Honki Factory Aqoonsiga Muuqaalka oo uu sameeyey Daichi Takizawa

Naqshadda Honki Factory Aqoonsiga Muuqaalka oo uu sameeyey Daichi Takizawa waa mid aad u sharaf badan oo ku guulaysatay tartanka qaybta Naqshadeynta Garaafigga, Sawir-gacmeedka iyo Isgaarsiinta Muuqaalka ee 2025 Abaalmarinta Lacagta ah ee A' Design Award.

LacagGaraafig· 2025

Honki Factory Aqoonsiga Muuqaalka

Daichi Takizawa uu sameeyay

Macmiilka: Honki Factory Co.,Ltd

Ku Guuleystaha Abaalmarinta Lacagta ah ee A' Design Award ee Qaybta Garaafig

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Ku Guuleystaha Abaalmarinta La Xaqiijiyey

Xaqiiji Xaaladda Abaalmarinta #170847

Booqo Bogga Ka Eeg A' Design Award War-saxaafadeed Calaamadda Abaalmarinta

Midabada

Naqshadeynta

Wax ku saabsan Honki Factory Aqoonsiga Muuqaalka

Fikraddu waa Furitaanka Wadadda, Habka Honki. Waxay Honki u qeexaysaa Dhabbaanahaan, oo ah lahaanshaha yool cad iyo qaadashada tillaabooyinka muuqda ee loo qaado. Dadka ku xarfaynaya habka habayn leh ee horumarinta ganacsiga waxay isticmaali karaan si ay u abuuraan wadooyin cusub. Rabitaanka korinta dad badan oo Honki ah waxaa lagu matalaa qaab-dhismeedka qaabka H, oo astaan u ah habaynta, iyo astaanta qoraalka oo ay dhiirigalisay warshad, taasoo u taagan wax-soo-saarka. Naqshadeynta is-beddelka ah ee calaamadda iyo farta waxay ka muujinaysaa la-qabsasho dhammaan warshadaha iyo goobaha.

Aqoonsiga

Wax ku saabsan Abaalmarinta Lacagta ah ee A' Design Award

Honki Factory Aqoonsiga Muuqaalka waa guuleystaha Abaalmarinta Lacagta ah ee A' Design Award, aqoonsi sharaf aad u sarreeya oo la siiyo naqshado heerka ugu sarreeya oo quruxsan oo soo jiidasho leh. Guuleystayaasha Lacagta waa shaqooyin aad u dhalaalaya iyo hal-abuur sare leh oo muujiya khibrad, hibo iyo hufnaan naqshadeeyayaashooda. Honki Factory Aqoonsiga Muuqaalka waa shaqo la filayo inay noqoto shaqo quruxsan oo tusaale ah, xirfad cad leh oo hal-abuur qoto dheer leh. Naqshadahan ku guuleystay Abaalmarinta Lacagta ah ee A' Design Award waa hal-abuur aad loo dareemo oo la ammaano, waxtar leh oo hormariya xuduudaha farshaxanka, sayniska, naqshadaynta iyo tignoolajiyada. Honki Factory Aqoonsiga Muuqaalka waa hal-abuur dad badan ay doonayaan, kicisa rabitaanno, keena dareenno wanaagsan oo abuura yaab.

Gadaasha Naqshadeynta

Xirmada Warbaahinta

Shahaadooyinka, xubnaha kooxda iyo faahfaahinta farsamada ee uu bixiyay naqshadeeluhu.

Sifooyinka Gaarka ah: The logo reflects the concept of a "Establishing entrepreneurship training centers" where various people, both corporate and individual, can learn about entrepreneurship and increase the number of people willing to take on challenges. The logo was inspired by the "frame" representing the shape of new businesses and the "factory" symbolizing production. The adaptable "H" shaped symbol mark and the variable design of the logotype express that the company can support any type of business.
Cabbirka & Qaabaynta: The visual design was created using Adobe Illustrator, and the corporate font was made with the font creation software Glyphs.
Summado: VI, Visual Identity, Logo, Symbol, Corporate font, Poster, Website, Stationery, Variable
Tiknoloojiyada Soo Saarka: "Honki" means "Seriousness," and its passion and spirit of challenge are represented by the bold color red. Both the symbol mark and logotype have a variable design, showing that Honki Factory's services can adapt to any business size or industry. The symbol mark features an open door shape within the frame, symbolizing new opportunities for all companies.
Caqabadda Naqshadda: The biggest challenge was how to implement the newly created visual identity. The company's members are not designers, and the application they use most is PowerPoint. To make the VI easy to use, we created PowerPoint templates where users only need to replace text. We also predefined the corporate fonts and colors. Background images for video conferencing and business cards were designed to allow simple text updates, ensuring that anyone can effectively represent Honki Factory Co.,Ltd's corporate identity, regardless of their role.
Cilmi-baadhis: I focused on enhancing the quality of the details. The logo was carefully examined for aspect ratio, the thickness of vertical and horizontal strokes, and optical balance. For the corporate font, in addition to optical adjustments, each character's width and side spacing were precisely calculated. Over 500 test patterns were evaluated during this process. As a result, I won the Silver Award at the Graphis Design Awards 2025 (USA) and were featured in the Japan Typography Yearbook 2025, enhancing Honki Factory Co.,Ltd's brand value.
Dhiirrigelinta: Honki Factory needed to update its visual identity to achieve its vision of "Establishing entrepreneurship training centers." The specific goals were to gain credibility from large corporations and to enhance the company's branding for recruitment. Therefore, a visual identity that represents the company's vision was essential.
Muddada Mashruuca: This project started in June 2022 and was completed in March 2024.
Socodka Hawlgalka: After changing the visual identity, despite having only about 10 employees, the company secured service agreements with over 30 major Japanese corporations within a year. This proves that the visual identity is effective and gives large companies a sense of trust and credibility.
Amaanta Sawirrada: Image #1, Art director Daichi Takizawa, Corporate Logo , 2024
Image #2, Art director Daichi Takizawa, Corporate Font, 2024
Image #3, Art director Daichi Takizawa, Website, 2024
Image #4, Art director Daichi Takizawa, Name card, 2024
Image #5, Art director Daichi Takizawa, Poster, 2024