Sunhwa Lee and Wenyuan Chen tomonidan Constellation Zajigalka qadoqlash dizayni

Sunhwa Lee and Wenyuan Chen tomonidan yaratilgan Constellation Zajigalka qadoqlash dizayni — Qadoqlash Dizayni tanlov toifasida nufuzli 2021 A' Design Award Oltin Mukofoti mukofotining yuqori baholangan g'olibidir.

OltinQadoqlash· 2021

Constellation Zajigalka qadoqlash dizayni

muallif: Sunhwa Lee and Wenyuan Chen

Mijoz: Zippo (China) Outdoor Products Co., Ltd.

Qadoqlash toifasida A' Design Award Oltin Mukofoti g'olibi

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Saytga tashrif A' Design Award saytida ko'rish Press-reliz Mukofot nishoni

Ranglar

Dizayn

Constellation Zajigalka qadoqlash dizayni haqida

Constellation — kolleksion zajigalkalar uchun cheklangan nashrdagi qadoqlash dizaynidir. Qadoq yuzasidagi mayda nuqtalar orqali yoritiladi va chiroqlar birma-bir yoqilib, turli burj belgilarini hosil qiladi. Effekt yakunida chiroqlar sekin-asta yorishib va xiralashib turadi. Yorug'lik effekti USB kabeli orqali quvvatlanadi va to'liq quvvatlanganda o'n ikki soat davomida ishlaydi. Zajigalkalar ichki qadoqqa magnitlar yordamida mahkamlanadi, shu bois qutidan namoyish vositasi sifatida ham foydalanish mumkin. Orqa tomonda yashirin uchburchak tayanch ochilib, qadoqning tik turishini ta'minlaydi. Asosiy material sifatida qog'oz ishlatilgan.

Tan olinish

A' Design Award Oltin Mukofoti haqida

Constellation Zajigalka qadoqlash dizayni A' Design Award Oltin Mukofotining g‘olibi bo‘lib, bu birinchi darajali, ajoyib va ajralib turuvchi dizaynlarga beriladigan o‘ta nufuzli e’tirofdir. Oltin g‘oliblari o‘z dizaynerlarining daholigi, donoligi va mahoratini aks ettiruvchi benihoya innovatsion, uzoqni ko‘ra oladigan va ko‘zni qamashtiruvchi ijodlardir. Constellation Zajigalka qadoqlash dizayni misli ko‘rilmagan qiymat keltiruvchi, juda maqtalgan, yo‘nalish belgilovchi va yodgorlik darajasidagi ixtiro bo‘lishi kutiladi. A' Design Award Oltin Mukofotini qo‘lga kiritgan ushbu dizayn san’at, fan, dizayn va texnologiya chegaralarini katta foyda bilan kengaytiruvchi ko‘zni qamashtiruvchi, e’zozlangan loyihadir. Constellation Zajigalka qadoqlash dizayni kuchli istak tuyg‘ularini yaratadi, ishtiyoqni uyg‘otadi, ijodkorlikni rag‘batlantiradi va bizni maftun etadi.

Dizayn ortida

Press-kit

Dizayner tomonidan taqdim etilgan kreditlar, jamoa a'zolari va texnik tafsilotlar.

Noyob xususiyatlar: The packaging engages the user by lighting up. It is turned on, one by one and is connected together to create different zodiac signs. It enhances the esthetic aspect of the packaging and highlights the concept in a unique way. The lighters can be directly placed on top of the inner packaging as magnets are attached underneath. Moreover, the packaging can be used as a display tool - the user can make it stand by pulling out a triangular bar which is hidden on the back side of the packaging.
O'lchamlar va qadoqlash: Outbox size: 435x435x123mm
Inner plate size: 365x75mm
Teglar: Zippo, lighter, packaging, packaging design, innovative, inspiring
Ishlab chiqarish texnologiyasi: The company always considers sustainability when it comes to deciding packaging materials. Predominately paper was used to create the packaging.
Dizayn muammosi: To achieve the light effect, the team collaborated with several engineers for more than two months. They helped the team develop and establish a new light program, according to the design specifically. As the effect was not exist previously, it was the most challenging part of the project, according to the designer. After several trials, the team were able to install the effect and successfully attached it in the packaging.
Tadqiqot: Based on the team's market research as well as target audience analysis, the team were able to complete a deep dive into market potential.

As the lighter products in the packaging are under high-end product line of Zippo, it was crucial to appeal Zippo enthusiasts and loyal consumers who regularly collect the brand's products.
Ilhom: The each constellation lighter was designed based on different zodiac signs. It aims to appeal to Zippo enthusiastic - provide a comprehensive collection to them, the packaging was exclusively developed as a limited edition with only a hundred units produced.
The overall shape of the inner packaging was inspired by a spaceship and the surface was designed with a simple and abstract image which represents beautiful stars at night.
Loyiha muddati: The project started in April 2020 and launched in February 2021 in China.
Ish jarayoni: The light effect shines through the small dots on the surface of the packaging. At the end of the effect, the lights are slowly breathing. The effect is rechargeable with an enveloped USB cable and it lasts for twelve hours once it is fully charged. Also, the effect can be easily turned on and off by pressing a switch, which is installed in the packaging - it was designed with a consideration of the cost and energy efficiency.
Patentlar: Registrant's name: ZIPPO MANUFACTURING COMPANY
Trademark No.347274

The trademark under Reg. No. 347274 in Class 34 has been approved for renewal. The valid period of registration is extended to April 29, 2029.
Jamoa a'zolari: Senior Communication Designer: SunHwa Lee
Senior Product Innovation Manager: WenYuan Chen