Happy Petty Kamasan Kadaharan Piaraan ku Luo Heng

Karya Happy Petty Kamasan Kadaharan Piaraan ku Luo Heng nyaéta pamenang anu dihormat pisan tina 2023 A' Design Award Perunggu anu bergengsi dina Katégori Kompetisi Desain Bungkusan.

PerungguBungkusan· 2023

Happy Petty Kamasan Kadaharan Piaraan

ku Luo Heng

Klién: Shenzhen Megacombine Technology Co., Ltd

Pamenang A' Design Award Perunggu dina Katégori Bungkusan

13,424

Pamenang Panghargaan anu Diverifikasi

Verifikasi Status Panghargaan pikeun #144363

Tingali di A' Design Award Siaran Pers Lencana Panghargaan

Warna

Désain

Ngeunaan Happy Petty Kamasan Kadaharan Piaraan

Happy Petty nyaéta desain kamasan pikeun kadaharan ucing. Séri ieu ngagunakeun genep karakter ilustrasi, jeung unggal karakter luyu jeung jenis kadaharan ucing anu béda. Pakéan, warna, jeung unsur grafis robah ti hiji karakter ka karakter séjénna, ku kituna unggal kamasan boga karakteristik anu has. Karakter-karakter ieu diideuan ku sosok-sosok tina lukisan kawentar sarta ku selebriti fashion. Warna-warna nu caang dipaké pikeun narik ka ayeuna sarta pikeun ninggalkeun gaya kamasan kadaharan piaraan anu tradisional. Desain ieu boga tujuan pikeun némbalkeun kahirupan babarengan antara jalma modéren jeung piaraanana.

Pangakuan

Ngeunaan A' Design Award Perunggu

Happy Petty Kamasan Kadaharan Piaraan mangrupa juara A' Design Award Perunggu, pangakuan anu pohara bergengsi anu dipasihkeun ka desain unggul anu dicirikeun ku kréativitas, kacerdikan jeung kawaspadaan. Para juara Perunggu téh artéfak anu lobaan kaahlian jeung kréatif pisan anu ngabuktikeun pangalaman anu lega, imajinasi jeung kacerdasan para désainerna. Happy Petty Kamasan Kadaharan Piaraan diharepkeun jadi objék anu dihargaan, dikagumi jeung dipikanyaah anu profésional jeung inovatif. Desain juara A' Design Award Perunggu ieu ngalebetkeun prakték pangalusna dina seni, élmu, desain jeung téknologi, sarta unggul dina perhatian kana détail. Happy Petty Kamasan Kadaharan Piaraan minuhan kabutuhan kalayan éndah, nyentuh kahayang, nyenangkeun rasa, jeung narik rasa panasaran.

Di Balik Désain

Kit Pers

Krédit, anggota tim sareng detil téknis anu disayogikeun ku désainer.

Sipat Unik: This is a kind of pet cat food that combines fashion figures and art. Through six unique character images to correspond different types of cat food, through different characters of cloths, colors, elements, reflecting highly personalized character images and product packaging, also to meet the needs of the female customers. Happy Petty creates a unique fashion brand image, conveys the aesthetic trend of pets and young people with visual language, creates an interesting and very different brand.
Diménsi & Bungkusan: Width 200mm, Depth 300mm, Height 330mm, Weight 6.8kg
Tag: Cat Food, Pet, Happy Petty
Tantangan Desain: We hope to convey a concept of the coexistence of modern people and pets. Inspired by famous painting figures and fashion celebrities, we use bright colors to attract consumers' attention and break through the traditional pet packaging design.
We designed six unique characters of cat food to meet the diversity of cat-loving people's choice. Through the change of clothes, colors and elements of different characters, we can reflect the highly personalized characters and product packaging.
Panalungtikan: This is a kind of pet cat food that combines fashion figures and art，unique fashion brand image, conveys the aesthetic trend of pets and young people with visual language, creates an interesting and very different brand, and solves the needs of brand identification.
Pets bring us not only companionship, but also the source of happiness and healthy life. Therefore, the packaging design also wants to convey the concept of coexistence between modern people and pets.
Inspirasi: More and more people regard pets as one of their family members, so they have higher and higher requirements for pet products. However, most of the pet packaging design in the market are very traditional. Therefore, we hope to use the creative idea of combining famous person and famous painting with pets to convey the concept of coexistence of people and pets through design.
Durasi Proyék: The project started in Shenzhen in June 2021 and the design was completed in December 2022
Patén: Copyright：Shenzhen Megacombine Technology Co., Ltd
Anggota Tim: Design Director
Luo Heng
Illustrator
Li Shuangshuang/ Xiao Liping
3D Designer
Wan Shiwei/Wang Zhangjian
Krédit Gambar: Copyright：Shenzhen Megacombine Technology Co., Ltd