Yancha Embalaža za čaj – avtor Binguowenhua Binguowenhua1

Delo Yancha Embalaža za čaj avtorja Binguowenhua Binguowenhua1 je izjemno cenjeni dobitnik prestižne nagrade 2024 Železna nagrada A' Design Award v tekmovalni kategoriji Oblikovanje embalaže.

ŽeleznaEmbalaža· 2024

Yancha Embalaža za čaj

avtor/ica: Binguowenhua Binguowenhua1

Naročnik: Yancha

Dobitnik nagrade Železna nagrada A' Design Award v kategoriji Embalaža

11,212

Potrjeni dobitnik nagrade

Preverite status nagrade za #152713

Ogled na A' Design Award Sporočilo za javnost Značka nagrade

Barve

Dizajn

O dizajnu Yancha Embalaža za čaj

Yancha je oblikovana embalaža za čaj, namenjen podpori zdravja pljuč. Embalaža sledi minimalističnemu pristopu in ima umirjen, elegantni videz. Bela slikarija s tušem v tehniki linij daje izdelku orientalski značaj, postavitev pa se navdihuje po formatu starodavnih zvitkov. Grafike prikazujejo dvanajst tradicionalnih ročnih postopkov priprave čaja. Škatla merí 357 x 168 x 80 milimetrov. Zasnova povezuje stoletno tradicionalno formulo s sodobno proizvodnjo in izdelek potrošnikom predstavi na jasen način.

Priznanje

O nagradi Železna nagrada A' Design Award

Yancha Embalaža za čaj je prejemnik Železne nagrade A' Design Award, prestižnega priznanja, ki se podeljuje dobrim oblikovanjem, ki izpolnjujejo profesionalne in industrijske zahteve, pričakovane od dobro zasnovanih stvaritev. Prejemniki Železne nagrade kažejo veliko spretnost, visoko specializacijo, strokovno razumevanje in ustvarjalne zmožnosti svojih ustvarjalcev. Od Yancha Embalaža za čaj se pričakuje, da bo visoko cenjena, občudovana in ljubljena stvaritev, ki je praktična in inovativna. To oblikovanje, nagrajeno z Železno nagrado A' Design Award, vključuje najboljše prakse panoge in ima kompetentne tehnične lastnosti, povezane s strokovnim znanjem in talentom. Zaradi svoje temeljitosti si Yancha Embalaža za čaj zasluži spoštovanje in je zasnovan tako, da zagotavlja izboljšave kakovosti življenja, ki pomagajo narediti svet boljši kraj.

V ozadju dizajna

Komplet za medije

Zasluge, člani ekipe in tehnične podrobnosti, ki jih je posredoval oblikovalec.

Edinstvene lastnosti: Designed exclusively for YANCHA, this packaging represents the dedication of YANCHA in providing a new choice for lung health support to modern individuals affected by issues such as tobacco, haze, exhaust fumes, and cooking fumes. In addition, YANCHA inherits a century-old traditional formula for promoting lung health, combining it with traditional tea-making techniques, and applying modern biotechnology for improvement.
Dimenzije in embalaža: Weight: about 7kg, size: 357mm*168mm*80mm
Oznake: YANCHA, tea making flow chart, oriental picture scroll, oriental flavor, ancient method
Proizvodna tehnologija: The national patented technology is used in the preparation process: "a kind of smoke-clearing and lung-clearing tea and its preparation method"
Oblikovalski izziv: Packaging design is a dynamic field where new trends and styles are constantly emerging. Designers must understand the culture, preferences and consumer behavior of the target market to effectively convey product information and brand values, making attractive packaging design relevant to the target market Linking is a challenging task.
Raziskave: While maintaining the shape and taste of the tea, long-term drinking of the tea has a significant effect on degrading nicotine in the human body. The tea is a daily lung-nourishing product suitable for the whole family. Consumers affected by problems such as oily smoke will be provided with new options for light lung maintenance.
Inspiracija: The product follows the principle of minimalist design, with an overall aesthetic and graceful appearance. The packaging adopts the technique of white line wash painting to present an oriental essence. Inspiration is drawn from the creative techniques of ancient scrolls, and inspiration is derived from the twelve traditional manual tea-making processes.
Trajanje projekta: The project started in Guangzhou in July 2022 and was completed in Guangzhou in June 2023. The illustration of the tea making flowchart was publicly released on Weibo in June 2023
Potek delovanja: It is the same as brewing tea in daily life. Take 5 grams of tea and brew it with boiling water at 90°C for 3-5 minutes. Make it twice a day to achieve the daily effect of nourishing the lungs and lightening the lungs.
Patenti: Patent name: A kind of smoke-clearing and lung-clearing tea and its preparation method
Patent No.: ZL201210282232.1
Owner: Li Jiaxian
Release time: November 18, 2015
Člani ekipe: Edward Song
Vicky Wang
Will Teng
Lanbo Yang
Yuanfeng Chu
Rannie Chu