Onshore Roasters Mosebetsi oa Mantlha: Ho theha letšoao la khoebo ka Cansu Dagbagli Ferreira

Moralo oa Onshore Roasters Mosebetsi oa Mantlha: Ho theha letšoao la khoebo ka Cansu Dagbagli Ferreira ke mohlodi oa khau e hlomphehang haholo ya 2025 Moputso oa Silevera oa A' Design Award Mokhahleong oa Tlhodisano oa Moralo wa Dikerafikhe, Ditshwantsho le Puisano ka Pono.

SileveraKerafikhe· 2025

Onshore Roasters Mosebetsi oa Mantlha: Ho theha letšoao la khoebo

ka Cansu Dagbagli Ferreira

Moreki: Cansu Dagbagli Ferreira

Mohlodi oa Moputso oa Silevera oa A' Design Award Mokhahleong oa Kerafikhe

84,719

Mohlodi oa Khau ea Netefaditsweng

Netefatsa Boemo ba Khau bakeng sa #168645

Etela Sebaka Sheba ho A' Design Award Tokollo ya Boraditaba Baeche ya Moputso

Mebala

Moralo

Mabapi le Onshore Roasters Mosebetsi oa Mantlha: Ho theha letšoao la khoebo

Sengoloa sa Buka: Boitsebahatso ba letšoao la khoebo la Onshore Roasters bo bonahatsa tumellano ea bonojana, tlhaho, le ho tšehetsa tikoloho. Letšoao lena le kopanya peo ea kofi, mahlaseli a letsatsi, le maqhubu, le bontšang moetlo oa hoseng ho phethahetseng leoatleng. Mebala e khethiloeng ka hloko e bonahalang e le ea lefatše le sephuthelo se entsoeng ka pampiri e sebelisitsoeng hape li matlafatsa boikitlaetso ba letšoao la khoebo ho bonojana le boleng ba ho hlokomela tikoloho. E susumetsoa ke mokhoa oa bophelo ba ho palama likepe, moralo ona o leka-lekanya bonolo le botsebi, ho theha kamano e tsoelang pele lipakeng tsa kofi ea boleng bo holimo le metsi a bulehileng.

Kamohelo

Mabapi le Moputso oa Silevera oa A' Design Award

Onshore Roasters Mosebetsi oa Mantlha: Ho theha letšoao la khoebo ke mohapi oa Moputso oa Silevera oa A' Design Award, kananelo e hlomphehang haholo e fuoang meralo e phahameng ka ho fetesisa, e ntle le e tsosang maikutlo. Bahapi ba Silevera ke mesebetsi e khanyang haholo le e nang le boqapi bo ikhethang e bontšang botsebi, talenta le bohlale ba baqapi ba eona. Onshore Roasters Mosebetsi oa Mantlha: Ho theha letšoao la khoebo e lebelletsoe ho ba mosebetsi o motle, oa mohlala, o nang le boprofeshenale bo bonahalang le mehopolo e mecha e tebileng. Moralo ona o hapileng Moputso oa Silevera oa A' Design Award ke mohopolo o hlokomelehang haholo le o ratoang o tlisang molemo mme o sutumelletsang meeli ea bonono, mahlale, moralo le theknoloji. Onshore Roasters Mosebetsi oa Mantlha: Ho theha letšoao la khoebo ke mosebetsi oo batho ba bangata ba o lakatsang, o tsosang litakatso, o tlisang maikutlo a matle le o tsosetsang ho makala le ho hlolla.

Ka Mora Moralo

Sete ya Boraditaba

Litlhaku, ditho tsa sehlopha le lintlha tsa botekgeniki tse fanoeng ke moetsi wa moralo.

Boleng bo Ikhethang: Onshore Roasters brand identity captures the essence of luxury, sustainability, and simplicity. Designed for the yachting world, the refined logo seamlessly merges a coffee bean, sunbeams, and sea waves, symbolizing a morning ritual on the open waters. The packaging, crafted from recycled paper, reinforces the brand’s eco-conscious values, while a soothing, earthy color palette enhances the sense of purity and sophistication.
Boholo le Phuthelo: The brand was applied on to various sizes of items including printed items and digital. Some examples are business cards, posters, web design and packaging designs. Packaging designs are 1 kg pouches and metal tins.
Lithegi: coffee, yacht, sea, logo design, branding, packaging
Theknoloji ya Tlhahiso: The design thinking method of Diverge and Converge was used. All design was realized digitally as vector based assets with Adobe Creative Suite and then physical items such as coffee bean pouches were produced by 4 color printing technique.
Phephetso ya Moralo: The challenge was finding a supplier for recyclable paper pouches that also keeps the freshness of the product.
Dipatlisiso: Interviews with head management of luxury yachts were conducted to better understand the needs of consumers. Thanks to the qualitative interviews the confirmed the need and the idea was validated. Indeed, the luxury yacht owners are complaining of not being able to find good quality coffee constantly when they're on the sea.
Kgothaletso: The brand draws inspiration from the serene beauty of mornings at sea, where the first light meets the horizon, and a perfect cup of coffee sets the tone for the day. The interplay of natural elements sun rays, sea waves, and a coffee bean guides the logo design, evoking a harmonious balance between indulgence and sustainability. Through minimalist elegance, Onshore Roasters encapsulates the art of slow living, transforming coffee into a refined experience for the luxury yacht lifestyle.
Nako ya Projeke: From September 2023 to March 2024
France
Tsamaiso ya Mosebetsi: Onshore Roasters provides consistent quality coffee to premium yacht owners, wherever they're in the world.