Moralo oa Prakrishi Sepakete sa Mahe a Dinotshi ka Vishal Vora ke mohlodi oa khau e hlomphehang haholo ya 2023 Moputso oa Silevera oa A' Design Award Mokhahleong oa Tlhodisano oa Moralo wa Phuthelo.
SileveraPhuthelo· 2023
Prakrishi Sepakete sa Mahe a Dinotshi
ka Vishal Vora
Moreki: Prakrishi
Mohlodi oa Moputso oa Silevera oa A' Design Award Mokhahleong oa Phuthelo
Mohlodi oa Khau ea Netefaditsweng
Netefatsa Boemo ba Khau bakeng sa #141936Moralo
Mabapi le Prakrishi Sepakete sa Mahe a Dinotshi
Prakrishi ke moralo wa sepakete bakeng sa mefuta e tsheletseng ya mahe a dinotshi a nang le ditatso tse fapaneng. Mofuta ona o atolosa lebitso la khwebo le seng le le teng mme o boloka setaele sa lona se bonolo le sebaka se sesweu se pharaletseng. Setshwantsho se entsweng ka mokgwa wa bonono se thehilweng hodima mapheo a notshi se sebetsa e le sesebediswa se ka sehloohong sa pono. Setshwantsho sena se fa mofuta ona wa mahe a dinotshi boitsebiso bo ikgethang mme se thusa bareki ho kgetholla ditatso tse tsheletseng shelofong. Mahe a dinotshi a mang le a mang a tshelwa ka botlolong ya kgalase e bolelele ba dimilimithara tse 180 le bophara ba dimilimithara tse 100. Leibole ya botlolo le sekwahelo sa hlooho di hatisitswe pampiring e tshweu ya tlhaho e nang le sebopeho se tshwarehang.
Kamohelo
Mabapi le Moputso oa Silevera oa A' Design Award
Prakrishi Sepakete sa Mahe a Dinotshi ke mohapi oa Moputso oa Silevera oa A' Design Award, kananelo e hlomphehang haholo e fuoang meralo e phahameng ka ho fetesisa, e ntle le e tsosang maikutlo. Bahapi ba Silevera ke mesebetsi e khanyang haholo le e nang le boqapi bo ikhethang e bontšang botsebi, talenta le bohlale ba baqapi ba eona. Prakrishi Sepakete sa Mahe a Dinotshi e lebelletsoe ho ba mosebetsi o motle, oa mohlala, o nang le boprofeshenale bo bonahalang le mehopolo e mecha e tebileng. Moralo ona o hapileng Moputso oa Silevera oa A' Design Award ke mohopolo o hlokomelehang haholo le o ratoang o tlisang molemo mme o sutumelletsang meeli ea bonono, mahlale, moralo le theknoloji. Prakrishi Sepakete sa Mahe a Dinotshi ke mosebetsi oo batho ba bangata ba o lakatsang, o tsosang litakatso, o tlisang maikutlo a matle le o tsosetsang ho makala le ho hlolla.
Ka Mora Moralo
Sete ya Boraditaba
Litlhaku, ditho tsa sehlopha le lintlha tsa botekgeniki tse fanoeng ke moetsi wa moralo.
- Boleng bo Ikhethang
- Range of 6 distinct flavored honeys for the mother brand Prakrishi
The transliteration of bee wings into an aesthetic manner as a visual device that not just creates an eye-catching graphic but also delivers sufficient visual information to the consumer to make an informed decision at the shelf.
the usual lot where we see the insect in its so-called natural (and well, a boring) avatar. But here, the same bee turns into a heart-warming messenger! - Boholo le Phuthelo
- Height 180mm X Width 100mm X Width 100mm
- Lithegi
- Honey, Packaging, Branding, Motif, illustration
- Theknoloji ya Tlhahiso
- We have used Glass bottle as a Primary container and bottle label and Lid cover have been printed on Natural white texture paper.
- Phephetso ya Moralo
- Challenge was to create a product extension for the mother brand Prakrishi - which has several other segments under it - this range of 6 distinct flavored honey faced a challenge to maintain the fine balance. on one hand, it should have a distinguished identity as product segment but without being too away from the flagship brand's visual grammar.
- Dipatlisiso
- Understand the consumer mind set and need of the very market it is going to sell,
- Kgothaletso
- As we can see, the design parameters of the flagship brand have lots of white space and minimal approach to it. so we carried forward the same principles and used only the necessary part of the graphic to convey the whole story without moving away from the packaging and design guidelines.
- Nako ya Projeke
- The project started in Jan 2021 in India and finished in March 2021 in India,
- Tsamaiso ya Mosebetsi
- Project was designed completely in design studio, from sourcing of bottle to selection of exact paper for to get desired result, after that complete set of mock-ups was given to the printer to get right result.
- Diphatente
- None
- Litho tsa Sehlopha
- Vishal Vora
- Litlotla tsa Setshwantsho
- Vishal Vora (Sol Benito)
E Tshehelitsweng
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