I Love You From Afar Sosial ku Alvaro Gonzalez and Renato Galecio

Karya I Love You From Afar Sosial ku Alvaro Gonzalez and Renato Galecio nyaéta pamenang anu dihormat pisan tina 2021 A' Design Award Perunggu anu bergengsi dina Katégori Kompetisi Pariwara.

PerungguPariwara· 2021

I Love You From Afar Sosial

ku Alvaro Gonzalez and Renato Galecio

Klién: Inbrax

Pamenang A' Design Award Perunggu dina Katégori Pariwara

14,524

Pamenang Panghargaan anu Diverifikasi

Verifikasi Status Panghargaan pikeun #123514

Tingali di A' Design Award Siaran Pers Lencana Panghargaan

Warna

Désain

Ngeunaan I Love You From Afar Sosial

Dina awalna pandemi, nalika sadayana dikuarantina di Chili, sakabéh toko Miniso ditutup, sareng pikeun ngajaga komitmen ka pamiarsana, kampanye "I Love You From Afar" diciptakeun, anu dilaksanakeun 100% online pikeun nganteurkeun rébuan ideu pikeun ngahibur para konsumén nalika aranjeunna dikurung di imah.

Pangakuan

Ngeunaan A' Design Award Perunggu

I Love You From Afar Sosial mangrupa juara A' Design Award Perunggu, pangakuan anu pohara bergengsi anu dipasihkeun ka desain unggul anu dicirikeun ku kréativitas, kacerdikan jeung kawaspadaan. Para juara Perunggu téh artéfak anu lobaan kaahlian jeung kréatif pisan anu ngabuktikeun pangalaman anu lega, imajinasi jeung kacerdasan para désainerna. I Love You From Afar Sosial diharepkeun jadi objék anu dihargaan, dikagumi jeung dipikanyaah anu profésional jeung inovatif. Desain juara A' Design Award Perunggu ieu ngalebetkeun prakték pangalusna dina seni, élmu, desain jeung téknologi, sarta unggul dina perhatian kana détail. I Love You From Afar Sosial minuhan kabutuhan kalayan éndah, nyentuh kahayang, nyenangkeun rasa, jeung narik rasa panasaran.

Di Balik Désain

Kit Pers

Krédit, anggota tim sareng detil téknis anu disayogikeun ku désainer.

Sipat Unik: At the beginning of the pandemic, when everyone was in quarantine in Chile, all MINISO stores were closed and to maintain the commitment to its audience, the I Love You From Afar campaign was created, which is executed 100% online delivering thousands of ideas to entertain your consumers while they were locked up.
Diménsi & Bungkusan: Stories, Posts, Carrousels
Tag: Inbrax, Miniso, Chile, I Love You From Afar
Téknologi Produksi: Social Media, Vectorial Illustrations, Illustrator
Tantangan Desain: The challenge was to generate hundreds of designs and characters to maintain communication and be in concert in a pandemic with the Miniso lovers.
Panalungtikan: Chile had recently entered quarantine and Miniso had to create an authentic way to maintain contact with them, especially since all its stores were closed.
Inspirasi: Entertaining and giving love to all the followers of MINISO in Chile was the mission that inspired the realization of this campaign, which at the same time, in addition to giving love, was educating users on how to prevent the spread of Covid-19.
Durasi Proyék: We designed a series of mandalas with the themes of the main Miniso characters and they were made available on social networks for everyone to intervene with their designs and drawings, which were also amplified with well-known influencers of the brand in the local market.
Patén: Miniso, Inbrax
Anggota Tim: Pedro Antolín
Pancho González
Renato Galecio
Álvaro González
Krédit Gambar: Miniso, Inbrax