Wen Liu and Henghong Yang tarapyndan Wiseman Beer Piwo gaby

Wen Liu and Henghong Yang tarapyndan döredilen Wiseman Beer Piwo gaby dizaýny Gaplama Dizaýny Bäsleşik Kategoriýasynda 2020 A' Design Award Kümüş Baýragy baýragynyň abraýly ýeňijisidir.

KümüşGaplama· 2020

Wiseman Beer Piwo gaby

dizaýner: Wen Liu and Henghong Yang

Müşderi: Shenzhen Oracle Creative Design Co., Ltd

Gaplama Kategoriýasynda A' Design Award Kümüş Baýragy Ýeňijisi

33,003

Tassyklanan Baýrak Ýeňijisi

#91422 üçin Baýrak Ýagdaýyny Barlaň

A' Design Award-da görüň Metbugat beýannamasy Baýrak nyşany

Reňkler

Dizaýn

Wiseman Beer Piwo gaby hakynda

Wiseman Beer – Hytaýda ýaş sarp edijilere niýetlenen çüýşe piwo üçin gap dizaýnydyr. Çüýşe aýnadan we plastmassadan, gapak metaldan, ýarlyk bolsa kagyzdan ýasalandyr. Çüýşä batyrgaý gyzyl we ak nyşan gönüden-göni çekilip, uly gyzyl meýdan güýji we joşguny beýan edýär. Gabyň ini 230 millimetr, çuňlugy 60 millimetr we beýikligi 60 millimetrdir. Maksat piwo gabyna ýaş adamlaryň erkin we degişmeli häsiýetine gabat gelýän häzirki zaman görnüşini bermekdir.

Ykrar etme

A' Design Award Kümüş Baýragy hakynda

Wiseman Beer Piwo gaby A' Design Award Kümüş Baýragynyň ýeňijisidir; bu owadan, belent we täsirli ýokary derejeli dizaýnlara berilýän adatdan daşary abraýly ykrarnamadyr. Kümüş ýeňijileri dizaýnerleriniň ajaýyp bilimini, zehinini we ýiti aňyny görkezýän aşa ýalpyldawuk we örän döredijilikli eserlerdir. Wiseman Beer Piwo gaby ajaýyp, nusgalyk, üns çekiji derejede hünärmenlikli we çuňňur täzelikçi eser bolmagy garaşylýar. A' Design Award Kümüş Baýragyny gazanan bu dizaýn sungatyň, ylmyň, dizaýnyň we tehnologiýanyň çäklerine peýda berýän we ony öňe sürýän örän üns çekiji, haýran galynýan oýlap tapyşdyr. Wiseman Beer Piwo gaby köpüň gabanjyna sezewar bolýan, isleglerimizi oýarýan, oňyn duýgulary getirýän we haýranlyk we geň galmagy döredýän eserdir.

Dizaýnyň sahna arkasy

Metbugat toplumy

Dizaýner tarapyndan berlen kreditler, topar agzalary we tehniki maglumatlar.

Üýtgeşik Aýratynlyklar: Beer is the favourite liquor for most Chinese young people. The reason of producing this beer packaging is in order to make the beer packaging on the market seems more fashionable, in line with the temperament of young people and conveys the spirit of young people.
Ölçegler we Gaplama: The packaging size is 230mm in width, 60mm in depth and 60mm in height.
Bellikler: Wasa, Beer, Wiseman, Art, Red
Önümçilik Tehnologiýasy: The design bottle is made of glass and plastic. The material of the bottle lid is metal. The bottle label is paper.
Dizaýn Kynçylygy: The design of the bottle label was initially inconsistent with the entire design. The design did not achieve the predicted result. After many altering the design, the design was completed. The technique of the bottle making was also a problem need to solve.
Gözleg: The project uses the beer market for young people as a background. With the research on online information and site investigation, the designers have gained an in-depth understanding of the life and preferences of most young people in China at this stage. So the design images could attract young people group.
Ylham: Chinese young people often drink beer. In order to reflect the fashion sense of beer packaging and cater to the young people's market, the design expresses a quirky, mysterious and free effect. The icon image is directly and boldly embedded in the bottle, and the large area of red on the design reflects the young people’s passion. The bottle’s label and the icon are red and white, which increases a promotional effect.
Taslama Dowamlylygy: The project started in October 2018 and finished in May 2019 in Shenzhen.
Iş Akymy: The image design on the bottle reflects the status of the young people group, which is free, mysterious, funny, free, unconstrained and full of passion. When consumers take a look or use the product, they would feel resonate with the idea of the design.
Topar Agzalary: Designer: Wen Liu
Designer: HengHong Yang
Designer: Weijie Kang
Surat Awtorlary: Image #1: Creator Wen Liu, Wiseman Beer, 2019
Image #1: Creator HengHong Yang, Wiseman Beer, 2019
Image #1: Creator Weijie Kang, Wiseman Beer, 2019
Image #1: Illustrator Yawen Dai, Wiseman Beer, 2019