128 Bpm ናይ ጂን መሸፈኒ (ፓኬጂንግ) ብ Ximena Ureta

ዲዛይን 128 Bpm ናይ ጂን መሸፈኒ (ፓኬጂንግ) ብ Ximena Ureta ኣብ ናይ ውድድር ምድብ ንድፊ ማዕሸጊ ኣዝዩ ዝኸበረ ተሸላማይ ናይ 2025 ናይ ወርቂ ሽልማት A' Design Award እዩ።

ወርቂማዕሸጊ· 2025

128 Bpm ናይ ጂን መሸፈኒ (ፓኬጂንግ)

ብ Ximena Ureta

ዓሚል: Contraseña Magazine

ኣብ ምድብ ማዕሸጊ ተሸላማይ ናይ ወርቂ ሽልማት A' Design Award

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ዝተረጋገጸ ተሸላማይ

ንቁጽሪ #165216 ሽልማት ኣረጋግጽ

ሳይት ብጻሕ ኣብ A' Design Award ርአዮ ጋዜጣዊ መግለጺ ባጅ ሽልማት

ሕብርታት

እቲ ዲዛይን

ብዛዕባ 128 Bpm ናይ ጂን መሸፈኒ (ፓኬጂንግ)

128 ቢፒኤም ንጠርሙዝ ጂን ዝተዳለወ ናይ መሸፈንን መለለዪ ወረቐትን (ሌበል) ዲዛይን እዩ። እቲ ስም ኣብ ደቒቕ 128 ህርመት ዝኾነ ሙዚቃዊ ቅልጣፈ (ቴምፖ) ዘመልክት ኮይኑ፣ እዚ መጠን ምስ ህርመት ሕጉስ ልቢ ዝተኣሳሰር እዩ። እቲ ኣምር ኣብ ብሉስ፣ ማለት ንብዙሓት ዳሕረዎት ቅዲታት ዝቐረጸ ሙዚቃዊ ዓይነት፣ ዝተመስረተ እዩ። ኣዕዋፍ ጉዕዞ ሙዚቃ ብታሪኽ ይውክሉ፣ ከምኡ'ውን ነቶም ኣብ ጂን ዝጥቀሙ ተኽልታዊ ቀመማት (ቦታኒካልስ) ይእክቡ። ኣኽናፍ ንፈጠራዊ ናጽነት ይውክሉ። እቶም ናይ ቅድሚትን ድሕሪትን መለለዪ ወረቓቕቲ ኣብ ርእሱ ዝልጠፍ ናይ ጡጥ ወረቐት ብዘይብርሃን (ማት) ከም ቬልቬት ዝኣመሰለ መወዳእታ ዝተሓትሙ እዮም። ናይ ወርቂ ፎይል፣ ቫርኒሽ፣ ኤምቦሲንግን ዲቦሲንግን ነቲ ዲዛይን ይምልኡዎ።

እቲ ኣፍልጦ

ብዛዕባ ናይ ወርቂ ሽልማት A' Design Award

128 Bpm ናይ ጂን መሸፈኒ (ፓኬጂንግ) ናይ ወርቂ ሽልማት A' Design Award ዝዓወተ እዩ፣ ንቀዳምነት ደረጃ ዘለዎም፣ ዘገርሙን ዝተፈልዩን ዲዛይናት ዝወሃብ ኣዚዩ ክቡር ኣፍልጦ። ዘዓወቱ ወርቂ ጥበብን ፍልጠትን ክእለትን ዲዛይነራቶም ዘንጸባርቑ ኣዚዮም ሓደሽቲ፣ ርእይቶ ዘለዎምን ዘንጸባርቑን ፍጥረታት እዮም። 128 Bpm ናይ ጂን መሸፈኒ (ፓኬጂንግ) ዘይተራእየ ዋጋ ዘምጽእ ኣዚዩ ዝተሞገሰ፣ ዝንባሌ ዘቐምጥን ሓውሲ ዝመስልን ፈጠራ ክኾን ይጽበ። እዚ ዝዓወተ ዲዛይን ናይ ወርቂ ሽልማት A' Design Award ደረት ጥበብ፣ ሳይንስ፣ ዲዛይንን ቴክኖሎጂን ብብዙሕ ጥቕሚ ዘስፍሕ ዘደንቕ ዝኽበር ፕሮጀክት እዩ። 128 Bpm ናይ ጂን መሸፈኒ (ፓኬጂንግ) ሓያል ድሌት ዘሕድር፣ ተሃዋሕዋሕ ዘበራብር፣ ፈጠራ ዘተባብዕን ንዓና ዘማርኽን እዩ።

