Nuscents Šminka Kaleidoskop – avtor En Ke and Yuancao Pan

Delo Nuscents Šminka Kaleidoskop avtorja En Ke and Yuancao Pan je izjemno cenjeni dobitnik prestižne nagrade 2021 Železna nagrada A' Design Award v tekmovalni kategoriji Oblikovanje embalaže.

ŽeleznaEmbalaža· 2021

Nuscents Šminka Kaleidoskop

avtor/ica: En Ke and Yuancao Pan

Naročnik: Shanghai Youfei Cosmetics Co., Ltd

Dobitnik nagrade Železna nagrada A' Design Award v kategoriji Embalaža

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Dizajn

O dizajnu Nuscents Šminka Kaleidoskop

Ta izdelek predstavlja drzno inovacijo strukture embalaže za ličila! Prinaša nove ideje in usmeritve za oblikovanje in razvoj kozmetičnih izdelkov. Izdelek ustreza konceptu 'križnega oblikovanja' (Crossover design), ki mladim omogoča izražanje svojih interesov in čustev. Spodbuja razvoj celotne kozmetične industrije na področju kulture blagovne znamke, funkcionalnosti izdelka, varstva okolja in tehnoloških inovacij. Ta izdelek je prejel patente na Kitajskem in v Združenih državah Amerike ter oblikovalske nagrade na Kitajskem in v ZDA!

Priznanje

O nagradi Železna nagrada A' Design Award

Nuscents Šminka Kaleidoskop je prejemnik Železne nagrade A' Design Award, prestižnega priznanja, ki se podeljuje dobrim oblikovanjem, ki izpolnjujejo profesionalne in industrijske zahteve, pričakovane od dobro zasnovanih stvaritev. Prejemniki Železne nagrade kažejo veliko spretnost, visoko specializacijo, strokovno razumevanje in ustvarjalne zmožnosti svojih ustvarjalcev. Od Nuscents Šminka Kaleidoskop se pričakuje, da bo visoko cenjena, občudovana in ljubljena stvaritev, ki je praktična in inovativna. To oblikovanje, nagrajeno z Železno nagrado A' Design Award, vključuje najboljše prakse panoge in ima kompetentne tehnične lastnosti, povezane s strokovnim znanjem in talentom. Zaradi svoje temeljitosti si Nuscents Šminka Kaleidoskop zasluži spoštovanje in je zasnovan tako, da zagotavlja izboljšave kakovosti življenja, ki pomagajo narediti svet boljši kraj.

V ozadju dizajna

Komplet za medije

Zasluge, člani ekipe in tehnične podrobnosti, ki jih je posredoval oblikovalec.

Edinstvene lastnosti: Innovative application of cross-border packaging design, Design features: 1. Cultural innovation; 2.Functional innovation; 3.Environmental protection; 4. Technological innovation.

The moment the Kaleidoscope lipstick is opened, it is separated into two products, "The lipstick belongs to the mum, and the Kaleidoscope belongs to the kid!" This product is a gift between mum and kid, as well as a gift between friends, lovers and relatives! This is a product warm your heart!
Dimenzije in embalaža: Outer packaging size (kaleidoscope): length 18cm, diameter 3.6cm;
Internal product size (lipstick): length 14cm, diameter 1.4cm.
Oznake: Kaleidoscope, lipstick, dream, beauty, crossover design
Proizvodna tehnologija: The two products of lipstick and kaleidoscope are combined through innovative design and technology. The product structure stability problem, the collision problem between the glass material and the lipstick tube, and the heat preservation problem were solved.
Oblikovalski izziv: Difficulty 1: How to create and find an intermediate that can express the brand concept of "dream and beauty".
Difficulty 2: What kind of packaging can contain the common emotions of people under multiculturalism and resonate with most people?
Raziskave: This product is a bold attempt to innovate and develop the packaging structure of makeup products! Bringing new ideas and directions for the design and development of makeup products. This product fits the "cross-border" product that young people love to communicate with interest and emotion. It can promote the development of the entire cosmetics industry in terms of brand culture, product function, environmental protection, and technological innovation. This product Environmental protection: not easily discarded packaging, greatly ease the waste generation, and has been put into the commodity market!
Inspiracija: The inspiration comes from people is yearning for dreams and beauty.
The kaleidoscope represents everyone is longing for beauty and dreams in childhood, while lipstick is people is pursuit of beauty after they grow up. Organically blending beauty and dreams, a single product has more functions!
Trajanje projekta: The project started in Shanghai in January 2019 and was completed in Shanghai in October 2019. It was listed on the Chinese market in December 2019.
Potek delovanja: 1. Using a kaleidoscope as the outer packaging of the long lipstick, the two products are combined.
2. Open the top cover of the kaleidoscope to take out the built-in long lipstick. (See Figure 2)
3. Take out the long lipstick, put back the top cap of the kaleidoscope, and the kaleidoscope can be used again.
Patenti: innovative packaging method! Chinese patent number: ZL201930669113.4; USA patent number: US10,606,088 B1.
Copyright: KE, EN.
Design features: 1. Cultural innovation: multicultural resonance; 2. Functional innovation: giving a single beauty lipstick more possible functions. 3. Environmental protection: The packaging method that is not easy to discard greatly reduces the generation of garbage. 4. Technological innovation: technological innovation and development to realize the above-mentioned functions.
Člani ekipe: Creative Design: EN KE
Executive Design: EN KE
Executive Design: YUANCAO PAN