Albella Boitsebiso ba Lebitso la Kgwebo ka Elena Gamalova

Moralo oa Albella Boitsebiso ba Lebitso la Kgwebo ka Elena Gamalova ke mohlodi oa khau e hlomphehang haholo ya 2024 Moputso oa Boronse oa A' Design Award Mokhahleong oa Tlhodisano oa Moralo wa Dikerafikhe, Ditshwantsho le Puisano ka Pono.

BoronseKerafikhe· 2024

Albella Boitsebiso ba Lebitso la Kgwebo

ka Elena Gamalova

Moreki: Villa Albella

Mohlodi oa Moputso oa Boronse oa A' Design Award Mokhahleong oa Kerafikhe

14,932

Mohlodi oa Khau ea Netefaditsweng

Netefatsa Boemo ba Khau bakeng sa #161561

Etela Sebaka Sheba ho A' Design Award Tokollo ya Boraditaba Baeche ya Moputso

Mebala

Moralo

Mabapi le Albella Boitsebiso ba Lebitso la Kgwebo

Boitsebiso ba pono ba Villa Albella bo tshwara moya wa bohwa ba setso ba Tuscany ha bo amohela pono ya sebaka se sebetsang jwalo ka sebaka sa kgotso sa setso, nalane, le kopano, setsi se phelang sa tlhahiso ya bonono, ho ithuta ka dijo, le dipuisano tsa ditso tse fapaneng. Moralo o kopanya setso le sejwalejwale ka bolokolohi. Ho kenyelletswa ha makala a mabedi a palesa ho emela kopano mahareng a phapano, e hulang naheng e arolelwaneng. Ho feta polokelo ya bohwa, morero ona o godisa phapanyano ya ditso e bohlokwa le kamohelo, o emelang boitlamo ho kgotso le katiso.

Kamohelo

Mabapi le Moputso oa Boronse oa A' Design Award

Albella Boitsebiso ba Lebitso la Kgwebo ke mohapi oa Moputso oa Boronse oa A' Design Award, kananelo e hlomphehang haholo e fuoang meralo e ikhethang e tsejoang ka boqapi, bohlale ba ho qapa le bohlale. Bahapi ba Boronse ke lintho tse nang le bokhoni ka ho felletseng le boqapi bo hlollang tse tiisang boiphihlelo bo bongata, mohopolo le bokhoni ba ho iphumana ba baqapi ba tsona. Albella Boitsebiso ba Lebitso la Kgwebo e lebelletsoe ho ba ntho e hlomphuoang haholo, e ratoang le e ratehang, e nang le boprofeshenale bo bonahalang le mehopolo e mecha. Moralo ona o hapileng Moputso oa Boronse oa A' Design Award o kenyelletsa mekhoa e metle ka ho fetesisa bonong, mahlaleng, moralong le theknolojing mme o hlahella ka ho tsepamisa maikutlo lintlheng tse nyenyane. Albella Boitsebiso ba Lebitso la Kgwebo e kutloisisa litlhoko hantle, e ama litakatso, e hapa maikutlo mme e tsosa takatso ea ho tseba.

Ka Mora Moralo

Sete ya Boraditaba

Litlhaku, ditho tsa sehlopha le lintlha tsa botekgeniki tse fanoeng ke moetsi wa moralo.

Boleng bo Ikhethang: The visual identity of Villa Albella embodies a harmonious fusion of timeless rural elegance and natural allure. Its strength lies in the seamless integration of Tuscan-inspired aesthetics with modern design principles, evoking a sense of serenity and sophistication. This design not only represents a destination but also encapsulates an experience - an invitation to rejuvenate amidst the tranquility of nature and reconnect with one's inner self.
Boholo le Phuthelo: The size may vary because there are different types of communication materials and products.
Lithegi: visual identity, villa Albella visual identity, logo, illustration
Theknoloji ya Tlhahiso: Many materials were used in the creation of the product and package.
Phephetso ya Moralo: The creative challenge was in seamlessly blending the rich heritage of Tuscany with the new vision of a memorable place of art, culinary exploration, and intercultural dialogue. It required striking a delicate balance between honoring tradition and embracing modernity. Overcoming challenges involved reconciling cultural aspects, and ensuring historical accuracy while meeting contemporary design standards.
Dipatlisiso: The objective was to create a visual identity that honor Tuscany's cultural heritage while reflecting the villa's history and new owners' vision. I used a mixed-methods approach, combining interviews, historical research, and visual and architectural explorations. The research enhanced the villa's appeal to tourists seeking authentic and memorable experiences. It also demonstrated the potential of design to bridge cultural divides and promote heritage preservation in global contexts.
Kgothaletso: The inspiration for this project stemmed from a profound admiration for Tuscany's cultural richness and a commitment to preserving it. Motivated by a desire to honor the villa's heritage while accommodating the vision of the new owners, for a place that is an asylum of culture, history, and unity. The design drew inspiration from extensive historical research, and a dedication to bridging centuries old tradition with intercultural contemporary dialogue.
Nako ya Projeke: The project started in Riparbella in June 2023 and
was completed in Riparbella in September 2023.
Tsamaiso ya Mosebetsi: Every aspect of Villa Albella's visual identity is meticulously crafted to enhance the sensory experience. From the intricate patterns adorning textiles to the evocative illustrations depicting the villa's rich history, each element is designed to engage touch, sight, and even smell. The logo, featuring two intertwined floral branches symbolising unity, is elegantly embossed on various surfaces, inviting tactile exploration. Print techniques such as textured paper, laser cutting further amplify the tactile dimension. Together, these design elements create a multi-sensory journey, enriching the experience of Villa Albella.
Diphatente: Copyrights belong to Elena Gamalova, 2023
Litho tsa Sehlopha: Creative Director: Elena Gamalova
Designer: Elena Gamalova
Litlotla tsa Setshwantsho: Image #1: Elena Gmalova
Image #2: Elena Gamalova
Image #3: Elena Gamalova
Image #4: Elena Gamalova
Image #5: Elena Gamalova