Keiichiro Yanagi - Harajuku Design Inc. tarapyndan Ancora Marka Şahsyýeti

Keiichiro Yanagi - Harajuku Design Inc. tarapyndan döredilen Ancora Marka Şahsyýeti dizaýny Grafika, Illýustrasiýa we Wizual Aragatnaşyk Dizaýny Bäsleşik Kategoriýasynda 2023 A' Design Award Platina Baýragy baýragynyň abraýly ýeňijisidir.

PlatinaGrafika· 2023

Ancora Marka Şahsyýeti

dizaýner: Keiichiro Yanagi - Harajuku Design Inc.

Müşderi: Harajuku Design Inc.

Grafika Kategoriýasynda A' Design Award Platina Baýragy Ýeňijisi

703,415

Tassyklanan Baýrak Ýeňijisi

#146124 üçin Baýrak Ýagdaýyny Barlaň

Sahypa giriň A' Design Award-da görüň Metbugat beýannamasy Baýrak nyşany

Reňkler

Dizaýn

Ancora Marka Şahsyýeti hakynda

Ancora, çüwdürim ruçkalaryny we stasionarlary satýan söwda markasydyr. Häzirki wagtda sanlylaşdyrma we maglumat we aragatnaşyk tehnologiýasy çalt ösýär. Beýleki tarapdan, Ancora, şahsy aragatnaşygyň janlanmagyna ünsi jemleýär. Ancora, ýazuw usullary, ýürekden çekmek şatlygy üpjün edýän bu gymmatlyklary täzeden gözden geçirýär, şeýle hem köp sanly usulda birleşdirilip bilinýän çüwdürim ruçkalary ýaly aýratyn tejribe berýär; we kokteýl şekerini ulanyp syýa garyşmagy.

Ykrar etme

A' Design Award Platina Baýragy hakynda

Ancora Marka Şahsyýeti A' Design Award Platina Baýragynyň ýeňijisidir; bu hakykatdanam aýratyn, owadan we şöhratly dizaýnlara berilýän aşa abraýly ykrarnamadyr. Platina ýeňijileri dörediji güýjüň keramatlarydyr, aň-paýhas döredijiliginiň çäklerine güwä bolýar we dizaýnerleriniň deňi-taýy ýok hünärmenligini we alymlygyny görkezýär. Bu dizaýnlaryň eýýamyň estetikasyny kesgitleýän, jemgyýetiň abadançylygyna goşant goşýan we sungatyň, ylmyň, dizaýnyň we tehnologiýanyň çäklerini öňe sürýän iň meşhur eserler bolmagy garaşylýar. Ancora Marka Şahsyýeti ýokary kämillik derejesini görkezýär we peýdaly, gymmatly aýratynlyklary bilen dünýäni şübhesiz has gowy ýere öwürýär. Ancora Marka Şahsyýeti isleglerimizi oýarýan, ylham berýän, höweslendirýän, begendirýän we uly şatlyk döredýän A' Design Award Platina Baýragyny gazanan eserdir.

Dizaýnyň sahna arkasy

Metbugat toplumy

Dizaýner tarapyndan berlen kreditler, topar agzalary we tehniki maglumatlar.

Üýtgeşik Aýratynlyklar: The brand follows the basic rituals of writing: filling the pen with ink, scribbling to test it before writing, etc. Using a “for everybody” design, also unites the simplicity of the form with the complexity of customization. The symbol mark shows a handwritten line from the tip of a fountain pen (as a scribble) with an ”A” in the center which is the initial letter of the brand name. The graphic design expresses colorful ink drops and handwritten lines written by the pen.
Ölçegler we Gaplama: The size may vary because there are different types of products.
Bellikler: Branding
Önümçilik Tehnologiýasy: Many materials were used in the creation of the product and package.
Gözleg: Easy to select and choose by color gradients - All the items are part of the same brand - High level of customization A workshop where you can customize your pen to your taste turning a stationary experience into a shopping dream. - Everybody can enjoy. - A place to come to experience the colorful world of stationery. - Using refillable ink.
Ylham: Ancora is a brand store which sells fountain pens and stationaries. Nowadays, digitalization and information and communication technology have been progressing rapidly. On the other hand, Ancora focuses on the revival of analog in-person communication. Ancora reconsiders these values in which their way of writing, drawing from the heart provides joy that also delivers a special experience such as customizable fountain pens that can be combined in a myriad of ways; and ink blending using a cocktail shaker.
Taslama Dowamlylygy: The store opened in March 2020. Located in Tokyo, Japan.
Iş Akymy: As a gift, a fountain pen is not just perfect but also provides a story on its own.
Topar Agzalary: Creative director: Keiichiro Yanagi
Art directior: Keiichiro Yanagi
Graphic designer: Joséphine Grenier
Graphic designer: Yuka Minamino
Graphic designer: Ryusei Sakurai
Photography: Takashi Takayama
Project manager: Minoru Aoishi
Producer: Miho Nishikawa