ዲዛይን Burning Tea ናይ መስተ ጠርሙዝ ፓኬጂንግ ብ Genki Forest ኣብ ናይ ውድድር ምድብ ንድፊ ማዕሸጊ ኣዝዩ ዝኸበረ ተሸላማይ ናይ 2021 ናይ ሓጺን ሽልማት A' Design Award እዩ።
ሓጺንማዕሸጊ· 2021
Burning Tea ናይ መስተ ጠርሙዝ ፓኬጂንግ
ዓሚል: Genki Forest (Beijing) Food Technology Group Co., Ltd.
ኣብ ምድብ ማዕሸጊ ተሸላማይ ናይ ሓጺን ሽልማት A' Design Award
ዝተረጋገጸ ተሸላማይ
ንቁጽሪ #119725 ሽልማት ኣረጋግጽእቲ ዲዛይን
ብዛዕባ Burning Tea ናይ መስተ ጠርሙዝ ፓኬጂንግ
"በርኒንግ ቲ" ንዝተጠርመዘ ናይ ሻሂ መስተ ዝተዳለወ ፓኬጂንግ ዲዛይን እዩ። እቲ ጠርሙዝ ካብ PET፣ ማለት ቀሊልን ግሉጽን ንጭንቀት ተቐዳዲ ፕላስቲክ ዝተሰርሐ እዩ። እቲ ላበል ብዋናነት ጸሊምን ጻዕዳን ቀለም ዘለዎ ኮይኑ፡ ኣብ ቅድሚት ብወርቃዊ ሕብሪ እተሳእለ ናይ ሓዊ ላምባ ምልክት ስለዘሎ፡ እቲ ፍርያት ኣብ ብዙሓት ኣቕሑ ዝሓዘሉ መደርደሪ ብቐሊሉ ንኽርአ ይሕግዝ። ስም እቲ ብራንድ ብቅዲ ጥንታዊ ቻይናዊ ወግዓዊ ጽሑፍ (official script) ዝተሳእለ ፊደላት ይጥቀም። እቲ ጠርሙዝ 66 ሚሊሜተር ስፍሓትን 220 ሚሊሜተር ቁመትን ኣለዎ። ማእከላይ ክፍሉ ንቐሊል ኣተሓሕዛ ናብ ውሽጢ ተሰሪዑ ዝተሳእለ ኮይኑ፡ ናይ ቀለቤት ቅርጺ ዘለዎ መሰረት ድማ ተወሳኺ ርግኣት ይህብ። ዝተፈላለየ ሕብሪ ድሕረ-ባይታ ድማ ንነፍሲ ወከፍ ጣዕሚ ይውክል።
እቲ ኣፍልጦ
ብዛዕባ ናይ ሓጺን ሽልማት A' Design Award
Burning Tea ናይ መስተ ጠርሙዝ ፓኬጂንግ ናይ ሓጺን ሽልማት A' Design Award ዝዓወተ እዩ፣ ካብ ጽቡቕ ዝተዳለዉ ፍጥረታት ዝጽበዩ ሞያውን ኢንዱስትሪኣውን ጠለባት ንዝመላኡ ጽቡቓት ዲዛይናት ዝወሃብ ክቡር ኣፍልጦ። ዘዓወቱ ሓጺን ዓቢ ክእለት፣ ልዑል ፍሉይነት፣ ክኢላዊ ርድኢትን ፈጠራዊ ዓቕምን ፈጣርዮም የርእዩ። Burning Tea ናይ መስተ ጠርሙዝ ፓኬጂንግ ብብዙሕ ዝተመነየ፣ ዝደነቐን ዝፈተዎን፣ ተግባራውን ሓድሽን ፍጥረት ክኾን ይጽበ። እዚ ዝዓወተ ዲዛይን ናይ ሓጺን ሽልማት A' Design Award ንዝበለጹ ልምድታት ኢንዱስትሪ የጣምር፣ ምስ ፍልጠትን ተውህቦን ዝተኣሳሰሩ ብቑዓት ቴክኒካውያን ባህርያት ድማ ኣለዎ። Burning Tea ናይ መስተ ጠርሙዝ ፓኬጂንግ ብጥንቃቐኡ ይኽበር፣ ንዓለም ዝሓሸ ቦታ ክትኸውን ዝሕግዙ ምምሕያሻት መዓርግ ህይወት ንምቕራብ ድማ ዝተዳለወ እዩ።
ድሕሪ እቲ ዲዛይን
ናይ ፕረስ ኪት
ክረዲትታት፣ ኣባላት ጋንታን ቴክኒካዊ ዝርዝራትን ብዲዛይነር ዝቐረቡ።
- ፍሉያት ባህርያት
- The golden "flame" of the bottle is clear at a glance, which is highlighted in numerous product containers, leaving a deep impression on consumers. The word "burning" is structured in a solid and straight way. By referencing the charm of ancient Chinese official script, the unique tip of the pen is added in the stroke processing. On the one hand, "burning" means burning and igniting, which can be associated with burning fat. On the other hand, borrowing the metaphysical Japanese culture that young people are familiar with implies the spirit of being positive and striving hard.
