Wildheart Organics Aromaterapevtske Sveče – avtor Angela Spindler

Delo Wildheart Organics Aromaterapevtske Sveče avtorja Angela Spindler je izjemno cenjeni dobitnik prestižne nagrade 2022 Srebrna nagrada A' Design Award v tekmovalni kategoriji Oblikovanje embalaže.

SrebrnaEmbalaža· 2022

Wildheart Organics Aromaterapevtske Sveče

avtor/ica: Angela Spindler

Naročnik: Depot Creative

Dobitnik nagrade Srebrna nagrada A' Design Award v kategoriji Embalaža

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Preverite status nagrade za #137486

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Barve

Dizajn

O dizajnu Wildheart Organics Aromaterapevtske Sveče

Vrhunski videz linije brezhibno organsko dišečih sojinih sveč. Zamisel je bila prodreti med prodajalce na drobno višjega cenovnega razreda z videzom, ki bi ustrezal kakovosti izdelka, ki naj bi bila sporočana prek podobe izdelka. Izbira materiala in zaključki so ključni za potrošnike' zaznave, od prvega vtisa do druge bolj premišljene ocene. Uporabljene barve izhajajo iz rastlin in zelišč, ki tvorijo vsako od dišav. Ilustracije so eterične in namigujejo na vonj, ki se razprši v zraku, ko gori sveča.

Priznanje

O nagradi Srebrna nagrada A' Design Award

Wildheart Organics Aromaterapevtske Sveče je prejemnik Srebrne nagrade A' Design Award, izjemno prestižnega priznanja, ki se podeljuje čudovitim, impresivnim vrhunskim oblikovanjem. Prejemniki Srebrne nagrade so izjemno briljantna in zelo ustvarjalna dela, ki ponazarjajo izjemno strokovnost, talent in bistrost svojih oblikovalcev. Od Wildheart Organics Aromaterapevtske Sveče se pričakuje, da bo čudovito, zgledno delo, opazno profesionalno in globoko inovativno. To oblikovanje, nagrajeno s Srebrno nagrado A' Design Award, je zelo opazen, občudovan izum, ki koristi in premika meje umetnosti, znanosti, oblikovanja in tehnologije. Wildheart Organics Aromaterapevtske Sveče je stvaritev, ki ji mnogi zavidajo, ki prebuja želje, prinaša pozitivna čustva in vzbuja začudenje in občudovanje.

V ozadju dizajna

Komplet za medije

Zasluge, člani ekipe in tehnične podrobnosti, ki jih je posredoval oblikovalec.

Edinstvene lastnosti: The agency elevated Wildheart’s branding and product packaging design to reinforce its clean credentials, hero the divine aromas and create a premium lifestyle brand.

Very few candle brands use completely organic ingredients, we captured Wildheart’s point of difference and high quality throughout the packaging, visually and with tactile materials.
Dimenzije in embalaža: There were a range of box sizes created. The material specification was uncoated off white stock, with a slight texture. Printed offset in CMYK with spot UV details on illustrations and brand mark. Inners were from white core flute. Labels printed single colour on satin finish self-adhesive stock.

52 SKU's, 5 product ranges
Oznake: Candle packaging, Packaging for candles, premium packaging, luxury candle packaging
Proizvodna tehnologija: Printed CMYK on uncoated stock with spot UV details.
Boxes of various sizes with coreflute inners.
Separate label s printed for candle jars.
Oblikovalski izziv: The project timing was quite tight.
Raziskave: On a functional note, the brand’s previous boxes weren’t holding up well in shipment. Depot created a packaging solution that was physically sturdy, yet visually delicate. A premium hand feel combines with light colors and ethereal illustrations that allude to the plant-based scents that dissipate into the air as the candle burns. Colors create a visual identity for 52 products across 5 ranges. The effect makes the organic claim legible, while creating a more polished, luxurious experience overall.
Inspiracija: Whiff of luxury.

It’s rare among candle brands to insist on all organic ingredients, a point of difference we took to heart when tasked with packaging Wildheart’s precious olfactory experiences. The idea was to break into higher end retailers with a look that would stand up to the rare quality of the product.

We created a packaging solution that was physically sturdy, yet visually delicate. Colors create a visual identity for 52 products across 5 ranges.
Trajanje projekta: Project commenced in July 2018, Sydney Australia.
Project completed in April 2019, Sydney Australia.
Launched in UK in September 2019
Potek delovanja: Boxes are crash lock bottoms with simple tuck in lids.
Core flute inners have die cut finger hole for ease of opening.
Člani ekipe: Angela Spindler - Creative Director, designer, illustrator
Annie Dekker - Finished art, retouching, illustration colour/retouching