Meer ፓኬጅ ፍጡን ቡን ብ Masoud Najafi Amirkiasar

ዲዛይን Meer ፓኬጅ ፍጡን ቡን ብ Masoud Najafi Amirkiasar ኣብ ናይ ውድድር ምድብ ንድፊ ማዕሸጊ ኣዝዩ ዝኸበረ ተሸላማይ ናይ 2023 ናይ ነሓስ ሽልማት A' Design Award እዩ።

ነሓስማዕሸጊ· 2023

Meer ፓኬጅ ፍጡን ቡን

ብ Masoud Najafi Amirkiasar

ዓሚል: Masoud Najafiamirkiasar

ኣብ ምድብ ማዕሸጊ ተሸላማይ ናይ ነሓስ ሽልማት A' Design Award

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ንቁጽሪ #141887 ሽልማት ኣረጋግጽ

ሳይት ብጻሕ ኣብ A' Design Award ርአዮ ጋዜጣዊ መግለጺ ባጅ ሽልማት

ሕብርታት

እቲ ዲዛይን

ብዛዕባ Meer ፓኬጅ ፍጡን ቡን

እቲ ናይ ሓድሽ ናብ ዕዳጋ ዝቐረበ ፍርያት ዕሹግ ዲዛይን ብድምር ስነ-ጥበብ ዲዛይን ጥራይ ዘይኮነስ፡ ካብኡ ንላዕሊ ስነ-ጥበብ ምርዳእ ኣእምሮ ዓማዊልን ኣብ መደርደሪ ካብ ተወዳደርቲ ብምፍልላይ ምቕማጥን እዩ። ነዞም ቀያድነታት ኣብ ግምት እናሃለዉ፡ እቲ ናይ ሚር ዕሹግ ዲዛይን ናይቲ ናይ መወዳእታ ፍርያት ሸብሸባ ናብ ስእሊ ብምውሳድ ንምንቕንቓቕን ምትሕብባርን ኩሎም ስምዒታት ፈተውቲ ቡን ዘኽእል እዩ። ብተወሳኺ፡ እቲ ኣቀማምጣን ልሙድ ዘይኮነ ዓቐን ፊደልን ንዓማዊል ናብቲ ፍርያት ንምስሓብ ርኡይ ግደ ኣለዎም። እዚ ዲዛይን እዚ ኣብ መደርደሪ መስተ ናይቲ ድኳናት ርኡይ ለውጢ ንምምጻእ ተስፋ እናገበረ ዝተፈጥረ እዩ።

እቲ ኣፍልጦ

ብዛዕባ ናይ ነሓስ ሽልማት A' Design Award

Meer ፓኬጅ ፍጡን ቡን ናይ ነሓስ ሽልማት A' Design Award ዝዓወተ እዩ፣ ብፈጠራ፣ ርእሰ ሓይልን ስቕታን ዝፍለዩ ብልጫ ዘለዎም ዲዛይናት ዝወሃብ ኣዚዩ ክቡር ኣፍልጦ። ዘዓወቱ ነሓስ ሰፊሕ ተሞክሮ፣ ምሕሳብን ርእሰ ምምዕባልን ዲዛይነራቶም ዘረጋግጹ ኣዚዮም ክኢላታትን ብዘደንቕ መገዲ ፈጠራውያንን ኣርቴፋክትታት እዮም። Meer ፓኬጅ ፍጡን ቡን ብዙሕ ዝተመነየ፣ ዝደነቐን ዝፈተዎን ብኣገዳሲ መገዲ ሞያውን ሓድሽን ኣቕሓ ክኾን ይጽበ። እዚ ዝዓወተ ዲዛይን ናይ ነሓስ ሽልማት A' Design Award ኣብ ጥበብ፣ ሳይንስ፣ ዲዛይንን ቴክኖሎጂን ዝበለጹ ልምድታት ዘጣምር፣ ንዝርዝር ብዝህቦ ኣቓልቦ ድማ ዝበለጸ እዩ። Meer ፓኬጅ ፍጡን ቡን ድልየታት ብጽባቐ የማልእ፣ ንድሌታት ይትንክፍ፣ ንስምዒታት የማርኽን ሕቶ ድማ የሰሕብን።

ድሕሪ እቲ ዲዛይን

ናይ ፕረስ ኪት

ክረዲትታት፣ ኣባላት ጋንታን ቴክኒካዊ ዝርዝራትን ብዲዛይነር ዝቐረቡ።

ፍሉያት ባህርያት: Unlike most of the coffee product packaging in the market that uses a cup of coffee as the main element of the packaging design, the designer took a new approach, which can stand out on shelves. The final product texture details has brought into the design to remind coffee lovers of the indulgence and refreshing feeling of a cup of coffee.
ዓቐንን ማዕሸግን: It is designed for 15 SKU in 5 flavors as follows;
Cappuccino and 3x1 products:
suchet:36*170 mm
Pouch: 146*294 mm
Box: 130*160*70 mm
Espresso Products:
suchet:24*120 mm
Pouch: 107*220 mm
Box: 95*122*56 mm
መለለዪታት: Packaging, Package design, Coffee, Instant coffee, Beverage, Branding, Typography, Bold, Creative,
ናይ ምፍራይ ቴክኖሎጂ: A combination of photo-shooting, photo-manipulation and illustration is used to provide the main design on package.
ናይ ዲዛይን ብድሆ: The most challenging part of this project was keeping the balance between the aesthetic aspects of the design and its functionality.
The mission of this package was to still the hearts and catch the eyes of coffee drinkers.
The mission of this package was to still the hearts and catch the eyes of coffee drinkers.
ምርምር: The discovery phase included market and competition analysis. The focus of the study was on the design style and the look and feel of existing products through performing a market visit as well as desktop research.
The study's conclusion showed that in the packaging design of most products available in the market, cups and coffee beans are the most used element in packaging.
ምንጪ ሓሳብ: The design is inspired by the indulgence and the refreshing texture of a cup of coffee which crave the shopper to have one.
Using the design as the ultimate branding element is inspiring as well.
ናይ ፕሮጀክት ግዜ: The project started In Tehran in November 2020 and finished in May the following year
ናይ ስርሒት ፍሰት: The design simply touches the audience's recognition sense. The temptation of having a delicious coffee, is what prompts the audience to impulse buying.
ፓተንታት: None.
ናይ ስእሊ ክረዲት: Image #1: photographer Bita Shakerin, Espresso, 2020