Abstract Illustrations Abstract Illustrations Design Kit ka Nargiza Usmanova

Moralo oa Abstract Illustrations Abstract Illustrations Design Kit ka Nargiza Usmanova ke mohlodi oa khau e hlomphehang haholo ya 2022 Moputso oa Tšepe oa A' Design Award Mokhahleong oa Tlhodisano oa Moralo wa Dikerafikhe, Ditshwantsho le Puisano ka Pono.

TšepeKerafikhe· 2022

Abstract Illustrations Abstract Illustrations Design Kit

ka Nargiza Usmanova

Moreki: TELS Group

Mohlodi oa Moputso oa Tšepe oa A' Design Award Mokhahleong oa Kerafikhe

13,105

Mohlodi oa Khau ea Netefaditsweng

Netefatsa Boemo ba Khau bakeng sa #139164

Etela Sebaka Sheba ho A' Design Award Tokollo ya Boraditaba Baeche ya Moputso

Mebala

Moralo

Mabapi le Abstract Illustrations Abstract Illustrations Design Kit

Tšusumetso ea ho etsa lipapiso tse ikhethang bakeng sa thepa ea selemo le selemo e ne e le ho batla nako e telele bakeng sa setaele se ikhethileng. Re thehile lipina tse 10 tse fapaneng tsa semmuso tse nang le mela e matla e matla ka liphalete tse fapaneng. Phapang e ka sehloohong morerong ona ke ho theha litšoantšo tsa menahano ea mabitso bakeng sa lihlahisoa tsohle tsa promo. Lipapiso tsohle li huloa ka letsoho ka mokhoa oa gouache. Lipina tse hlophisitsoeng tsa mebala ka mokhoa o fokolang li thusa lihlahisoa ho hlahella ho tsoa ho tse ling tse ngata tsa mehlala ea tlholisano.

Kamohelo

Mabapi le Moputso oa Tšepe oa A' Design Award

Abstract Illustrations Abstract Illustrations Design Kit ke mohapi oa Moputso oa Tšepe oa A' Design Award, kananelo e hlomphehang e fuoang meralo e metle e finyellang litlhoko tsa porofeshenale le tsa indasteri tse lebelletsoeng ho lintho tse hlahisitsoeng tse entsoeng hantle. Bahapi ba Tšepe ba bontša bokhoni bo boholo, bokhethehi bo phahameng, kutloisiso ea litsebi le bokhoni ba boqapi ba baqapi ba bona. Abstract Illustrations Abstract Illustrations Design Kit e lebelletsoe ho ba ntho e hlahisitsoeng e hlomphuoang haholo, e ratoang le e ratehang, e sebetsang le e nang le mehopolo e mecha. Moralo ona o hapileng Moputso oa Tšepe oa A' Design Award o kenyelletsa mekhoa e metle ka ho fetesisa ea indasteri mme o na le litšobotsi tsa theknoloji tse nang le bokhoni tse amanang le tsebo le talenta. Ka lebaka la botlalo ba eona, Abstract Illustrations Abstract Illustrations Design Kit e tšoanelehela tlhompho mme e entsoe ho fana ka ntlafatso ea bophelo e thusang ho etsa hore lefatše le be sebaka se molemo.

Ka Mora Moralo

Sete ya Boraditaba

Litlhaku, ditho tsa sehlopha le lintlha tsa botekgeniki tse fanoeng ke moetsi wa moralo.

Boleng bo Ikhethang: The main difference in the project is the creation of branded abstract illustrations for all promo products. All illustrations are hand-drawn in the gouache technique. Coloristic formal compositions in a minimalist linear style help products stand out from a number of other competitive examples.
Boholo le Phuthelo: The wall calendar, databook, personal organizer, greeting card, paper and fabric bags, brochures, folder, notes, pen kit.
Lithegi: Illustration, Promo, Calendar, Stationery, Greeting card, Bag, Folder, Notes, Company style
Theknoloji ya Tlhahiso: In 2020, the transportation company TELS continued to develop its success, which is confirmed by a constant increase in the volume of services and the business expansion from the company’s own funds. The company also pays much attention to issues that are not directly related to business. These company’s activities and initiatives are highly evaluated by reputable organizations and found their reflection in a new set of promo products based on the abstract illustration made by Nargiza Usmanova. Such basic human values as Mind, Energy, Creativity, Feelings, Time, and Path, are visualized and featured on calendars, datebooks, notebooks, folders, bags, leaflets, and other promotional materials of the company.
Phephetso ya Moralo: The hardest part of the project was challenging to rich the unique style of abstract illustrations for the annual company kit. 10 formal compositions personifying all 10 virtues and principles of the company.
Dipatlisiso: The analysis of marketing communications and products was carried out among the main competitors of the company. The transport business is quite dynamic and in order to break the usual standards, we decided to create individual images that would meet the aspirations of the company. All visual solutions had to cover all the necessary needs of the company in marketing and communications, starting from print and promo, website and office interior design.
Kgothaletso: The inspiration to create individual illustrations for the annual branded kit was the long-term search for a unique abstract style. Were created 10 different formal compositions with smooth lines in contract palettes.
Nako ya Projeke: The branding kit was created in 2019 for all needs in the 2020 year.
Tsamaiso ya Mosebetsi: All promotional materials are used in the 11 corporate offices of the Tels Group in Europe.
Litho tsa Sehlopha: Illustrator and Graphic Designer - Nargiza Usmanova
Litlotla tsa Setshwantsho: Illustrator and Graphic Designer - Nargiza Usmanova