ዲዛይን Biboi መለያታት ወይን ብ Giovanni Murgia ኣብ ናይ ውድድር ምድብ ንድፊ ማዕሸጊ ኣዝዩ ዝኸበረ ተሸላማይ ናይ 2021 ናይ ብሩር ሽልማት A' Design Award እዩ።

ብሩርማዕሸጊ· 2021

Biboi መለያታት ወይን

ብ Giovanni Murgia

ዓሚል: Cantine Biboi

ኣብ ምድብ ማዕሸጊ ተሸላማይ ናይ ብሩር ሽልማት A' Design Award

27,577

ዝተረጋገጸ ተሸላማይ

ንቁጽሪ #111397 ሽልማት ኣረጋግጽ

ሳይት ብጻሕ ኣብ A' Design Award ርአዮ ጋዜጣዊ መግለጺ ባጅ ሽልማት

ሕብርታት

እቲ ዲዛይን

ብዛዕባ Biboi መለያታት ወይን

ንመንነት እዚኣቶም ወይናት ንምግላጽ ዝተዳለወ ሓዳሽ፣ ፍሉይን ነፃን ዲዛይን። ካብ ሰብዓታት ዝወሰደ ጂኦሜትሪካዊ ዲዛይን ኮይኑ፣ ባህርያት ናይ ሳርዲንያ ዞባ ዝውክሉ ኣይኮኖግራፊያዊ ባእታታት ብምውሳኽ ዝሃብታማ እዩ። ዲዛይን ናይዚኣቶም መለያታት ብወረቐት መለያን ናይ ገለ ክፋላታ እምቦሲንግን ብዝምኽንያት እታ ብርጭቆ እንትወጽእ ናይ ምልማስ ስምዒት ንምሃብ ብጥንቃቐ ዝተዳለወ እዩ። ዕላማኡ ንመንእሰያት ተዓዛቢ ዝሕሰብ ጽሬት ዘለዎ ወይን ብመሳጢ መልክዕ ንዝደልዩ ዝምጥን፣ ሓዱሽን መንእሰያውን፣ ነፃን ቅጽበታውን ዲዛይን ንምግላጽ እዩ።

እቲ ኣፍልጦ

ብዛዕባ ናይ ብሩር ሽልማት A' Design Award

Biboi መለያታት ወይን ናይ ብሩር ሽልማት A' Design Award ዝዓወተ እዩ፣ ንጽቡቓት፣ ልዑላትን ዘስደምምን ላዕለዋይ ደረጃ ዘለዎም ዲዛይናት ዝወሃብ ብዘይተለምደ ኣዚዩ ክቡር ኣፍልጦ። ዘዓወቱ ብሩር ፍሉይ ክእለት፣ ተውህቦን ጥበብን ዲዛይነራቶም ዘርእዩ ኣዚዮም ዘብርሁን ብዙሕ ፈጠራውያንን ስራሕቲ እዮም። Biboi መለያታት ወይን ዝበለጸ፣ ምሳሌ ዝኾነ፣ ብኣገዳሲ መገዲ ሞያውን ብዕምቆት ሓድሽን ስራሕ ክኾን ይጽበ። እዚ ዝዓወተ ዲዛይን ናይ ብሩር ሽልማት A' Design Award ብዙሕ ዝተራእየን ዝደነቐን ፈጠራ እዩ፣ ጥቕሚ ዘምጽእን ደረት ጥበብ፣ ሳይንስ፣ ዲዛይንን ቴክኖሎጂን ዘስፍሕን። Biboi መለያታት ወይን ብብዙሕ ዝቐንኣሉ ፍጥረት እዩ፣ ድሌታት ዘበራብር፣ ጽቡቕ ስምዒታት ዘምጽእን ሰንቢድን ምድናቕን ዘበራብርን።

ድሕሪ እቲ ዲዛይን

ናይ ፕረስ ኪት

ክረዲትታት፣ ኣባላት ጋንታን ቴክኒካዊ ዝርዝራትን ብዲዛይነር ዝቐረቡ።

ፍሉያት ባህርያት: The concept of these labels is inspired by the design of the 70s. A mix of shapes and bright colors that highlights the geometric shapes and textures that identify the characteristic elements of these wines and the territory: the mountains, the sea and the typical Sardinian vegetation.
ዓቐንን ማዕሸግን: The peculiarity of the label consists in the fact that it is a single piece that almost completely wraps the bottle. The total dimensions are 222x82 mm
መለለዪታት: wine, packaging, graphic design, label design, sardinia
ናይ ምፍራይ ቴክኖሎጂ: The label was printed on special paper with a tactile feel. This characteristic gives the label a more prestigious and important role. To make the label more precious, metal sheets in gold and pink were used as well as a Braille relief on the name of the wine and on the iconographic elements.
ናይ ዲዛይን ብድሆ: The creative challenge to create these labels was to create an unconventional design for wines from a traditional territory such as that of Sardinia. At the same time we wanted to give a light-hearted but elegant appeal to meet the expectations of a young and disengaged public.
ምርምር: The research for this design started from the study of the graphic style typical of the 70s. Together with this, iconographic elements were inserted that represent some of the elements that characterize the territory from which these wines are born. Each label is also characterized by the representation of the initial letter of its name, obtained from the union of the geometric elements that define the design. Even the choice of naming is deliberately ironic and youthful.
ምንጪ ሓሳብ: The colors of wine and the typical traditional clothes of Sardinia. The geometric shapes and textures that recall the typical elements that identify these wines. The research started with the typical iconography of the 70s and the colorful and contrasting graphic style of these graphics. The goal is to identify these products in a fresh and decisive way to address a young wine lovers target.
ናይ ፕሮጀክት ግዜ: The project is started in January 2020 and complete in April 2020 in Sassari (Sardinia, Italy). It is presented on media in April 2020 in Sorgono (Sardinia, Italy)
ናይ ስርሒት ፍሰት: The design of these labels is studied to give a tactile effect when the bottle is taken, thanks to the label paper and tactile processing. The goal is to communicate a fresh and youthful, light-hearted and immediate design suitable for a young audience looking for a quality wine with an intriguing appeal.
ኣባላት ጋንታ: Art direction: Giovanni Murgia
Designer: Giovanni Murgia
3D render and mockup: Giovanni Murgia
Print: Juliagraf SpA