Dhizaini Fck 2020 Karenda naLateral Creative Hub ndiye mukundi anokudzwa zvikuru wemubairo unoremekedza we2021 Mubairo weGoridhe we A' Design Award muChikwata cheKukwikwidza cheGirafiki, Mifananidzo neKutaurirana kweMeso.

GoridheGirafiki· 2021

Fck 2020 Karenda

na Lateral Creative Hub

Mutengi: Lateral Creative Hub

Mukundi weMubairo weGoridhe we A' Design Award muChikwata cheGirafiki

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Shanyira Saiti Ona pa A' Design Award Mashoko Enhau Bheji reMubairo

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Dhizaini

Nezvekwa Fck 2020 Karenda

Fck 2020 ikarenda yepatafura yegore ra2021. Karenda iyi yakagadzirwa seleporello, bepa refu rakapetwa kuita zvikamu gumi nezviviri. Inogona kuchengetwa yakati sandara ichivhurwa sebhuku, kana kuiswa padhesiki iri muchimiro chedenderedzwa kana zvimwe zvimiro. Mwedzi wega wega une chishuwo chipfupi chegore idzva, chinotaurwa kuburikidza negirafiki dzemodernist dzemavara akasiyana-siyana nemifananidzo mishoma. Chinangwa ndechokupfuudza gore rakaoma nekuseka uye nokufungidzira. Kudhindwa kunoitwa nedhijitari pabepa jena remagiramu 240. Saizi yakapetwa ndeye169 na240 mamirimita.

Kuzivikanwa

Nezve Mubairo weGoridhe we A' Design Award

Mubairo weGoridhe we A' Design Award wakahwinwa ne Fck 2020 Karenda, rukudzo rwakakwirira kwazvo runopiwa kumadhizaini ekutanga, anoshamisa uye akanakisa. Vakunda veGoridhe mabasa ane zvitsva zvakawanda, ane chiratidzo uye anopenya, anoratidza njere, uchenjeri nehunyanzvi hwevagadziri vawo. Fck 2020 Karenda inotarisirwa kuva chigadzirwa chinorumbidzwa kwazvo, chinoita mafambiro matsva uye chakakura, chinopa kukosha kusati kwamboonekwa. Dhizaini iyi yakahwina Mubairo weGoridhe we A' Design Award basa rinoshamisa, rinoremekedzwa, rinobatsira zvikuru uye rinosundira mberi miganhu yehunyanzvi, sayenzi, dhizaini netekinoroji. Fck 2020 Karenda inomutsa manzwiro akasimba ekuda, inomutsa mwoyo, inokurudzira kugadzira uye inotikwezva.

Shure kweDhizaini

Bepa Renhau

Zvikwereti, nhengo dzetiimu nezvimwe zvakadzama zvakapihwa nemudhizaina.

Hunhu Hwakasiyana: A special 2021 calendar that celebrates the arrival of the new year by mocking the damned 2020. It has been sent in December to our current and potential customers. It's a table calendar in the form of a leporello. Thanks to its converting invention it can be kept flat and browsed like a book or standing on your desk in the shape of a circle or the most varied forms. 12 months of colors, dreams, small and big desires enclosed in a limited edition design object.
Kukura & Kupakiwa: Converting form: Leporello
Folded: 169x240 mm
Unfolded: 1848x240 mm
Matagi: lateralcreativehub, 2021calendar, fck2020, calendar, graphicdesign, leporello
Tekinoroji Yekugadzira: Paper: Divina white by Gruppo Cordenons 240 gms.
Print Technology: HP Indigo
Changamire yeDhizaini: We chose digital printing to keep costs down. However, to achieve the same quality as other techniques, with solid blacks, uniform color fields and durability, we had to try various papers before finding the one that met our needs. The large dimensions of the unfolded calendar and the numerous creasing forced us to divide the structure into three parts, then assembled by hand piece by piece, obviously taking into account the direction of the fiber and limiting the waste of paper to a minimum.
Tsvakurudzo: We looked for an eye catching combination of graphic, visual e structural elements capable to reach a highly heterogeneous audience. We chose a prestigious but sustainable paper and a printing solution in order to minimize the impact on the environment, keep quality hight and costs down. We created a Leporello structure because we wanted it to be a three-dimensional object, capable of assuming many forms. We had a quick customer response and a great media coverage collecting articles on newspapers and design blogs.
Chikurudziro: 2020 has been a painful year for the whole planet. The world of communication and marketing itself has suffered terribly. Brands have lost faith in the future, suspended in a paralyzed market. What wish could we address them in sight of the new year? To turn the page with a smile, thanks to the power of imagination, words and a good amount of irony. One month after another, twelve small and big wishes are told by a polychrome and modernist graphic design and by minimal illustrations.
Nguva yePurojekiti: The creative process started in October 2020 in Milan, Italy. The calendar has been printed in late November 2020 and sent to the customers starting from December 2020
Mafambiro eBasa: It's a table calendar in the form of a leporello. Thanks to its converting invention it can be kept flat and browsed like a book or standing on your desk in the shape of a circle or the most varied forms.
Nhengo dzeTimu: Creative Director: Francesco Fallisi
Designer: Francesco Fallisi
Designer: Federica Bello
Printing Company: tech:art
Paper Mill: Gruppo Cordenons
Photographer: Studio 3GK