ዲዛይን Chinese Mooncake ናይ ህያብ ሳጹን መዐሸጊ ብ Litete Brand Design ኣብ ናይ ውድድር ምድብ ንድፊ ማዕሸጊ ኣዝዩ ዝኸበረ ተሸላማይ ናይ 2021 ናይ ወርቂ ሽልማት A' Design Award እዩ።
ወርቂማዕሸጊ· 2021
Chinese Mooncake ናይ ህያብ ሳጹን መዐሸጊ
ዓሚል: Litete Brand Design
ኣብ ምድብ ማዕሸጊ ተሸላማይ ናይ ወርቂ ሽልማት A' Design Award
ዝተረጋገጸ ተሸላማይ
ንቁጽሪ #111173 ሽልማት ኣረጋግጽእቲ ዲዛይን
ብዛዕባ Chinese Mooncake ናይ ህያብ ሳጹን መዐሸጊ
ቻይናዊ ሙንኬክ (Chinese Mooncake) ኣብ በዓል ማእከላይ ቀውዒ ንዝወሃብ ሙንኬክ ዝተነድፈ ናይ ህያብ ሳጹን እዩ። እቲ ናይ ደገ ሳጹን ቅርጺ ባህላዊ ቻይናዊ ሳጹን መግቢ ይስዕብ። ብቅዲ ጥልፊ ዝተሰርሐ ስእሊ ድማ ካብ ላዕሊ ዝረአ ትርኢት ናይ ግብጃ ስርወ-መንግስቲ ታንግ (Tang Dynasty)፣ ናይ ዕንጨይቲ ህንጻን ሳዕሳዕትን ዝሓቖፈ የርኢ። ነፍሲ ወከፍ ክፋል ናይቲ ስእሊ ብዳይ-ካቲንግ (die-cutting) ተፈላልዩ ደጊሙ ስለ ዝተጠመረ፣ እቲ መዐሸጊ ዕምቆትን ደረጃታትን ይረክብ። እቲ ውሽጣዊ ሳጹን ድማ ካብ "Rainbow Skirt and Feather Coat" ዝተወስዱ ምንቅስቓሳት ሳዕስዒት፣ ምስ ክላሲካዊ ቻይናዊ ሕብርታት ከም ንጉሳዊ ሊላን ቀጠልያ ሻምብቆን ተዋሃሂዱ የቕርብ።
እቲ ኣፍልጦ
ብዛዕባ ናይ ወርቂ ሽልማት A' Design Award
Chinese Mooncake ናይ ህያብ ሳጹን መዐሸጊ ናይ ወርቂ ሽልማት A' Design Award ዝዓወተ እዩ፣ ንቀዳምነት ደረጃ ዘለዎም፣ ዘገርሙን ዝተፈልዩን ዲዛይናት ዝወሃብ ኣዚዩ ክቡር ኣፍልጦ። ዘዓወቱ ወርቂ ጥበብን ፍልጠትን ክእለትን ዲዛይነራቶም ዘንጸባርቑ ኣዚዮም ሓደሽቲ፣ ርእይቶ ዘለዎምን ዘንጸባርቑን ፍጥረታት እዮም። Chinese Mooncake ናይ ህያብ ሳጹን መዐሸጊ ዘይተራእየ ዋጋ ዘምጽእ ኣዚዩ ዝተሞገሰ፣ ዝንባሌ ዘቐምጥን ሓውሲ ዝመስልን ፈጠራ ክኾን ይጽበ። እዚ ዝዓወተ ዲዛይን ናይ ወርቂ ሽልማት A' Design Award ደረት ጥበብ፣ ሳይንስ፣ ዲዛይንን ቴክኖሎጂን ብብዙሕ ጥቕሚ ዘስፍሕ ዘደንቕ ዝኽበር ፕሮጀክት እዩ። Chinese Mooncake ናይ ህያብ ሳጹን መዐሸጊ ሓያል ድሌት ዘሕድር፣ ተሃዋሕዋሕ ዘበራብር፣ ፈጠራ ዘተባብዕን ንዓና ዘማርኽን እዩ።
ድሕሪ እቲ ዲዛይን
ናይ ፕረስ ኪት
ክረዲትታት፣ ኣባላት ጋንታን ቴክኒካዊ ዝርዝራትን ብዲዛይነር ዝቐረቡ።
- ፍሉያት ባህርያት
- The gift box is based on an aerial layout and embroidery drawing that represents a Tang Dynasty banquet. It also highlights this dynasty's magnificent wooden architecture and reproduces Yang Guifei's graceful dance movements. The inner box was designed based on dance movements from Rainbow Skirt and Feather Coat. This was combined with classical Chinese colors such as royal purple and bamboo green to reflect the Tang Dynasty's grandeur, the Chinese classics'elegance, and wishes for a happy life.
