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Yum Rob Primary Function: Totonu o le Fale'aiga e Zhidong Du

O le mamanu Yum Rob Primary Function: Totonu o le Fale'aiga e Zhidong Du o se manumalo maualuga tele o le fa'ailoga mamalu 2020 A' Design Award Ario i le Vaega Tauva Mamanu Totonu.


ArioTotonu· 2020

Yum Rob Primary Function: Totonu o le Fale'aiga

na mamanuina e Zhidong Du

Tagata Fa'atau: MET Creative Brand

Manumalo o le A' Design Award Ario i le Vaega Totonu

33,260

Lanu

Le Mamanu

E Uiga ia Yum Rob Primary Function: Totonu o le Fale'aiga

Yum Rob o se fale'aiga atamai fa'ata'ita'i i le Aai o Hengshui. O totonu e aofia ai le 450 mita fa'atafafa ma e mulimuli i se sitaili fa'aonaponei ma faigofie. O le faitoto'a e fa'aogaina ai se pi'oga li'o na aumai mai le ata robot a le fa'ailoga, e fa'ata'amilo e le u'amea fa'amamā fa'atagata. O luga o fa'atagata i itu e tolu o le alalaupapa i totonu e faia ai se auala fa'apitoa e ofo ai. O manoa moli lanu ma moli fa'apitoa optical fiber i luga o le faalo e fa'aata ai le si'osi'omaga o le va'aiga. O le vaega fa'atali e iai nofoa fa'asitepu e ta'iala ai le fegasoloa'i ma umia ai nisi malo. O se fa'ata'ita'iga fa'ata'amilo atoa e fa'amae'aina ai le si'osi'omaga o le 'aiga.

Le Fa'ailogaina

E Uiga i le A' Design Award Ario

O le A' Design Award Ario na manumalo ai Yum Rob Primary Function: Totonu o le Fale'aiga, o se faamaoniga matuā mamalu e tuuina atu i mamanu sili ona lelei, matagofie ma mataʻutia. O ē manumalo i le Ario o galuega susulu tele ma fatufatuaʻi e faaalia ai le poto, le taleni ma le atamai o tagata mamanu. E faamoemoeina Yum Rob Primary Function: Totonu o le Fale'aiga e avea ma galuega matagofie, o se fesuiaiga mo isi, e iloga i le tomai faapolofesa ma mea fou loloto. O lenei mamanu na manumalo i le A' Design Award Ario o se mea e iloga, ua mataʻina e aogā ma tuleia atu tapulaʻa o le faatufugaga, saienisi, mamanu ma tekonolosi. Yum Rob Primary Function: Totonu o le Fale'aiga o se mea e fiafia i ai le toatele, e fafagu ai manaʻoga, aumaia ai lagona lelei ma tupu ai le ofo.

I Tua o le Mamanu

Pepa Fa'asalalau

Fa'amaoniaga, sui o le 'au ma fa'amatalaga fa'atekinisi na saunia e le tagata mamanu.

Uiga Fa'apitoa
Yum Rob is the first future concept theme smart restaurant in Hengshui City. The designer adopts modern, simple and fashionable design style, through digital hardware, personalized products and humanized service, and in the way of technology and food, to bring immersive dining experience to customers.
Fua & Fa'apipi'i
The project covers a total of 450 square meters. The three sides of the inner extension channel adopt mirror surface to create "immersive" punch memory point and increase brand perception. It enables customers to take into account all kinds of experience in comings and goings.
Fa'ailoga
Interior, Future, Smart Restaurant, Modern, Fashion, Immersive,
Tekonolosi Gaosiga
The entrance extracts the circular arc element from the robot image of the brand, combining with the mirror stainless steel material surrounding, bringing people a sense of mystery and unknown. The use of color light-emitting strip creates a sweet and joyful visual feeling, while presenting a sense of ritual and illusion of the scene.
Lu'itau o le Mamanu
The top of the box uses optical fiber lights to enhance the visual atmosphere of the space. The panoramic 360-degree stereoscopic projection with a strong sense of the future creates an "immersive" dining environment through acousto-optic technology, presenting diverse and dramatic visual effects for customers.
Su'esu'ega
As more and more consumers are used to meet their various needs for catering through online channels, the current catering management system is not limited to cash register, but also a connector between restaurant, platform and guests. The new technology and experience will become the focus of the next development of the catering industry.
The cartoon IP image of VIVI can not only attract people's attention as a selling point, but also form its own visual symbols to increase brand recognition.
Fa'aosofia
The core of this case is to transform the abstract brand concept into a perceptible and communicable space language, and increase the benefits for business operation. Therefore, in front of the door design, the designer uses a very architectural image to show "taste" and "future" in different directions. The bold and bright color layout make the restaurant become beautiful and striking in this street.
Umi o le Poloketi
The project started in February 2019 in Hengshui and finished in March 2019 in Hengshui.
Fa'agasologa o Galuega
The waiting area is equipped with stepped seats, reasonably planning the customers' moving line, which can accommodate more people to wait for meals. Meanwhile, it subtly changes the atmosphere of the whole space, creating a cinema like audio-visual enjoyment. Semi matte paint is used on the walls around to enhance the depth of the space. The logo is embedded with the LED display screen, which brings rich spatial emotions by changing different expression forms.
Pateni
Copyrights belong to Zhidong Du, 2019.
Sui o le 'Au
Zhidong Du
Ailing Xu
Fa'aaloaloga o Ata
Image #1: Photographer Ming Chen, Entrance, 2019.
Image #2: Photographer Ming Chen, Waiting Area, 2019.
Image #3: Photographer Ming Chen, Dining Area, 2019.
Image #4: Photographer Ming Chen, Stairs, 2019.
Image #5: Photographer Ming Chen, Box, 2019.

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