Game Fuel Kupakwa kweZvinwiwa naPepsiCo Design and Innovation

Dhizaini Game Fuel Kupakwa kweZvinwiwa naPepsiCo Design and Innovation ndiye mukundi anokudzwa zvikuru wemubairo unoremekedza we2021 Mubairo weGoridhe we A' Design Award muChikwata cheKukwikwidza cheDhizaini yePakejingi.

GoridhePakejingi· 2021

Game Fuel Kupakwa kweZvinwiwa

na PepsiCo Design and Innovation

Mutengi: PepsiCo Design & Innovation

Mukundi weMubairo weGoridhe we A' Design Award muChikwata chePakejingi

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Mukundi weMubairo Akasimbiswa

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Dhizaini

Nezvekwa Game Fuel Kupakwa kweZvinwiwa

Game Fuel ipakeji yechinwiwa chesimba cheshanduro yakakosha yakagadzirirwa mhando yeAdrenaline Rush kuRussia. Dhizaini iyi inopemberera tsika yemitambo yemagetsi ne-e-sports. Chiratidzo chikuru cheA chiri pagaba chakashandurwa kuita suo remavara akasiyana-siyana rinokoka mutengi kupinda munharaunda itsva yemutambo uye rinogadzira manzwiro ekunyura zvishoma nezvishoma. Dhizaini iyi inobva pakupaka ichisvika kuruzivo rwakakura rwemhando. Chinangwa chakataurwa chaive chekubvisa nharaunda yevatambi kubva mumafungiro asina kunaka nekupa vatambi simba nechivimbo chekuita zvakasimba.

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Nezve Mubairo weGoridhe we A' Design Award

Mubairo weGoridhe we A' Design Award wakahwinwa ne Game Fuel Kupakwa kweZvinwiwa, rukudzo rwakakwirira kwazvo runopiwa kumadhizaini ekutanga, anoshamisa uye akanakisa. Vakunda veGoridhe mabasa ane zvitsva zvakawanda, ane chiratidzo uye anopenya, anoratidza njere, uchenjeri nehunyanzvi hwevagadziri vawo. Game Fuel Kupakwa kweZvinwiwa inotarisirwa kuva chigadzirwa chinorumbidzwa kwazvo, chinoita mafambiro matsva uye chakakura, chinopa kukosha kusati kwamboonekwa. Dhizaini iyi yakahwina Mubairo weGoridhe we A' Design Award basa rinoshamisa, rinoremekedzwa, rinobatsira zvikuru uye rinosundira mberi miganhu yehunyanzvi, sayenzi, dhizaini netekinoroji. Game Fuel Kupakwa kweZvinwiwa inomutsa manzwiro akasimba ekuda, inomutsa mwoyo, inokurudzira kugadzira uye inotikwezva.

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Bepa Renhau

Zvikwereti, nhengo dzetiimu nezvimwe zvakadzama zvakapihwa nemudhizaina.

Hunhu Hwakasiyana: Adrenaline Rush, an established, powerful and bold energy drink brand available in Russia, created Adrenaline Game Fuel as a special edition offering to celebrate the gaming occasion and e-sports culture. With the design extending from packaging to brand experiences, the objective was to shift preconceived notions of the gaming community and release it from stereotypes, while also giving gamers energy and confidence for maximum performance.
Matagi: Packaging, Beverage
Chikurudziro: Every aspect of the Adrenaline Game Fuel packaging was designed to enhance the gaming experience and feel aesthetically worthy of the serious gaming consumer. The visually prominent A logo on pack was transformed into a colorful portal that invites consumers into the gradual immersion of a new game environment.
Nhengo dzeTimu: PepsiCo Design & Innovation

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