ድሕሪ እቲ ዲዛይን

ናይ ፕረስ ኪት

ክረዲትታት፣ ኣባላት ጋንታን ቴክኒካዊ ዝርዝራትን ብዲዛይነር ዝቐረቡ።

ፍሉያት ባህርያት: Bpm (Beats per minute) is the tempo of a song.
For example, Hip hop ranges between 60 and 90 Bpm, while electronic music is between 120 and 140 Bpm.
There’s a magic number 128 Bpm because it aligns with the heartbeat of a happy heart. That is, if the person responsible for mixing may match the music to the 128 Bpm heart rate, they’ll achieve the perfect mix.
ዓቐንን ማዕሸግን: The front and back labels of 128 Bpm were printed on self adhesive Fasson Cotton White paper. Front label dimensions: 11.8 cm x 13.3 cm; back label: 66.3 cm x 66.6 cm. The Fasson Cotton White paper is matte white, uncoated, and wood free, made of 100% cotton. It features an exclusive velvety finish for a great tactile cotton feel. It is moisture-resistant and has fungicide treatments.
መለለዪታት: Packaging, design, label, 128 Bpm, Ximena Ureta, Gin, Chilean designer, Avery Dennison, Chilean Designer, Blue Gin.
ናይ ምፍራይ ቴክኖሎጂ: The front label and back label were printed on 120gr Fasson Cotton White paper. The label was printed using digital technology on an HP Indigo machine with 6 special colors and 1 color in Flexography with Kurz 425 gold foil and glossy varnish with reserved areas. It was finished on a Digicon machine with mechanical embossing and debossing. The back label was also produced with digital technology on an Hp Indigo machine, printed with 1 special color, and finished on the Digicon machine.
The collar was printed on Cuvee Collier paper in 6 colors using an HP machine, with semi gloss varnish and die cut finishing on a Digicon machine.
ናይ ዲዛይን ብድሆ: The challenge of this project was to create a concept for a Gin brand that, on one hand, aligned with 128 Bpm as a number in harmony with a happy heart, and on the other, embraced Blues as a musical genre. The color blue was used to paint the Blues blue. The wings in this project symbolize creative freedom, and the birds refer to the migration of music and the journey of Blues throughout history as it evolved to the present day. The birds in this packaging are also the collectors of the botanicals, which are the heart of gin.
ምርምር: Looking at the family tree of music, one can see that Blues holds a foundational place in the history of music. Its evolution and influence can be seen in most musical styles of the 20th century. Jazz, rap, rock, rock and roll, and pop all have Blues in their DNA.
Research identified the guitar brands most favored by renowned artists for playing Blues. The guitar for this packaging was inspired by a D’ Angelico Deluxe guitar, a model that exists in blue. This brand has crafted guitars specifically for styles like Jazz and Blues.
ምንጪ ሓሳብ: The inspiration for this project comes from songs rooted in Blues as a musical genre.
Songs like "How was it for you" by Snowy White, which features a guitar solo and minimal lyrics, have influenced the creation of this packaging.
For this project, a special Blues track was created at 128 Bpm called Gin Blues.
ናይ ፕሮጀክት ግዜ: 128 Bpm was launched in Chile on September 4, 2024.
ናይ ስርሒት ፍሰት: This packaging was created for an article on Contraseña Magazine and will be launched at Print Santiago 2024.
ኣባላት ጋንታ: Art Direction and Design: Ximena Ureta
ናይ ስእሊ ክረዲት: Generalist: Alvaro Garrido.
Illustration: Benjamin Dieguez
Photography and video: Juan Pablo Dominguez
Music: Sebastián Prado.