Chiang Hu Baijiu – avtor Evan Chen and Ziming Guo

Delo Chiang Hu Baijiu avtorja Evan Chen and Ziming Guo je izjemno cenjeni dobitnik prestižne nagrade 2021 Srebrna nagrada A' Design Award v tekmovalni kategoriji Oblikovanje embalaže.

SrebrnaEmbalaža· 2021

Chiang Hu Baijiu

avtor/ica: Evan Chen and Ziming Guo

Naročnik: Lascaux Design Institute Inc.

Dobitnik nagrade Srebrna nagrada A' Design Award v kategoriji Embalaža

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Barve

Dizajn

O dizajnu Chiang Hu Baijiu

Zavzema se za tradicionalno kitajsko vino (belo vino, riževo vino, rumeno riževo vino, sadno vino itd.) v kombinaciji s sodobnim trendom ustvarjanja novega kitajskega izraza, mednarodnega izraza. Na sprednji strani steklenice je dovršena gravura ptic. Na nasprotni strani steklenice je pokrajina kitajske reke Fenhe, rojstnega kraja kleti. Skozi vino letijo ptice nad gorami in rekami ter izražajo visoke želje.

Priznanje

O nagradi Srebrna nagrada A' Design Award

Chiang Hu Baijiu je prejemnik Srebrne nagrade A' Design Award, izjemno prestižnega priznanja, ki se podeljuje čudovitim, impresivnim vrhunskim oblikovanjem. Prejemniki Srebrne nagrade so izjemno briljantna in zelo ustvarjalna dela, ki ponazarjajo izjemno strokovnost, talent in bistrost svojih oblikovalcev. Od Chiang Hu Baijiu se pričakuje, da bo čudovito, zgledno delo, opazno profesionalno in globoko inovativno. To oblikovanje, nagrajeno s Srebrno nagrado A' Design Award, je zelo opazen, občudovan izum, ki koristi in premika meje umetnosti, znanosti, oblikovanja in tehnologije. Chiang Hu Baijiu je stvaritev, ki ji mnogi zavidajo, ki prebuja želje, prinaša pozitivna čustva in vzbuja začudenje in občudovanje.

V ozadju dizajna

Komplet za medije

Zasluge, člani ekipe in tehnične podrobnosti, ki jih je posredoval oblikovalec.

Edinstvene lastnosti: Chianghu is a neo chinese-style single sorgum baijiu fremented and distilled with Daqu plus a touch of valencia orange peel for a light critus aroma, which is well balanced and owns a smooth, sweet finish.
It is committed to the Chinese traditional wine (white wine, rice wine, yellow rice wine, fruit wine, etc.) combined with the modern trend to make new Chinese expression, international expression.
Dimenzije in embalaža: The size of the single box is 240mm*125mm*100mm.
Structure, natural anti-collision design, internal fixed paper foil, express no longer need to use foam package. When you open the box, the lid is in close contact with the bottom, which will slowly slide down because of the air damping.
Oznake: logo,packaging,illustrations,graphics,aggs,Lascaux Design,baijiu
Proizvodna tehnologija: Located in Luliang Distillery, one of the world's ten largest spirits producing areas, the Qinghu Distillery is located in Luliang Hill, Fenhe River, the second largest tributary of the Yellow River Valley.
Huzhou Brewing Technology: Using Lu Liang area's intangible cultural heritage brewing technology, it is awarded to Lu Liang's intangible cultural heritage brewing technology, which is1.5 years old,3 years old,5 years old, mixed in proportion.
Oblikovalski izziv: Howl is a bird with lofty aspirations and the strength to fly high in Chinese ancient deepening legend. How to show the ambition under the limited bearing range of the picture (bottle shape, packaging box) is the difficulty of our creation; Finally, the positive expression of confidence, courage and strength of the birds, the reverse side of the vast mountains and rivers for the exquisite illustration as the main graphic creation. Slowly turn the bottle, through the bottle and wine, birds are flying in the sky. To express great foresight and ambition.
Raziskave: The founder of the product appreciates our understanding of white wine, we all agree that food, water and wine is an important part of wine making, so we began to cooperate, at the same time expressing self-confidence in the wine packaging, expressing great ambition.
Inspiracija: On the front of the bottle is an elaborate engraving of birds.
On the opposite side of the bottle is the landscape of China's Fenhe River, the birthplace of the winery. Through the wine, the birds fly above the mountains and rivers, expressing lofty aspirations.
Trajanje projekta: The project started in Suzhou on New Year's Day, 2021.
Potek delovanja: When consumers get the wine, turn the bottle, will see a big bird flying in the vast landscape above the river, convey the meaning of lofty ambition.
Člani ekipe: Evan Chen
Ziming Guo
Leti Liu
JiaYi Jiang
Fan Zhang
XiangNan Xu
Min Fang
Zasluge za slike: EvanChen