O le mamanu WiseTribe Education Primary Function: Faʻasinomaga Vaʻaia e Somethink Brand o se manumalo maualuga tele o le fa'ailoga mamalu 2020 A' Design Award Ario i le Vaega Tauva Mamanu Ata Fa'atusa.

ArioAta Fa'atusa· 2020

WiseTribe Education Primary Function: Faʻasinomaga Vaʻaia

na mamanuina e Somethink Brand

Tagata Fa'atau: WiseTribe education

Manumalo o le A' Design Award Ario i le Vaega Ata Fa'atusa

49,805

Manumalo Fa'ailoga Fa'amaonia

Fa'amaonia le Tulaga o le Fa'ailoga mo #97579

Va'ai i le A' Design Award Fa'asalalauga Pailesi o le Fa'ailoga

Lanu

Le Mamanu

E Uiga ia WiseTribe Education Primary Function: Faʻasinomaga Vaʻaia

WiseTribe Education o se faʻasinomaga vaʻaia na faʻatulagaina mo se faʻalapotopotoga aʻoga e tautua i tamaiti mai le fanau mai seʻia oʻo i le sefululua tausaga le matua. O le igoa faʻa-Saina o le pisinisi o le weisi e faʻalogo pei o le upu faʻa-Peretania o le wise, lea e iai foʻi le uiga o le mafaufau. O le faʻasinomaga e faʻaaogaina ai tuʻufaʻatasiga o lanu malolosi ma ata fesoasoani e faʻaali ai le saʻolotoga ma le mafaufau fatufatuaʻi. O tagata faʻataʻitaʻi, e aofia ai se tagata o le atunuʻu, se tainoserota, se laau atamai ma se paneta, e fesoasoani i tamaiti e fesootaʻi atu i le faailoga. O le faʻasinomaga o loʻo faʻaaogaina i pepa faʻasalalau, faʻataʻitaʻiga o ala faʻasalalau lautele, pepa pisinisi, teutusi ma pine.

Le Fa'ailogaina

E Uiga i le A' Design Award Ario

O le A' Design Award Ario na manumalo ai WiseTribe Education Primary Function: Faʻasinomaga Vaʻaia, o se faamaoniga matuā mamalu e tuuina atu i mamanu sili ona lelei, matagofie ma mataʻutia. O ē manumalo i le Ario o galuega susulu tele ma fatufatuaʻi e faaalia ai le poto, le taleni ma le atamai o tagata mamanu. E faamoemoeina WiseTribe Education Primary Function: Faʻasinomaga Vaʻaia e avea ma galuega matagofie, o se fesuiaiga mo isi, e iloga i le tomai faapolofesa ma mea fou loloto. O lenei mamanu na manumalo i le A' Design Award Ario o se mea e iloga, ua mataʻina e aogā ma tuleia atu tapulaʻa o le faatufugaga, saienisi, mamanu ma tekonolosi. WiseTribe Education Primary Function: Faʻasinomaga Vaʻaia o se mea e fiafia i ai le toatele, e fafagu ai manaʻoga, aumaia ai lagona lelei ma tupu ai le ofo.

I Tua o le Mamanu

Pepa Fa'asalalau

Fa'amaoniaga, sui o le 'au ma fa'amatalaga fa'atekinisi na saunia e le tagata mamanu.

Uiga Fa'apitoa: The Wise Tribe is a education organization. Focus on children between 0 and 12 years old.The brand's Chinese name "weisi" is a homonym for "wise" in English., which is also the meaning of thinking. They hope the brand can be more close to children, like the original tribe, accompany the growth of children. They believe that children grow up with infinite possibilities, Therefore, the brand should be like children, with infinite imagination space.
Fua & Fa'apipi'i: Writing paper:210mm (width) *285mm (length), Business card:90mm (width)*55mm(length), The badge:50mm(width)*50mm(length)
Fa'ailoga: Brand, logo, Visual Identity, Education, child
Tekonolosi Gaosiga: Templates for posters and social media, business cards, envelopes, badges.
Lu'itau o le Mamanu: In recent years, the concept of STEM teaching has not yet emerged in China, and people are still ignorant of the concept of "children's recreation center" or "interest enlightenment education". As a new brand of diversified interest enlightenment education, the Wise Tribe is facing the conceptual challenge of the whole traditional enlightenment education market. And how they can visually differentiate themselves from other brands in the market.
Su'esu'ega: Blooming in the soil of tribal freedom is the core idea of this case. In the whole design process, combining the characteristics of multi-dimensional education and teaching resources of the brand, they adopted more bold combination methods in brand color, auxiliary graphics, etc., to make the brand full of infinite possibilities and vitality, and created various forms of IP images for it.
Fa'aosofia: The wise tribe, which means the most primitive enlightenment fire and intelligent division of labor, is a state of being unrestrained by rules and full of inspiration. If it is designed with a single image, it is likely to fall into the routine of conventional machinery.Blooming in the soil of tribal freedom is the core idea of this case. They adopted more bold combination methods in brand color, auxiliary graphics, etc., to make the brand full of infinite possibilities and vitality.
Umi o le Poloketi: The project started in January 2018 in Guangzhou, China.
Fa'agasologa o Galuega: Within the brand, They have joined the Wise indigenous people, the wise dinosaur, the wise wisdom tree and the mascot of the wise planet, so that the children can communicate with the brand better.
Sui o le 'Au: Astro Wong
Dorne Tsui
Jr Deng
Fa'aaloaloga o Ata: Image #1: Designer Astro Wong, WiseTribe education, 2018.
Image #2: Designer Astro Wong, WiseTribe education, 2018.
Image #3: Designer Astro Wong, WiseTribe education, 2018.
Image #4: Designer Astro Wong, WiseTribe education, 2018.
Image #5: Designer Astro Wong, WiseTribe education, 2018.