímu a technické údaje poskytnuté dizajnérom.

Jedinečné vlastnosti: "Designtide Tokyo" was originally held from 2005 to 2012 and introduced Tokyo design to the world. It supported many designers who later gained international recognition. In 2024 the event was revived with a new visual identity. In a society driven by trends and empathy, the new identity needed strong impact and interactivity. The graphics change in response to viewer movement such as approaching moving away or sliding. This behavior reflects the motion of tides.
Rozmery a balenie: Main Graphic Materials Wood Acrylic Fabric
Size 2 meters 5 centimeters by 10 meters
Printed Materials Poster Paper Plastic Sheet
Size A2
Technical Characteristics Digital expression reproduced through analog methods without electronic components
Štítky: Graphic, Tide, Tokyo, Design, Animation
Výrobná technológia: The graphics use scanimation also known as slit animation. Movement appears only when viewers change their position or distance. No digital screens or electronic components are used. By carefully adjusting slit pitch and base imagery the work expands beyond simple animation into a more complex interactive experience. Materials include wood acrylic fabric and paper. Acrylic used at the venue was later reused.
Dizajnérska výzva: The challenge was to create an interactive identity that changes according to user behavior without using digital technology. Scanimation normally allows only limited frame movement. By refining slit pitch and carefully designing the base imagery we transformed this simple technique into a complex responsive visual system that encourages physical engagement.
Výskum: From the 1990s to the early 2000s Tokyo hosted many influential design events. In recent years these opportunities have declined and large collective movements have become rare despite the spread of social media. "Designtide Tokyo 2024" was launched to renew this culture. Held in November 2024 in Tokyo it welcomed more than 6000 visitors and aimed to initiate a new movement in Japanese design.
Inšpirácia: "Designtide" refers to a major movement in design. Tides are created by the gravitational force of the moon. Natural forces alone create only surface movement. The aim of this project was to build a strong movement from the ground up. In an era shaped by social media and individual presentation, this graphics created based on the concept of tides for a major design event in Tokyo.
Trvanie projektu: Venue Nihonbashi Mitsui Hall Chuo ku Tokyo Japan
Dates November 27 to December 1 2024
Pracovný postup: The project uses scanimation to let visitors experience a major movement in design. Each graphic responds to viewer actions such as approaching moving away or sliding. The image changes depending on distance and motion. This system expresses how individual gestures can create a larger collective flow. Small personal actions combine to form a powerful tide of change.