Solid Order Embalaža za nakit – avtor Yawen Jiang - A Design Studio

Delo Solid Order Embalaža za nakit avtorja Yawen Jiang - A Design Studio je izjemno cenjeni dobitnik prestižne nagrade 2025 Zlata nagrada A' Design Award v tekmovalni kategoriji Oblikovanje embalaže.

ZlataEmbalaža· 2025

Solid Order Embalaža za nakit

avtor/ica: Yawen Jiang - A Design Studio

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Dobitnik nagrade Zlata nagrada A' Design Award v kategoriji Embalaža

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Dizajn

O dizajnu Solid Order Embalaža za nakit

Solid Order je vrhunska blagovna znamka nakita iz Kitajske z nevtralno estetiko, na katero vplivajo geometrijske oblike in arhitekturne strukture. Vizualni jezik blagovne znamke se osredotoča na kvadrate in kroge, kar je navdihnilo oblikovanje embalaže, ki spominja na instalacijsko umetnost. Ta embalaža uravnoteži obliko in funkcijo, pri čemer je škatla sestavni del izkušnje s produktom z možnostjo nadaljnje uporabe tudi po odstranitvi nakita.

Priznanje

O nagradi Zlata nagrada A' Design Award

Solid Order Embalaža za nakit je prejemnik Zlate nagrade A' Design Award, neizmerno prestižnega priznanja, ki se podeljuje prvovrstnim, čudovitim in izvrstnim oblikovanjem. Prejemniki Zlate nagrade so izjemno inovativne, vizionarske in bleščeče osupljive stvaritve, ki odražajo genij, modrost in mojstrstvo svojih oblikovalcev. Od Solid Order Embalaža za nakit se pričakuje, da bo zelo hvaljen, trende postavljajoč in monumentalen izum, ki prinaša brezprecedenčno vrednost. To oblikovanje, nagrajeno z Zlato nagrado A' Design Award, je spektakularno, spoštovano delo, ki v veliki meri koristi in premika meje umetnosti, znanosti, oblikovanja in tehnologije. Solid Order Embalaža za nakit ustvarja intenzivna čustva želje, prebuja strast, spodbuja ustvarjalnost in nas prevzame.

V ozadju dizajna

Komplet za medije

Zasluge, člani ekipe in tehnične podrobnosti, ki jih je posredoval oblikovalec.

Edinstvene lastnosti: Solid Order is a young fine jewelry brand from China with a neutral aesthetic inspired by geometric shapes and architectural structures. The brand's visual language focuses on squares and circles, which inspired a packaging design resembling installation art. This box reimagines luxury jewelry packaging by blending form and function, making the packaging an integral part of the product experience. It is designed to be kept and repurposed even after the jewelry is removed, adding lasting value.
Dimenzije in embalaža: Width 95mm x Depth 95mm x Height 95mm
Oznake: jewelry, acrylic, magnetic, transparent, box
Proizvodna tehnologija: The outer packaging is made from a textured specialty paper with a literary charm, setting the tone for the experience. The main body is crafted from semi-transparent frosted acrylic with a smooth, uninterrupted surface. The velvet insert holder designed for rings can be easily swapped out for holders tailored to necklaces or earrings, making this box adaptable across the entire product line with just a simple component change.
Oblikovalski izziv: The interaction details of the packaging were the most challenging part of the design process. This included smoothly removing the acrylic box from the paper outer layer, designing the opening mechanism, and arranging the jewelry to ensure stability and an appealing display. Each detail was refined through close collaboration with clients and suppliers, with multiple adjustments and prototypes, to achieve the final result.
Inspiracija: The design draws core inspiration from the brand's signature elements, which are the square and circle. The challenge was to blend these forms in a way that is both aesthetically pleasing and memorable. Influenced by minimalist aesthetics, the designer finds inspiration from photographer Hiroshi Sugimoto's work. The mastery of texture and space creates a sense of mysterious beauty that is truly captivating. This led to a design that captures the essence of contemporary art with a hint of mystery.
Trajanje projekta: October 2023 to February 2024
Potek delovanja: By opening the paper outer layer, you reveal the acrylic "art piece" inside. The dividing line clearly indicates where and how to open it. Strong magnets embedded in the top and bottom halves ensure a secure closure, while the satisfying magnetic pull adds a sense of ceremony and tactile pleasure each time the box is opened or closed, creating a playful interaction. Additionally, once the velvet ring holder is removed, the hollow semi-circular space transforms into a storage box, adding a functional afterlife to the packaging.
Člani ekipe: Yawen Jiang
Cheng Zhang
Zasluge za slike: Image #1-5: Photographer Cheng Zhang, 2024.
Video Credits: Cheng Zhang, 2024.