- ዓቐንን ማዕሸግን
- Width 66mm x Height 220mm
- መለለዪታት
- Branding, Packaging, bottle, 3D, water
- ናይ ምፍራይ ቴክኖሎጂ
- The products are packaged in PET, which means that the bottle contains a plastic material called polyethylene terephthalate, or PET for short. PET is a polymer produced by the combination of terephthalic acid and ethylene glycol. PET plastic has the characteristics of light weight, high transparency and impact resistance.PET bottles has low environmental pollution and energy consumption, so it gradually replaces traditional packaging materials with the rising awareness of environmental protection.
- ናይ ዲዛይን ብድሆ
- In the actual operation is happening. We have noticed that it is important to make products be clear at a glance when placing them on the miscellaneous shelves. To solve that we have adopted stimulating colors to draw intentions of consumers. We have also acknowledged the guiding functions of the general consumers colour recognition. We picked the quietly elegant colours such as large areas of black and white, given consumers a simple but fashion impression.
- ምርምር
- We conducted surveys both online and offline for the importance of sugar free and the consumers' preference of aesthetics in designs after the preliminary stage. Each question were designed to test out our design or unique product features against real competitors in the market side by side, thus be more grounded in our analysis and results. We have more confidence to have science back up our product and packaging design.
- ምንጪ ሓሳብ
- Influenced by the concept of balance between yin and yang in "I Ching", a classic masterpiece of dialectical philosophy in ancient China, the overall design style of burning tea boldly breaks through the previous beverage packaging design in the market. The label of tea burning bottles is mainly composed of self-designed characters such as "burning" and taste patterns. As a visual symbol, the golden "flame" of the bottle is clear at a glance, which is highlighted in numerous product containers, leaving a deep impression on consumers.
- ናይ ፕሮጀክት ግዜ
- The project started in June 2017.
- ናይ ስርሒት ፍሰት
- The burning tea bottle is slender, the design that "make the waistline inside" makes the bottle more convenient to hold. The pinstripe design of the bottle shoulder increases the traditional tea feeling, and the annular base at the bottom of the bottle makes the whole bottle more stable. The burning tea series not only prompts the taste through delicate pictures but also allows consumers to distinguish quickly through the change of bottle body background color. For example, the color of strawberry is selected for the burning tea with strawberry jasmine flavor.
- ኣባላት ጋንታ
- Xiaochen Liu
Chu Xu - ናይ ስእሊ ክረዲት
- Xiaochen Liu
ስፖንሰር ዝተገብረ
ልዕሊ Designers.org ዳህሰስ
ካብ ናይ ማስታወቂያ መሻርኽትና ፍርያት፣ ኣገልግሎታትን ዕድላትን ፍለጥ።
ተወሳኺ ንምርካብ
ተዛመድቲ ዲዛይናት
ካብ ተመሳሳሊ ምድብ ብብቕዓት ዝተመረጹ ተወሳኺ ሽልማት ዝተዓወቱ ዲዛይናት ድለዩ።
