Moralo oa BlackDrop Boits'oaro Ba Lebitso ka Aleks Brand ke mohlodi oa khau e hlomphehang haholo ya 2020 Moputso oa Silevera oa A' Design Award Mokhahleong oa Tlhodisano oa Moralo wa Dikerafikhe, Ditshwantsho le Puisano ka Pono.

SileveraKerafikhe· 2020

BlackDrop Boits'oaro Ba Lebitso

ka Aleks Brand

Moreki: Aleks Brand

Mohlodi oa Moputso oa Silevera oa A' Design Award Mokhahleong oa Kerafikhe

74,689

Mohlodi oa Khau ea Netefaditsweng

Netefatsa Boemo ba Khau bakeng sa #102722

Sheba ho A' Design Award Tokollo ya Boraditaba Baeche ya Moputso

Mebala

Moralo

Mabapi le BlackDrop Boits'oaro Ba Lebitso

Ona ke Morero oa Brand Brand le Identity Project. BlackDrop ke letoto la mabenkele le brand e rekisang le ho tsamaisa kofi. BlackDrop ke projeke ea mantlha e ntlafalitsoeng ho theha molumo oa tataiso le tataiso bakeng sa khoebo ea boipheliso e ikemetseng. Tsebo ea Brand ena e entsoe molemong oa ho beha Aleks e le moeletsi ea tšepahalang oa sehlahisoa sechabeng sa ho qala. BlackDrop e emetse letšoao le qalang la bohlanya, la sejoale-joale, le totobetseng le ikemiselitseng ho ba sehlahisoa se sa feleng, se tsebahatsang, se etellang pele indastering.

Kamohelo

Mabapi le Moputso oa Silevera oa A' Design Award

BlackDrop Boits'oaro Ba Lebitso ke mohapi oa Moputso oa Silevera oa A' Design Award, kananelo e hlomphehang haholo e fuoang meralo e phahameng ka ho fetesisa, e ntle le e tsosang maikutlo. Bahapi ba Silevera ke mesebetsi e khanyang haholo le e nang le boqapi bo ikhethang e bontšang botsebi, talenta le bohlale ba baqapi ba eona. BlackDrop Boits'oaro Ba Lebitso e lebelletsoe ho ba mosebetsi o motle, oa mohlala, o nang le boprofeshenale bo bonahalang le mehopolo e mecha e tebileng. Moralo ona o hapileng Moputso oa Silevera oa A' Design Award ke mohopolo o hlokomelehang haholo le o ratoang o tlisang molemo mme o sutumelletsang meeli ea bonono, mahlale, moralo le theknoloji. BlackDrop Boits'oaro Ba Lebitso ke mosebetsi oo batho ba bangata ba o lakatsang, o tsosang litakatso, o tlisang maikutlo a matle le o tsosetsang ho makala le ho hlolla.

Ka Mora Moralo

Sete ya Boraditaba

Litlhaku, ditho tsa sehlopha le lintlha tsa botekgeniki tse fanoeng ke moetsi wa moralo.

Boleng bo Ikhethang: This is a personal Brand Strategy and Identity Project.
BlackDrop is a chain of stores and brand that sells and distributes coffee.
Lithegi: coffee, tech, startup, black, simple logo
Theknoloji ya Tlhahiso: Adobe Creative Suite
Phephetso ya Moralo: Figuring out a way to match coffee feel and look with tech feel and look was the biggest challenge considering that each has very different attributes from the other. To communicate successfully with coffee lovers and catch their attention, but to position BlackDrop as a tech brand at the same time was the ultimate goal.
Dipatlisiso: The research objective was to find as many coffee brands as possible that are doing something that is totally unexpected. The focus was on a startup industry and creative communities. The goal was to find out what makes coffee brand appealing to startup founders and teams.
Kgothaletso: BlackDrop is a personal project initially developed to set the tone and creative direction for my personal freelance creative business. I've created this Brand Identity to position myself as a trusted brand consultant in the startup community. BlackDrop stands for slick, contemporary, transparent startup brand that aims to become a timeless, recognizable, industry-leading brand.
Nako ya Projeke: 1 month, Belgrade
Tsamaiso ya Mosebetsi: BlackDrop brand identity is designed in a way to provoke the audience and put a smile on their face, just for a moment. It is a success if potential customers after seeing it think of it as a brand of a great quality and thoughtful team behind it.
Litho tsa Sehlopha: Aleks Brand