Alu sa'o i le anotusi
Mitsubishi eK X (Cross) Primary Function: Api fa'asalalau e Tomohira Kodama

O le mamanu Mitsubishi eK X (Cross) Primary Function: Api fa'asalalau e Tomohira Kodama o se manumalo maualuga tele o le fa'ailoga mamalu 2020 A' Design Award Ario i le Vaega Tauva Mamanu Fa'alauiloa.


ArioFa'alauiloa· 2020

Mitsubishi eK X (Cross) Primary Function: Api fa'asalalau

na mamanuina e Tomohira Kodama

Tagata Fa'atau: Mistubishi Motors

Manumalo o le A' Design Award Ario i le Vaega Fa'alauiloa

37,753

Lanu

Le Mamanu

E Uiga ia Mitsubishi eK X (Cross) Primary Function: Api fa'asalalau

Book Text: O le Mitsubishi eK X o se api fa'asalalau na faia mo se ta'avale kei ituaiga crossover. O lo'o fa'aalia e le api lenei ta'avale o se fa'ata'ita'iga fa'apitonu'u e iai le uiga SUV, foliga malosi ma le maualalo o le fa'aaogaina o le suau'u. O le fa'atulagaina o lo'o mulimuli i le manatu o le Cute Beast lea na fa'atonuina fo'i le mamanu i fafo o le ta'avale. O lo'o fa'aaoga ai se tu'ufa'atasiga malosi o le samasama ma le uliuli e tosina mai ai le mafaufau i le tepa muamua. O galuega ma foliga o le fa'atinoga ta'itasi o lo'o fa'aalia i se fa'asologa manino. Na faia le api fa'asalalau ina ia o'o atu i tagata fa'atau e mananao e fa'ata'ita'i se mea fou.

Le Fa'ailogaina

E Uiga i le A' Design Award Ario

O le A' Design Award Ario na manumalo ai Mitsubishi eK X (Cross) Primary Function: Api fa'asalalau, o se faamaoniga matuā mamalu e tuuina atu i mamanu sili ona lelei, matagofie ma mataʻutia. O ē manumalo i le Ario o galuega susulu tele ma fatufatuaʻi e faaalia ai le poto, le taleni ma le atamai o tagata mamanu. E faamoemoeina Mitsubishi eK X (Cross) Primary Function: Api fa'asalalau e avea ma galuega matagofie, o se fesuiaiga mo isi, e iloga i le tomai faapolofesa ma mea fou loloto. O lenei mamanu na manumalo i le A' Design Award Ario o se mea e iloga, ua mataʻina e aogā ma tuleia atu tapulaʻa o le faatufugaga, saienisi, mamanu ma tekonolosi. Mitsubishi eK X (Cross) Primary Function: Api fa'asalalau o se mea e fiafia i ai le toatele, e fafagu ai manaʻoga, aumaia ai lagona lelei ma tupu ai le ofo.

I Tua o le Mamanu

Pepa Fa'asalalau

Fa'amaoniaga, sui o le 'au ma fa'amatalaga fa'atekinisi na saunia e le tagata mamanu.

Uiga Fa'apitoa
eK X is a crossover model that incorporates the SUV taste distinctive to Mitsubishi Motors. Its design embodies Mitsubishi’s brand message Drive your Ambition and powerful driving performance with low fuel consumption is featured. This vehicle was developed to reflect the target customers insights wanting to challenge something new with an inquiring mind.
This brochure was designed to communicate special fascination of eK X, a new crossover SUV variant kei car completely.
Fa'aosofia
Developed to a Cute Beast concept, eK X exterior styling projects an SUV taste with the active, playful presence that is distinctive to Mitsubishi Motors.
This brochure was also designed based on the same concept of Cute Beast.
This vehicle has an attractive aura. With this idea, we decided to use a bold color combination of yellow and black to draw people’s attention at a 1st glance.
Also we tried to emphasize fascination of eK X by showing individual function and performance.

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