Easeye Embalaža za prehransko dopolnilo – avtor Byhealth Co., Ltd.

Delo Easeye Embalaža za prehransko dopolnilo avtorja Byhealth Co., Ltd. je izjemno cenjeni dobitnik prestižne nagrade 2025 Srebrna nagrada A' Design Award v tekmovalni kategoriji Oblikovanje embalaže.

SrebrnaEmbalaža· 2025

Easeye Embalaža za prehransko dopolnilo

avtor/ica: Byhealth Co., Ltd.

Naročnik: Creative Department of BYHEALTH Co., Ltd.

Dobitnik nagrade Srebrna nagrada A' Design Award v kategoriji Embalaža

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Preverite status nagrade za #163245

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Barve

Dizajn

O dizajnu Easeye Embalaža za prehransko dopolnilo

Easeye je embalažni dizajn za otroško prehransko dopolnilo za oči. Ljubke ilustracije živali nadomeščajo videz tradicionalne embalaže za zdravila in zmanjšujejo odpor, ki ga otroci čutijo do izdelkov, podobnih zdravilom. Svetle oči živali pritegnejo pozornost in prikazujejo korist izdelka za vid. Črka e v imenu blagovne znamke je narisana kot veliko oko. Pokrovček steklenice je izdelan s tribarvnim brizganjem. 13-milimetrski potezni obroček se zlahka odtrga, polmesečasti pokrov pa se odpre z eno roko. Pokrovček ostane pritrjen na steklenico, da se ne izgubi.

Priznanje

O nagradi Srebrna nagrada A' Design Award

Easeye Embalaža za prehransko dopolnilo je prejemnik Srebrne nagrade A' Design Award, izjemno prestižnega priznanja, ki se podeljuje čudovitim, impresivnim vrhunskim oblikovanjem. Prejemniki Srebrne nagrade so izjemno briljantna in zelo ustvarjalna dela, ki ponazarjajo izjemno strokovnost, talent in bistrost svojih oblikovalcev. Od Easeye Embalaža za prehransko dopolnilo se pričakuje, da bo čudovito, zgledno delo, opazno profesionalno in globoko inovativno. To oblikovanje, nagrajeno s Srebrno nagrado A' Design Award, je zelo opazen, občudovan izum, ki koristi in premika meje umetnosti, znanosti, oblikovanja in tehnologije. Easeye Embalaža za prehransko dopolnilo je stvaritev, ki ji mnogi zavidajo, ki prebuja želje, prinaša pozitivna čustva in vzbuja začudenje in občudovanje.

V ozadju dizajna

Komplet za medije

Zasluge, člani ekipe in tehnične podrobnosti, ki jih je posredoval oblikovalec.

Edinstvene lastnosti: In order to reduce children's resistance to drug-like food, the packaging design of cute animal patterns is used to break the stereotype of traditional drug packaging and reduce the psychological burden of children. The shining eyes of the animals attract attention, visually communicate the benefits of the product on the eyes, and enhance the child's awareness. Professional layout design enhances the credibility of the product and wins the trust of parents.
Dimenzije in embalaža: Length 50mm x width 50mm x height 107mm
Oznake: Brand Design, Packaging Design, Vi Design, Health Food Packaging, Visual Design, Eyes, Illustration Design, Animal Design, Logo Ddesign, Bottle Design
Proizvodna tehnologija: The design of the bottle cap uses advanced three-color injection molding technology to ensure tightness. The 13mm wide pull ring has been tested 500 times and can be easily torn by the user. The crescent-shaped canopy design fits the natural curve of the thumb and can be easily pushed open with one hand. The smart connection between the bottle cap and the bottle body avoids the trouble of loss, and takes into account the dual concerns of product quality and user experience.
Oblikovalski izziv: Easeye's logo update featuring animal images captivates children and young parents. The design resonates with consumers on both visual and emotional planes, underscoring environmental consciousness. This strategy not only strengthens the brand's bond with younger audiences but also stimulates market growth and propels the industry towards sustainable practices.
Raziskave: Easeye has successfully appealed to children and young parents by updating its logo and incorporating animal images. The new design resonates visually and emotionally with consumers and emphasizes environmental protection. This strengthens the brand's connection with younger consumers, promotes market growth and drives sustainable development of the industry.
Inspiracija: Easeye is a brand focused on eye nutrition. In order to strengthen and expand the children's market, Easeye launched this brand rejuvenation upgrade. This upgrade redesigned the brand logo, the letter e in the brand name was designed as a smart big eye, applied to all product packaging. The cute animal pattern reduces the psychological burden of people, especially children, and the design style is loved by young people.
Trajanje projekta: The project started in November 2023, took six months to complete, and was first listed in April 2024, and has been sold on major e-commerce platforms in China.
Potek delovanja: The eye pattern is derived from the letter "e", which intuitively conveys the product function and shows the brand characteristics. Combined with cute animal design, attract young consumers, especially reduce the psychological burden of children. The 13mm pull ring is easy to tear, the crescent lid is easy to open with one hand, and the bottle cap is integrated with the bottle body, preventing loss and improving user experience.
Patenti: Year 2023 Trademark holder BYHEALTH Inc. Health Vision Hammer has been protected by China Copyright Center, year 2023, registration number: Guo Zuodeng ZI-2024-F-00108447, copyright holder: Byhealth Co., Ltd.The bottle cap design on the packaging has been patented, year 2016 Patent number :ZL201620294562.6 Patentee: Byhealth Co., Ltd.
Člani ekipe: Darren
Guanru
Xiaohong
Kayee
Pure
Gaoda
Zasluge za slike: Photo 1: Photographer Feng, Easeye, 2014
Video credits: Darren, Guanru, Kayee