Etereo Pte Ltd tomonidan Adore Repackaging Asosiy funksiya: Gigienik prokladkalar uchun qadoqlash

Etereo Pte Ltd tomonidan yaratilgan Adore Repackaging Asosiy funksiya: Gigienik prokladkalar uchun qadoqlash — Qadoqlash Dizayni tanlov toifasida nufuzli 2020 A' Design Award Bronza Mukofoti mukofotining yuqori baholangan g'olibidir.

BronzaQadoqlash· 2020

Adore Repackaging Asosiy funksiya: Gigienik prokladkalar uchun qadoqlash

muallif: Etereo Pte Ltd

Mijoz: Etereo Pte Ltd

Qadoqlash toifasida A' Design Award Bronza Mukofoti g'olibi

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Tasdiqlangan mukofot g'olibi

#101113 uchun mukofot holatini tasdiqlash

Saytga tashrif A' Design Award saytida ko'rish Press-reliz Mukofot nishoni

Ranglar

Dizayn

Adore Repackaging Asosiy funksiya: Gigienik prokladkalar uchun qadoqlash haqida

Kitob matni: Adore — gigienik prokladkalar uchun qadoqlash dizaynidir. Qadoqlashda yoshlik va jonlilik hissini yaratish uchun asosiy dizayn elementi sifatida qo'lda yozilgan shrift qo'llanilgan. Layout minimalistik bo'lib, sodda fon asosida ishlangan, shu orqali e'tibor ayollar salomatligi mavzusiga qaratiladi. Har bir qadoq to'liq muhrlangan alyuminiy folgadan tayyorlangan bo'lib, qayta yopiladigan qopqoqqa ega, bu esa foydalanuvchilarga kerakli miqdorda olib, qadoqni qayta yopish va prokladkalarni mikroblar hamda bakteriyalardan himoya qilish imkonini beradi. Mahsulot uch xil o'lchamda — kundalik prokladka, kunduzgi va tungi foydalanish uchun ishlab chiqarilgan.

Tan olinish

A' Design Award Bronza Mukofoti haqida

Adore Repackaging Asosiy funksiya: Gigienik prokladkalar uchun qadoqlash A' Design Award Bronza Mukofotining g‘olibi bo‘lib, bu ijodkorlik, zukkolik va topqirlik bilan ajralib turuvchi a’lo dizaynlarga beriladigan o‘ta nufuzli e’tirofdir. Bronza g‘oliblari o‘z dizaynerlarining keng tajribasi, tasavvuri va topqirligini tasdiqlovchi juda mohir va hayratlanarli darajada ijodiy buyumlardir. Adore Repackaging Asosiy funksiya: Gigienik prokladkalar uchun qadoqlash yuqori qadrlanadigan, hayrat bilan qaraladigan va suyukli, diqqatga sazovor darajada kasbiy va innovatsion buyum bo‘lishi kutiladi. A' Design Award Bronza Mukofotini qo‘lga kiritgan ushbu dizayn san’at, fan, dizayn va texnologiyadagi eng yaxshi amaliyotlarni o‘zida mujassam etadi va tafsilotlarga e’tibori bilan a’lodir. Adore Repackaging Asosiy funksiya: Gigienik prokladkalar uchun qadoqlash ehtiyojlarni go‘zal qondiradi, istaklarga tegadi, tuyg‘ularni maftun etadi va qiziqishni jalb qiladi.

Dizayn ortida

Press-kit

Dizayner tomonidan taqdim etilgan kreditlar, jamoa a'zolari va texnik tafsilotlar.

Noyob xususiyatlar: To characterize ADORE, we used Aloja, a handwritten font to recreate a sense of youth and vibrancy. The overall design is minimal against a plain background to draw attention to the product benefits which ADORE wants to focus - feminine health! It is the first in the market to use a loud and fun font as the core design element on the packaging.
O'lchamlar va qadoqlash: Pantyliner (Get Comfortable): 120 mm X 23 mm x 70 mm
Day (Happy Days): 105 mm X 25 mm x 82 mm
Night (Sweet Dreams): 155 mm X 31.5 mm x 90 mm
Teglar: Sanitary Pads, Repackaging, Rebranding, Females
Ishlab chiqarish texnologiyasi: Every material and component of ADORE Sanitary pads are carefully selected and sourced from Japan, Korea and Malaysia.⁣ The sanitary pads packaging is designed as a fully sealed aluminium packaging with re-sealing ability, with the goal of keeping the sanitary pads germs and bacteria-free. While working on the prototype to ensure that the measurements are workable, we printed the artwork on poster-sized Artcards and folded them into boxes to test on the functionality. After rounds of adjustments and refinements on the designs, we then finalised on the right sizings to fit in the required pads and proceed with mass production.
Dizayn muammosi: The challenge is to design an entirely new look for ADORE while at the same time, maintaining ADORE's strong brand recognition among her loyal customer base.
Tadqiqot: Started with market research, we surveyed on the trending look and designs that are popular in the female market. From the data that we have collected, we came up with 3 variations of designs to focus on. After rounds of enhancements, we decided to use Typography as the main design element, to keep the design minimalist while at the same time, eyecatching.
Ilhom: We are commissioned by ADORE to recreate a new packaging experience, accompanied by a rebranding strategy to strengthen her brand positioning. ADORE is designed for the modern woman who is independent, professional and confident. ADORE new look is chic in its simplicity and yet functional in its clean design. A survey has been conducted on this group of females, to better understand the preference in design for sanitary packaging.
Loyiha muddati: The project started in November 2018 and was launched in Islandwide in Singapore in April 2019.
Ish jarayoni: The packaging is a resealable aluminium foil which users are able to take whatever they need and seal it back for future usage. The goal is to keep the hygiene level to the highest standard, preventing the sanitary pads to be contaminated by germs and bacteria.
Jamoa a'zolari: Creative Designer: Kellyn Ho Ying Xian
Creative Director: Wendy Heng Mui Peng