WeAre4810 Шахсияти Бренд аз Laura Ferrario

Тарҳи WeAre4810 Шахсияти Бренд аз Laura Ferrario ғолиби шоистаи ҷоизаи бонуфузи 2021 Ҷоизаи биринҷии A' Design Award дар категорияи мусобиқавии Дизайни графика, тасвирсозӣ ва иртиботи визуалӣ мебошад.

БиринҷГрафика· 2021

WeAre4810 Шахсияти Бренд

аз ҷониби Laura Ferrario

Муштарӣ: Ferrariodesign

Ғолиби Ҷоизаи биринҷии A' Design Award дар категорияи Графика

13,650

Ғолиби тасдиқшудаи ҷоиза

Тасдиқи вазъи ҷоиза барои #109713

Хизматҳоро кашф кунед Ба сайт гузаред Дар A' Design Award дидан Релизи матбуотӣ Нишони ҷоиза

Рангҳо

Тарҳ

Дар бораи WeAre4810 Шахсияти Бренд

WeAre4810, WeAreFamily консепсияи навест, ки барои дубора оғоз кардани бренд истифода мешавад. Он контейнер ва рамзи тамоми фаъолиятҳои гурӯҳ мегардад. Истифодаи рақамҳои хеле муосир ва мустаҳкам эҳсоси итминон ва муосирро ифода мекунад, зеро рақамҳо метавонанд дар навбати худ контейнерҳои тасвирҳо шаванд. Аз иҷора то харид ва то навоварии ҳақиқии ғизо. WeAreFood фазоест, ки ҳар рӯз ба 4 лаҳза тақсим мешавад; консепсияе, ки бо соате, ки дастонаш чангол ва қошуқ аст, такмил меёбад. Соате, ки аз нуқтаи назари графикӣ омехтаи байни ҳозира, гузашта ва оянда аст.

Эътироф

Дар бораи Ҷоизаи биринҷии A' Design Award

WeAre4810 Шахсияти Бренд ғолиби Ҷоизаи биринҷии A' Design Award аст, ки эътирофи басо обрӯманд буда, ба тарҳҳои барҷаста дода мешавад, ки бо эҷодкорӣ, зеҳни тез ва зиракӣ фарқ мекунанд. Ғолибони биринҷ артефактҳои хеле моҳир ва ба таври ҷолиб эҷодкоронаанд, ки таҷрибаи васеъ, тасаввурот ва зеҳни тарроҳони худро тасдиқ мекунанд. Интизор меравад, ки WeAre4810 Шахсияти Бренд ашёи хеле қадршуда, мавриди таҳсин ва маҳбуб бошад, ки ба таври назаррас касбӣ ва навоварона аст. Ин тарҳи ғолиби Ҷоизаи биринҷии A' Design Award беҳтарин амалияро дар санъат, илм, тарроҳӣ ва технология дар бар мегирад ва бо диққати худ ба тафсилот аъло аст. WeAre4810 Шахсияти Бренд эҳтиёҷотро бо зебоӣ қонеъ мекунад, ба хостаҳо даст мерасонад, эҳсосотро мафтун месозад ва кунҷковиро ҷалб мекунад.

Дар паси тарҳ

Маҷмӯаи матбуотӣ

Кредитҳо, аъзои гурӯҳ ва тафсилоти техникие, ки тарроҳ пешниҳод кардааст.

Хусусиятҳои беназир: For 4810 the idea of renewal starts with the renovation of the historic sports equipment rental shop in Courmayeur.
Consequently the time has come to also evolve the concept of the brand which could include from Rental to Shopping to Food thus creating a new mood more contemporary but at the same time continuing to express traditional values under a one big hat represented by the unique 4810 brand. Innovation and tradition together.
Андоза ва бастабандӣ: The whole Brand Identity has developed on different materials shapes and channels having to communicate multiple messages. We used paper for brochures postcards shopping bags sugar sachets and menus. The PVC for the external signs of the structure. Ceramics for the coffee cups and the fabric for the uniforms. It was a truly complete project where various printing techniques were used from traditional pad printing, screen printing to digital printing. We have created a web site that talks about their history and their services until you can book skis online.
Тегҳо: brand Identity, brad design, logo design, viusal identity
Технологияи истеҳсол: The goal was to underline the fame of the name 4810 which had always been used by the Grivel family. It is inspired on the height of the Mont Blanc 4810m a point of reference in Courmayeur an umbrella that encloses ideas objects materials and is fluid enough in its meaning to also include a numerical form.
WeAre4810 the Brand of reference
WeAreRental expertise for rental of skis
WeAreFood one cuisine which at the same time lies well within everyone
WeAreShopping dedicated to sports apparel and accessories
WeAreOutlet Promotions and offers
WeAreFamily a long family tradition rooted in the distant 19th century
Мушкилоти дизайн: WeAreFood is the real change. 4810Food is the meeting point for sports enthusiasts: the space where you come in the morning for breakfast, go for lunch for polenta and stop after skiing to try a snack and maybe combine it with a nice wine.
Thus was born the idea of the clock that marks the day and 4 very specific moments.
Contemporary terms for an international audience all combined with a clock that recalls history where the hands become fork and spoon to emphasize that at 4810Food you eat.
Таҳқиқот: A very large project where I had to combine a technical product like skis and an emotional product like food. There are several variable factors that I found to make different situations coexist: the colors, the symbol where to insert the images and the name WeAre is declinable in many aspects: WeAreRental for the rental shop, WeAreFood for the restaurant, WeAreShopping for the shop and so on.
Илҳом: WeAre4810 . WeAreFamily. The goal was to underline the fame of the name 4810 which had always been used by the Grivel family. It is inspired on the height of the Mont Blanc: an umbrella that encloses ideas objects materials and is fluid enough in its meaning to also include a numerical form.
The brand is graphical form is based on the idea of using highly contemporary and solid numbers, almost as a seal to guarantee quality and modernity. Numbers that could themselves become a container of image.
Давомнокии лоиҳа: The project started in January 2018 in Courmayeur and finished in February 202020
Ҷараёни кор: The Brand has been designed so that it can be reproduced on any material surface and transmitted on various channels such as mobile phones or videos. A manual has been drawn up that can help both the customer and the possible supplier to reproduce the original as faithfully as possible.
Аъзои гурӯҳ: Creative Director: Laura Ferrario
Copy: Chiara Villa
Ҳуқуқи тасвирҳо: Image #No 1: Photographer Aiace Ace Bazzana, Image #No 2: Photographer Laura Ferrario, Image #No 2: Photographer ALaura Ferrario, Image #No 3: Photographer Aiace Ace Bazzana, Image #No 4: Photographer Aiace Ace Bazzana