- ዓቐንን ማዕሸግን
- Outer box size:340mmx220mmx55mm
Inner box size:85mmx85mmx38mm - መለለዪታት
- Moon cake packaging, Chinese traditional culture, Tang Dynasty, classical, Mid-Autumn Festival
- ናይ ምፍራይ ቴክኖሎጂ
- The gift box is based on an aerial layout and embroidery drawing that represents a Tang Dynasty banquet. Each part of the illustration is separated by die-cutting, and the final packaging is more layered.
- ናይ ዲዛይን ብድሆ
- The difficulty of this design is that there are few records about the neon clothes and feather dance, and it is more difficult to restore the architecture, costumes, makeup, musical instruments, and dance poses. Even so, we checked many documents, which greatly restored the scene at that time.
- ምርምር
- The Mid-Autumn Festival is a traditional festival celebrated in China. It gained widespread popularity in the Tang Dynasty and became a nationwide holiday. According to legend, the Tang Emperor Xuan Zong dreamt he had traveled to the Palace of the Moon, where he saw celestial women, clothed in feathers and rosy clouds dancing in the sky. After the Emperor awoke, his favourite concubine Yang Guifei, renowned as one of the four most beautiful women in Chinese history, choreographed and performed the famous dance, 'Rainbow Skirt and Feathered Coat,'according to the Emperor's recollection.
- ምንጪ ሓሳብ
- In order to reproduce the magnificent scenery of the Tang Dynasty palace, this design was created after consultig many historical documents, viewing images of murals at Dunhuang, and visiting ancient buildings from the Tang Dynasty to use these aspects as the basis for creating a design to restore the Tang Dynasty's historical prosperity.
- ናይ ፕሮጀክት ግዜ
- The project started in Tianjin in July 2020, completed in Tianjin in August 2020, and exhibited in Tianjin in September 2020.
- ናይ ስርሒት ፍሰት
- The outer box as a whole is a traditional Chinese food box style, using a three-dimensional paper sculpture to separate the characters and scenes through die cutting, and then collage them into a complete illustration, which increases the sense of hierarchy and space of the packaging. The inner box combines the opening with the packaging illustration. The entire tongue part adopts the style of traditional Chinese typography, forming a natural division. When the consumer opens the box, a complete illustration pops up in front of them.
- ፓተንታት
- Copyrights belong to Langcer Lee, 2020.
- ኣባላት ጋንታ
- Creative Director：Langcer Lee
Designers:Yang Jie
Designers:Guo LinWei
Designers:Riso Guo
Designers:Limo Pan
Illustrator:Zhang Fan
Illustrator:Zhang JiaNi
Photographer:Jiang Tao - ናይ ስእሊ ክረዲት
- Image #No1 : Photographer Jiang Tao,The Moon in the Tang Dynasty,2020.
Image #No2 : Photographer Jiang Tao,The Moon in the Tang Dynasty,2020.
Image #No3 : Photographer Jiang Tao,The Moon in the Tang Dynasty,2020.
Image #No4 : Photographer Jiang Tao,The Moon in the Tang Dynasty,2020.
Image #No5 : Photographer Jiang Tao,The Moon in the Tang Dynasty,2020.
ስፖንሰር ዝተገብረ
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ካብ ናይ ማስታወቂያ መሻርኽትና ፍርያት፣ ኣገልግሎታትን ዕድላትን ፍለጥ።
ተወሳኺ ንምርካብ
ተዛመድቲ ዲዛይናት
ካብ ተመሳሳሊ ምድብ ብብቕዓት ዝተመረጹ ተወሳኺ ሽልማት ዝተዓወቱ ዲዛይናት ድለዩ።
