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Wudang Mountain Mosebetsi wa Mantlha: Boitsebiso ba Pono, Setshwantsho ka Yao Wu

Moralo oa Wudang Mountain Mosebetsi wa Mantlha: Boitsebiso ba Pono, Setshwantsho ka Yao Wu ke mohlodi oa khau e hlomphehang haholo ya 2024 Moputso oa Boronse oa A' Design Award Mokhahleong oa Tlhodisano oa Moralo wa Nalane ya Setso le Indasteri ya Setso.


BoronseNalane ya Setso· 2024

Wudang Mountain Mosebetsi wa Mantlha: Boitsebiso ba Pono, Setshwantsho

ka Yao Wu

Moreki: Beijing Wuyao Cultural and Creative Co. Ltd.

Mohlodi oa Moputso oa Boronse oa A' Design Award Mokhahleong oa Nalane ya Setso

30,228

Mohlodi oa Khau ea Netefaditsweng

Netefatsa Boemo ba Khau bakeng sa #154186

Mebala

Moralo

Mabapi le Wudang Mountain Mosebetsi wa Mantlha: Boitsebiso ba Pono, Setshwantsho

Mongolo wa Buka: Wudang Mountain ke morero wa boitsebiso ba pono le ditshwantsho o entsweng bakeng sa lebaka la Wudang Mountain World Cultural Heritage kwana China. Morero ona o kenyelletsa ditshwantsho tse tharo, meralo ya matshwao a khampani e meraro, sepakete, mekgwa e thehilweng hodima ditsomo tsa Wudang le diphoofolo tsa lehae, hammoho le moralo wa ka hare wa lebenkele le ka sehloohong. Letshwao le ka sehloohong le sebedisa sebopeho se rarahaneng ho bontsha nalane le boemo bo boholo ba lebaka lena, ha lera le lenyenyane la khoebo lona le sebedisa mela e hlwekileng. Lebokose la sepakete le na le boholo ba disentimithara tse 18 ka tse 18, mme le kopanya mekgwa ya ho hatisa ka ho phahamisa (embossing), ho hatisa ka mocheso (hot stamping) le ho kwahela ka ultraviolet coating, e le hore lintlha tse nyenyane di kgone ho bonwa le ho utlwahala ka menwana.

Kamohelo

Mabapi le Moputso oa Boronse oa A' Design Award

Wudang Mountain Mosebetsi wa Mantlha: Boitsebiso ba Pono, Setshwantsho ke mohapi oa Moputso oa Boronse oa A' Design Award, kananelo e hlomphehang haholo e fuoang meralo e ikhethang e tsejoang ka boqapi, bohlale ba ho qapa le bohlale. Bahapi ba Boronse ke lintho tse nang le bokhoni ka ho felletseng le boqapi bo hlollang tse tiisang boiphihlelo bo bongata, mohopolo le bokhoni ba ho iphumana ba baqapi ba tsona. Wudang Mountain Mosebetsi wa Mantlha: Boitsebiso ba Pono, Setshwantsho e lebelletsoe ho ba ntho e hlomphuoang haholo, e ratoang le e ratehang, e nang le boprofeshenale bo bonahalang le mehopolo e mecha. Moralo ona o hapileng Moputso oa Boronse oa A' Design Award o kenyelletsa mekhoa e metle ka ho fetesisa bonong, mahlaleng, moralong le theknolojing mme o hlahella ka ho tsepamisa maikutlo lintlheng tse nyenyane. Wudang Mountain Mosebetsi wa Mantlha: Boitsebiso ba Pono, Setshwantsho e kutloisisa litlhoko hantle, e ama litakatso, e hapa maikutlo mme e tsosa takatso ea ho tseba.

Ka Mora Moralo

Sete ya Boraditaba

Litlhaku, ditho tsa sehlopha le lintlha tsa botekgeniki tse fanoeng ke moetsi wa moralo.

Boleng bo Ikhethang
This is a large-scale comprehensive project designed for the Wudang Mountain World Cultural Heritage. These include 3 illustrations of different sizes, 3 logo designs and supporting packaging designs, pattern designs with the theme of Wudang mythology and Wudang Mountain native animals, and the interior design of the flagship store. The main logo design of Wudang Mountain The complex design is chosen to reflect the history and solemnity of Wudang Mountain as a world cultural heritage. The Wudang Mountain commercial sub-brand adopts clean lines.
Boholo le Phuthelo
The size of the packaging box is 18cm*18cm. The surface of the packaging is embossed with hot stamping to show the pattern design, and UV is used to cover the illustration. The illustration uses giclee technology, and the size of the work displayed in the form of a single illustration is 3.84m*0.76m. 12 vignettes can be displayed as postcards. The dimensions of business applications vary by type.
Lithegi
Illustration, Wudang, Visual design, Cultural heritage design,
Theknoloji ya Tlhahiso
In commercial applications it can be used with other derivatives such as postcards posters and other cultural and creative works The choice of materials varies depending on the derivative IP authorization and photo gallery authorization
Phephetso ya Moralo
Wudang Mountain is a world cultural heritage The biggest difficulty is to preserve its history in comprehensive creation and make everyone interested in its culture In illustration design how to integrate the classic architecture of Wudang Mountain with Wudang culture The layout of the image must be comprehensive The painting style is also excellent both realistic and incorporating a lot of Chinese mythology
Dipatlisiso
Understand and reproduce Wudang culture. From multiple angles and build a grand cultural foundation with a narrative structure in illustration design. Create expanded graphics and logo designs for subsequent commercialization Strive to build a complete system.
Kgothaletso
Inspired by Wudang culture and Wudang architecture.
Paraphrase: Wudang is a famous mountain in China, the birthplace of Chinese Taoism, and the birthplace of Tai Chi. In 1994, the ancient architectural complex of Wudang Mountain was included in the World Cultural Heritage List. It is an extremely important cultural heritage in China.
Nako ya Projeke
The project started in Beijing in July 2023 and ended in December 2023
Tsamaiso ya Mosebetsi
Illustrations and graphic designs cannot directly interact with users. Through packaging and products, users can more intuitively see the details in the illustrations. Through the differences in packaging technology, users can feel the details of the pattern design tactilely and visually.
Litho tsa Sehlopha
Original designer:Wu yao
Illustration designer:Zhang yuchen
Illustration designer:Xie boxing
Graphic designer:Tan zhen
Graphic designer:Zheng ziyang
Graphic designer: Tang Wenhu
3D designer:Liao hao
Photographer:Zhou Tingjue

E Tshehelitsweng

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Moralo o Motle o Lokelwa ke Tlotlo e Kgolo

A' Design Award ke khau ya machaba, e ahlotsweng bakeng sa moralo o motle. Nka karolo ho A' Design Award ho fumana monyetla oa ho amohelwa ka botle ba mosebetsi oa hao, ho fumana tlotlo, botumo le phatlalatso. Khetha mosebetsi oa hao bakeng sa A' Design Award 'me o tlo phehisana bakeng sa moputso o ratehang oa A' Design Prize.

Khetha