Sxdesign Primary Function: Chiratidzo cheBhurandi naSxdesign

Dhizaini Sxdesign Primary Function: Chiratidzo cheBhurandi naSxdesign ndiye mukundi anokudzwa zvikuru wemubairo unoremekedza we2022 Mubairo weSirivha we A' Design Award muChikwata cheKukwikwidza cheGirafiki, Mifananidzo neKutaurirana kweMeso.

SirivhaGirafiki· 2022

Sxdesign Primary Function: Chiratidzo cheBhurandi

na Sxdesign

Mutengi: Sxdesign

Mukundi weMubairo weSirivha we A' Design Award muChikwata cheGirafiki

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Nezvekwa Sxdesign Primary Function: Chiratidzo cheBhurandi

Sxdesign chiratidzo chebhurandi chakagadzirirwa studio yekugadzira yakavakirwa muBeijing, China. Rutivi rwega rwega rwelogo runotevera chiyero che1:1.414, icho chinopa chiratidzo chitarisiko chakaumbwa uye chakarongeka. Zvidimbu zvidiki zvegirafiki mumakona zvinoyeuchidza zviratidzo zvekunongedza mashoko uye zvinoumba maburakiti elogo. Kurongwa uku kunoita kuti chiratidzo chive chakaenzana pamativi ese uye zvinoratidza kutorwa, kuchengetedza uye kududzira mutauro nepfungwa. Kuburikidza nemifananidzo inofamba, logo inogona zvakare kukura kuita chimiro chechinyakare cheChinese chezita restudio, ichibatanidza tsika nechigadzirwa chemazuva ano.

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Nezve Mubairo weSirivha we A' Design Award

Mubairo weSirivha we A' Design Award wakahwinwa ne Sxdesign Primary Function: Chiratidzo cheBhurandi, rukudzo rwakakwirira zvikuru runopiwa kumadhizaini epamusoro, anonaka uye anofadza. Vakunda veSirivha mabasa anopenya kwazvo uye ane kugadzira kwakasiyana anoratidza unyanzvi, hunyanzvi hwekusikwa nekungwara kwevagadziri vawo. Sxdesign Primary Function: Chiratidzo cheBhurandi inotarisirwa kuva basa rinoshamisa, rinotangira vamwe, rine hunyanzvi hunoonekwa uye zvitsva zvakadzika. Dhizaini iyi yakahwina Mubairo weSirivha we A' Design Award chigadzirwa chinoshamisa, chinokudzwa chinobatsira uye chinosundira mberi miganhu yehunyanzvi, sayenzi, dhizaini netekinoroji. Sxdesign Primary Function: Chiratidzo cheBhurandi chigadzirwa chinoshuvirwa nevazhinji, chinomutsa zvishuvo, chinouya nemanzwiro akanaka uye chinomutsa kushamisika.

Shure kweDhizaini

Bepa Renhau

Zvikwereti, nhengo dzetiimu nezvimwe zvakadzama zvakapihwa nemudhizaina.

Hunhu Hwakasiyana: The logo can grow into its traditional Chinese name, linking history and future dynamically. The graphics in the corner is reminiscent of quotation marks and gives imaginary meaning to the rectangles in the logo. This design not only makes the logo symmetrical, but also implies a citation, markup, or modification of human language and thoughts. So, it tells that the brand creates and values language and idea of client and user, such as requirements, knowledge, or the attitude of sxdesign itself.
Kukura & Kupakiwa: It can be print on various size and material.
It also can grow into its classical style Chinese name by motion graphs.
Matagi: Brand Identity, Chinese, Modern, Traditional, Orange, Language
Tekinoroji Yekugadzira: Every detail of the logo uses a 1:1.414 ratio. This proportion makes the logo look compact and composed. In the left and right direction, the circle slightly protrudes from the rectangle to compensate for the visual deviation.
Changamire yeDhizaini: The Chinese name and core concept of Sxdesign are very profound and abstract. At the same time, sxdesign also hopes to convey its emphasis on the connection between tradition and modernity. The challenge of the project is to use a simple and modern logo to convey rich information while making a connection with the Chinese name.
Tsvakurudzo: Research has shown that the similar elements can evoke familiar experiences in human brain. The symbol similar to quotation marks, and the visual framework similar to the citation remind people of related experiences about language. Sxdesign uses such brand image to express that it attaches great importance to information and hopes to create significance for the world through design, just like people use language to build meaning.
Chikurudziro: As a design studio in China, “SX” stands for Chinese “ShangXiang” which taken from “Yi Chuan”. The name expounds the brand core opinion: To build significance of daily life through the observation, extraction, abstraction and reorganization of phenomena. We think the role of human language is the same too. So, we excite people's imagination of language to express the culture of the brand and to build a connection between the logo and the Chinese name.
Nguva yePurojekiti: Fr. November 2021 to January 2022, Beijing, China.
Mafambiro eBasa: The brand stimulates a kind of imagination about language, that is, sxdesign is glad to face people's various languages and ideas, such as the phenomena of market, the voices of clients, the requirements of users. And then the brand can cite them, understand them, mark them, communicate with them and create significance through them.
Mapetenzi: Sxdesign
Nhengo dzeTimu: Xu Chen
Rong Zhang
Fangbo Wu
Hao Huang
Qian Hao
Beibei Liu
Yingfei Sun
Tianshu Liu
Haining Jiang
Shulong Li
Zhihuan Yuan
Mingjie Zhang
Yan Liu
Zvikwereti zveMifananidzo: Sxdesign