Namito Gambar Karakter Art Toy ku Ge Zhang

Karya Namito Gambar Karakter Art Toy ku Ge Zhang nyaéta pamenang anu dihormat pisan tina 2023 A' Design Award Emas anu bergengsi dina Katégori Kompetisi Pariwara.

EmasPariwara· 2023

Namito Gambar Karakter Art Toy

ku Ge Zhang

Klién: Ge Zhang

Pamenang A' Design Award Emas dina Katégori Pariwara

720,204

Pamenang Panghargaan anu Diverifikasi

Verifikasi Status Panghargaan pikeun #149033

Tingali di A' Design Award Siaran Pers Lencana Panghargaan

Warna

Désain

Ngeunaan Namito Gambar Karakter Art Toy

Namito nyaéta gambar art toy virtual anu diciptakeun pikeun kaperluan komersial. Namito téh saurang budak awéwé anu biwirna siga buah pércé, gaya buukna beureum siga supa, sarta maké hiasan sirah anu wangunna siga ceuli kelenci. Manéhna maké baju beureum sarta nangtung bari leungeunna diasupkeun kana saku jeung panonna peureum. Biwirna anu nyuruput ngawangun dua haté jeung hurup X, tanda mikanyaah dunya bari nolak sagala anu goréng. Ieu karakter muncul dina gambar, vidéo, paméran, sarta barang citak. Namito dimaksudkeun pikeun ngurangan stres méntal sarta ngadorong jalma-jalma sangkan jadi dirina sorangan.

Pangakuan

Ngeunaan A' Design Award Emas

Namito Gambar Karakter Art Toy mangrupa juara A' Design Award Emas, pangakuan anu pohara bergengsi anu dipasihkeun ka desain kelas kahiji, ngaranjing jeung unggul. Para juara Emas téh kréasi anu pohara inovatif, visionér jeung matak ngacung anu ngagambarkeun kajeniusan, hikmah jeung kaahlian para désainerna. Namito Gambar Karakter Art Toy diharepkeun jadi panemuan anu pohara dipuji, pelopor tren, sarta monumental anu méré nilai anu can kungsi aya. Desain juara A' Design Award Emas ieu mangrupa proyék spéktakulér tur dihormat anu pohara mangpaatna sarta ngamajukeun watesan seni, élmu, desain jeung téknologi. Namito Gambar Karakter Art Toy nyiptakeun rasa hayang anu kuat, ngahudang gairah, ngadorong kréativitas, jeung ngagumkeun urang.

Di Balik Désain

Kit Pers

Krédit, anggota tim sareng detil téknis anu disayogikeun ku désainer.

Sipat Unik: Namito is a girl with peach-shaped lips in a red mushroom hairstyle with rabbit ear-like headgear. She stands cool in a striking red dress with her hands in her pockets. She looks relaxed with her eyes closed, seeming to be kissing "goodliness" with pouted lips. Her unique pouted lips are in the shape of two hearts/ the letter "X" (love & say no), implying loving the world while refusing the bad. "Yes, or No, That is Not a Question" is her motto. She shapes an image of a city's dream pursuer.
Diménsi & Bungkusan: In commercialization, Namito has adopted such carrier forms as pictures, videos, exhibitions, and printed goods.
Tag: Art toy image, virtual image, modern art, mental stress reduction, psychological healing, business model, business co-branding, spiritual needs, meaning of life
Téknologi Produksi: Namito's prototype Portrait series belongs to the creation of IP image illustration, and the subsequent Secret Garden & Alien Painting & NFT series and other series cover painting, sculpture, installation, and encryption art, extending from plane designs to three-dimensional ones. Besides, to meet the needs of commercial applications, Namito has adopted three business models: commodity authorization, commercial exhibition, and photo gallery authorization.
Tantangan Desain: Main challenge: how to better combine other brands with Namito in cross-border co-branding cooperation.
Solution: Integrating brand features into Namito via second creation. The cultural collision between brands makes Namito more fresh & vivid to convey "reducing mental stress" & Namito's inner healing power more widely via brand effect, e.g. cultural & creative dolls co-branded with the Terracotta Warriors, novel and creative, well combining traditional Chinese culture & trendy modern art.
Panalungtikan: Research type: virtual art toy image
Research objective: how to meet consumer spiritual needs & commercialize Namito
Market research: Art toys rose and get more popular in China. The creator conveys exclusive ideas via multi-artistic creations to meet pursuer spiritual needs.
Social impact: With many fans on the internet, Namito has held a dozen art exhibitions, won 10+ trendy art awards, and co-branded with many international brands. Many stars also often come to its art shows & take photos.
Inspirasi: People often pay too much attention to public opinion and others' evaluations, putting value shackles on themselves. Thus, the curious, optimistic, and brave Namito was born, aiming to convey the idea of reducing mental stress via a lovely and cool virtual art image. It calls people to be brave to be themselves without caring about others' opinions and change their mindsets through their actions to achieve spiritual freedom.
Durasi Proyék: Since 2021, China
Alur Operasi: Consumers can interact with the author through the pictures and videos of Namito released on the streaming media platform. They can experience the happy atmosphere created by the offline exhibitions of Namito. In addition, they can get material satisfaction through Namito's co-branded products.
Anggota Tim: Ge Zhang
Krédit Gambar: Beijing JiuPin Technology Co., Ltd.