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SugarLady Ladies Brand Pop-up Store Fale Faʻatau Popup Mamanu i Totonu e Prism Design

O le mamanu SugarLady Ladies Brand Pop-up Store Fale Faʻatau Popup Mamanu i Totonu e Prism Design o se manumalo maualuga tele o le fa'ailoga mamalu 2017 A' Design Award Ario i le Vaega Tauva Mamanu Totonu.


ArioTotonu· 2017

SugarLady Ladies Brand Pop-up Store Fale Faʻatau Popup Mamanu i Totonu

na mamanuina e Prism Design

Tagata Fa'atau: Prism Design

Manumalo o le A' Design Award Ario i le Vaega Totonu

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Lanu

Le Mamanu

E Uiga ia SugarLady Ladies Brand Pop-up Store Fale Faʻatau Popup Mamanu i Totonu

Book Text: O le SugarLady o se fale faʻatau popup na fausia mo se pisinisi lavalava tamaʻitaʻi i Shanghai, Saina. O le tioata suka ua faʻaaogaina e fai ma autu autu, e fesoʻotaʻi ai le totonu o le fale ma le igoa o le pisinisi. O potu faʻaali taʻitasi ua fausia mai i se faʻavaa uʻamea ufiufi i se ie nylon faʻapisinisi. O laupepa LED e 600 i le 600 milimita e faʻamalamalamaina ai potu mai totonu, ma e faʻapea ona susulu malie potu taʻitasi. E faigofie ma māmā potu nei, o lea e mafai ai ona faʻapipiʻiina, faʻagaoioia ma toe tuufaʻatasia i le tele o ata eseese. O le vaeluagalemu atoa e 6 i le 10 mita ma e aofia ai se potu suʻesuʻe ofu.

Le Fa'ailogaina

E Uiga i le A' Design Award Ario

O le A' Design Award Ario na manumalo ai SugarLady Ladies Brand Pop-up Store Fale Faʻatau Popup Mamanu i Totonu, o se faamaoniga matuā mamalu e tuuina atu i mamanu sili ona lelei, matagofie ma mataʻutia. O ē manumalo i le Ario o galuega susulu tele ma fatufatuaʻi e faaalia ai le poto, le taleni ma le atamai o tagata mamanu. E faamoemoeina SugarLady Ladies Brand Pop-up Store Fale Faʻatau Popup Mamanu i Totonu e avea ma galuega matagofie, o se fesuiaiga mo isi, e iloga i le tomai faapolofesa ma mea fou loloto. O lenei mamanu na manumalo i le A' Design Award Ario o se mea e iloga, ua mataʻina e aogā ma tuleia atu tapulaʻa o le faatufugaga, saienisi, mamanu ma tekonolosi. SugarLady Ladies Brand Pop-up Store Fale Faʻatau Popup Mamanu i Totonu o se mea e fiafia i ai le toatele, e fafagu ai manaʻoga, aumaia ai lagona lelei ma tupu ai le ofo.

I Tua o le Mamanu

Pepa Fa'asalalau

Fa'amaoniaga, sui o le 'au ma fa'amatalaga fa'atekinisi na saunia e le tagata mamanu.

Uiga Fa'apitoa
This design is a pop up design. We used the simplest material and technology to built it. The most unique features of this design must be the inner connection between the design itself and the concept of the brand.
Fua & Fa'apipi'i
The total area is 6000mm*10000mm. Fitting room:2000mm*2000mm*2400mm. Display cells: 650mm*850mm*2350mm, 650mm*850mm*2200mm, 750mm*1200mm*2200mm, 750mm*950mm*2000mm.
Fa'ailoga
Sugar, Woman cloth
Tekonolosi Gaosiga
The illustration were coming from 600mm*600mm LED panel.
The cover coat was made by industrial nylon sheet, which could save more budgets as well as providing better illustration effects.
Lu'itau o le Mamanu
As a pop store, we need to made our design simplified enough to be constructed and removed. At the same time, there's not enough light for the exhibition, so additional light design was required. So we made several cells, each was just made by steel bones and industrial nylon sheet surface, each to build and move. Also, we put light in it to make it glowing from inside.
Su'esu'ega
The most important part for this design is the understanding of the brand culture. We thought deeply of the meaning of Sugar Lady and then came up with the sugar crystal idea.
Fa'aosofia
The name of the brand is Sugar Lady. We extracted Sugar as our key elements. By observing sugar crystal, we came up with the idea of using steel and canvas as a metaphor of charming women. Time gave them strength. However, inside their heart they were still as sweet and beauty as they always are.
Umi o le Poloketi
The project was built on 15th August 2016, in ShangHai, China. The exhibition lasted for two weeks.
Fa'agasologa o Galuega
The key point of this design is changeable, which means all the cells of those sugar crystal can be re-combined and moved all around, just depends on how the users would like to arrange them.
Sui o le 'Au
Designer name:TOMOHIRO KATSUKI
Designer name:MASANORI KOBAYASHI
Fa'aaloaloga o Ata
Photographer:MAKOTO ADACHI

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