Estudio Maba tomonidan Sierra Cantabria Primary Function: Vino yorlig'i

Estudio Maba tomonidan yaratilgan Sierra Cantabria Primary Function: Vino yorlig'i — Qadoqlash Dizayni tanlov toifasida nufuzli 2020 A' Design Award Kumush Mukofoti mukofotining yuqori baholangan g'olibidir.

KumushQadoqlash· 2020

Sierra Cantabria Primary Function: Vino yorlig'i

muallif: Estudio Maba

Mijoz: Bodegas y viñedos Sierra Cantabria

Qadoqlash toifasida A' Design Award Kumush Mukofoti g'olibi

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Saytga tashrif A' Design Award saytida ko'rish Press-reliz Mukofot nishoni

Ranglar

Dizayn

Sierra Cantabria Primary Function: Vino yorlig'i haqida

Sierra Cantabria — an'anaviy ispan vinochilik korxonasi tomonidan ishlab chiqariladigan vinolar oilasi uchun yorliq dizayni. Assortiment keng bo'lgani uchun yorliqlar yagona vizual tilni bo'lishadi, ammo shishalar orasida nozik farqlarni saqlab qoladi. Oila tomonidan 150 yil davomida ishlatilgan geraldik ramzlar tipografik elementlarning aniq iyerarxiyasi bilan uyg'unlashtirilgan. Tizim Bordo va Burgundiya shishalari uchun 53 ta yorliq kombinatsiyasini yaratadi. Har bir yorliq paxta qog'ozida yuqori relyef, shtamplash va lak zarblari bilan bosiladi. Maqsad — barqaror brend obrazi bilan klassik va ifodali assortiment yaratish.

Tan olinish

A' Design Award Kumush Mukofoti haqida

Sierra Cantabria Primary Function: Vino yorlig'i A' Design Award Kumush Mukofotining g‘olibi bo‘lib, bu go‘zal, ulug‘vor va ta’sirchan eng yuqori darajadagi dizaynlarga beriladigan favqulodda nufuzli e’tirofdir. Kumush g‘oliblari o‘z dizaynerlarining ajoyib mahorati, iste’dodi va o‘tkirligini ko‘rsatuvchi juda yorqin va o‘ta ijodiy asarlardir. Sierra Cantabria Primary Function: Vino yorlig'i ajoyib, namunaviy, diqqatga sazovor darajada kasbiy va chuqur innovatsion asar bo‘lishi kutiladi. A' Design Award Kumush Mukofotini qo‘lga kiritgan ushbu dizayn san’at, fan, dizayn va texnologiya chegaralarini kengaytiruvchi juda e’tiborga loyiq, tahsinga sazovor ixtirodir. Sierra Cantabria Primary Function: Vino yorlig'i ko‘pchilik havas qiladigan, istaklarni uyg‘otadigan, ijobiy tuyg‘ular olib keladigan hamda hayrat va ajablanish uyg‘otadigan ijoddir.

Dizayn ortida

Press-kit

Dizayner tomonidan taqdim etilgan kreditlar, jamoa a'zolari va texnik tafsilotlar.

Noyob xususiyatlar: Sierra Cantabria is an extensive family of wines from one of the most traditional wineries in Spain. The different variants that it has give rise to a very large family, whose branding is worked as a whole, but also retaining subtle differences between one of the bottles to give rise to a range full of elegance and expressiveness.
O'lchamlar va qadoqlash: Bordeaux and Burgundy Bottles
Teglar: Wine, design, bottle, label, brand
Ishlab chiqarish texnologiyasi: Cotton paper label with high relief, stamping and varnish strokes.
Dizayn muammosi: The exercise on all bottle variants, starting from a few elements has been the most complex part of the project, to maintain consistency in the whole and also the point of differentiation between the range.
Tadqiqot: A joint work between the management of the company, winemakers of great tradition and the creative team to achieve the most appropriate tone that the brand represents in a powerful and consistent way.
Ilhom: The heraldic symbols of the family that have accompanied the brand for 150 years and a rigorous wine tradition give rise to a classic label but full of content and nuances. The brand must be perceived emphatically, monopolizing the label full of typographic contrasts.
Loyiha muddati: January to September 2019
Ish jarayoni: The most interesting part of the project is that the family gives a total of 53 combinations of labels, which, together with a series of elements, highlight the brand image in a strong and nuanced way. A renovated classic and full of exquisiteness.
Patentlar: Bodegas y Viñedos Sierra Cantabria
Jamoa a'zolari: Strategy Direction: Beatriz Suarez
Creative direction and design: Miguel angel del Baño
Rasm mualliflari: Estudio Maba