BonBonne Nuit Kamasan Permen ku Ka Wai Tsun

Karya BonBonne Nuit Kamasan Permen ku Ka Wai Tsun nyaéta pamenang anu dihormat pisan tina 2021 A' Design Award Beusi anu bergengsi dina Katégori Kompetisi Desain Bungkusan.

BeusiBungkusan· 2021

BonBonne Nuit Kamasan Permen

ku Ka Wai Tsun

Klién: Ka Wai (Rae), Tsun

Pamenang A' Design Award Beusi dina Katégori Bungkusan

11,308

Pamenang Panghargaan anu Diverifikasi

Verifikasi Status Panghargaan pikeun #118219

Buka Situs Tingali di A' Design Award Siaran Pers Lencana Panghargaan

Warna

Désain

Ngeunaan BonBonne Nuit Kamasan Permen

BonBonne Nuit mangrupa runtuyan desain kamasan pikeun permen. Ngaranna nyampur dua kecap Perancis, bon bon, anu hartina permen, jeung bonne nuit, anu hartina wengi anu sae. Konsép ieu ngajak konsumen ngarasakeun impian jelas (lucid dream) maranéhna sorangan. Kamasan ieu ngagunakeun gaya montase anu ngahijikeun unsur-unsur surealistis. Kusabab impian jelas tiasa dikontrol, carita dina unggal kamasan ngagambarkeun kahayang anu sering dirasakeun ku jalma. Ngaran produk konseptual ieu dimaksudkeun pikeun ngahudangkeun adegan imajinatif dina pikiran. Runtuyan ieu ngawengku tilu kantong, tilu kotak bunder mini, sareng dua kotak pagang wangun pasagi panjang.

Pangakuan

Ngeunaan A' Design Award Beusi

BonBonne Nuit Kamasan Permen mangrupa juara A' Design Award Beusi, pangakuan anu bergengsi anu dipasihkeun ka desain alus anu minuhan sarat profésional jeung industri anu diharepkeun tina kréasi anu dirarancang alus. Para juara Beusi nunjukkeun kaahlian anu hébat, spésialisasi anu luhur, pamahaman ahli jeung kamampuh kréatif para kréatorna. BonBonne Nuit Kamasan Permen diharepkeun jadi kréasi anu dihargaan, dikagumi jeung dipikanyaah anu praktis jeung inovatif. Desain juara A' Design Award Beusi ieu ngalebetkeun prakték pangalusna industri sarta ngabogaan ciri téknis anu mampuh pakait jeung pangweruh praktis jeung bakat. BonBonne Nuit Kamasan Permen dihormat pikeun katelitianana sarta dirarancang pikeun méré paningkatan kualitas hirup anu mantuan ngajadikeun dunya tempat nu leuwih hadé.

Di Balik Désain

Kit Pers

Krédit, anggota tim sareng detil téknis anu disayogikeun ku désainer.

Sipat Unik: In order to fully bring out the concept, imagination is key. The design of the packages uses a montage style that brings together surrealistic elements. Since lucid dreams are controllable, the stories of each package are suggestive of the desires people most likely would have. Moreover, the conceptual names of each product are meant to trigger imaginative sceneries in customers’ heads.
Diménsi & Bungkusan: Image#1 Width 90mm x Depth 35mm x Height 130mm each, Image#2-3 Width 130mm x Depth 60mm x Height 105 mm each, Image#4 Width, Depth, Height 85mm each
Tag: Food packaging, Design, Collage, Photoshop, Surrealism, Quirky, Dreamy, Colourful, Candy, Lucid Dream
Téknologi Produksi: To construct a unique collage, photoshop was used to create the tone, colour, and mixture of images.
Tantangan Desain: The biggest challenge of the design process was to come up with the best way to create a design that leads the viewer to visualise the scenery by only looking at each package. The combination of collaged images, as well as the subtle tone and colour changes, complete the whole design.
Panalungtikan: During the research, the key purpose was to look for what kind of design approach would ideally lead users to imagine what they see on the package, as if they were the protagonist of the dream. Illustrating was considered at the beginning to present each dream. This way, though, might feel lack of realism and make it difficult for users to build a connection. Therefore, after considerations, photoshop was chosen to create collages of different elements to finalise the designs of the packages.
Inspirasi: There are always setbacks in life, and sometimes lucid dreams are the only place to get comfort and where dreamers can freely control. The concept behind this shop is to let their customers to have a taste of their own lucid dreams. In French, bon bon means candy, and bonne nuit means good night. Therefore, the two French words combined together become the brand name, BonBonne Nuit.
Durasi Proyék: BonBonne Nuit was created and finished in March 2020 in Vancouver.
Alur Operasi: Three pouches, three mini round boxes and two rectangular handle boxes, each with various special flavours of sweets.
Patén: Copyrights belong to Ka Wai (Rae) Tsun, 2020.