Logothetis Bungkusan Kadaharan ku Antonia Skaraki

Karya Logothetis Bungkusan Kadaharan ku Antonia Skaraki nyaéta pamenang anu dihormat pisan tina 2021 A' Design Award Emas anu bergengsi dina Katégori Kompetisi Desain Bungkusan.

EmasBungkusan· 2021

Logothetis Bungkusan Kadaharan

ku Antonia Skaraki

Klién: Logothetis

Pamenang A' Design Award Emas dina Katégori Bungkusan

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Pamenang Panghargaan anu Diverifikasi

Verifikasi Status Panghargaan pikeun #94668

Buka Situs Tingali di A' Design Award Siaran Pers Lencana Panghargaan

Warna

Désain

Ngeunaan Logothetis Bungkusan Kadaharan

Alam Indung, inspirasi anu langgeng, ngahasilkeun desain anu luar biasa pikeun cara tradisional. Logothetis Farm di Zakynthos, Yunani, ngantepkeun nilai jeung pentingna warisan Yunani anu legendaris muncul dina cara anu dinamis. Pangalaman ti kebon ka méja nepungan sihir desain, caritaan jeung branding. Kalayan identitas klasik tur beresih, sarta sentuhan anu pikaresepeun pikeun panongton ayeuna, bungkusan ieu masihan aura anu haneut anu ngabagéakeun sadaya konsumén pikeun meunangna!

Pangakuan

Ngeunaan A' Design Award Emas

Logothetis Bungkusan Kadaharan mangrupa juara A' Design Award Emas, pangakuan anu pohara bergengsi anu dipasihkeun ka desain kelas kahiji, ngaranjing jeung unggul. Para juara Emas téh kréasi anu pohara inovatif, visionér jeung matak ngacung anu ngagambarkeun kajeniusan, hikmah jeung kaahlian para désainerna. Logothetis Bungkusan Kadaharan diharepkeun jadi panemuan anu pohara dipuji, pelopor tren, sarta monumental anu méré nilai anu can kungsi aya. Desain juara A' Design Award Emas ieu mangrupa proyék spéktakulér tur dihormat anu pohara mangpaatna sarta ngamajukeun watesan seni, élmu, desain jeung téknologi. Logothetis Bungkusan Kadaharan nyiptakeun rasa hayang anu kuat, ngahudang gairah, ngadorong kréativitas, jeung ngagumkeun urang.

Di Balik Désain

Kit Pers

Krédit, anggota tim sareng detil téknis anu disayogikeun ku désainer.

Sipat Unik: A contemporary design for a traditional way of doing. Mother Nature unfolds some of her secrets, and the brand, Logothetis Farm in Zakynthos, Greece, offers her unique gifts to all. The farm to table experience met the magic of design and storytelling. That is how a classic and clean identity with a playful twist was created. Cute illustrations and soft pastel colours make this series easily recognizable and memorable. The packaging gives a warm, joyful aura.
Diménsi & Bungkusan: It goes without saying that the creative approach was designed to minimize processing in packaging and to facilitate recycling. All materials were uniquely sourced and meticulously chosen to enhance the experience and narrative of the stories of the products.
Tag: Logothetis, Organic, Bio, Packaging, Design, Storytelling, Farm, Greece, Zante, Zakynthos
Téknologi Produksi: Glass jars, paper boxes and metal tins.
Tantangan Desain: The most difficult creative challenge was to link all meanings in one graphic concept. At the same time, a way to share the values and importance of Zakynthos heritage, while giving the design a modern twist, had to be found.
Panalungtikan: An extensive research was carried out for the task of creating brand concepts and the subsequent refinement of the final design version. In addition, a thorough market research was conducted in order to frame the market, the competitors and the potential buyers. In addition, mood boards were formed to better express the values and ethos of the company, and to agree on a direction and a design concept.
Inspirasi: Do you know Mother Nature? She is to whom the care of the earth has been given. Enchanted by the stories and myths about Mother Nature, and inspired by the spontaneity of real life moments, the creatives behind this project worked towards the creation of a brand for people with a true zest for life.
After all, the term Mother Nature was first coined here, in Greece. Ancient Greeks were the first to imagine nature personified as a young woman who represents the eternal source of creation.
Durasi Proyék: The project began and finished in 2019 in Athens, Greece.
Alur Operasi: The attention to detail in design and storytelling reflected the character of the products, revealing the hard work invested in each one of them, and the consumers appreciated the final packaging.
Anggota Tim: Creative Director: Antonia Skaraki
Designers: Andreas Deskas, Evri Makridis, Valia Alousi
Copywriter: Sotiria Theodorou
Krédit Gambar: A.S. Advertising, 2019