Giovanni Murgia tomonidan Cala di Seta Vino Yorliqlari

Giovanni Murgia tomonidan yaratilgan Cala di Seta Vino Yorliqlari — Qadoqlash Dizayni tanlov toifasida nufuzli 2022 A' Design Award Bronza Mukofoti mukofotining yuqori baholangan g'olibidir.

BronzaQadoqlash· 2022

Cala di Seta Vino Yorliqlari

muallif: Giovanni Murgia

Mijoz: Cantina di Calasetta - Cala di Seta

Qadoqlash toifasida A' Design Award Bronza Mukofoti g'olibi

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Saytga tashrif A' Design Award saytida ko'rish Press-reliz Mukofot nishoni

Ranglar

Dizayn

Cala di Seta Vino Yorliqlari haqida

Qadoqlash dizayni loyihasi vinolarni ular tug'ilgan joyi bilan bog'langan, lekin dunyoga qaragan noyob va aniqlovchi elementlar sifatida ifodalaydi. Jozibasi yosh, rang-barang va oson talqin etiladigan vinolar bo'lib, ular ajralgan maqsadga qaratilgan, ammo sifatli mahsulotlarni izlaydi. Shu sababli, dizayn rang-barang, minimal va nafis ko'rinishga ega bo'lib, unda mayoq dizayni ajralib turadi, oddiy, ammo kuchli grafikalar bilan ishlangan va rangli metall plitalar bilan bezatilgan va simulyatsiya qiluvchi brayl relyefining uch o'lchovli effekti. dengiz.

Tan olinish

A' Design Award Bronza Mukofoti haqida

Cala di Seta Vino Yorliqlari A' Design Award Bronza Mukofotining g‘olibi bo‘lib, bu ijodkorlik, zukkolik va topqirlik bilan ajralib turuvchi a’lo dizaynlarga beriladigan o‘ta nufuzli e’tirofdir. Bronza g‘oliblari o‘z dizaynerlarining keng tajribasi, tasavvuri va topqirligini tasdiqlovchi juda mohir va hayratlanarli darajada ijodiy buyumlardir. Cala di Seta Vino Yorliqlari yuqori qadrlanadigan, hayrat bilan qaraladigan va suyukli, diqqatga sazovor darajada kasbiy va innovatsion buyum bo‘lishi kutiladi. A' Design Award Bronza Mukofotini qo‘lga kiritgan ushbu dizayn san’at, fan, dizayn va texnologiyadagi eng yaxshi amaliyotlarni o‘zida mujassam etadi va tafsilotlarga e’tibori bilan a’lodir. Cala di Seta Vino Yorliqlari ehtiyojlarni go‘zal qondiradi, istaklarga tegadi, tuyg‘ularni maftun etadi va qiziqishni jalb qiladi.

Dizayn ortida

Press-kit

Dizayner tomonidan taqdim etilgan kreditlar, jamoa a'zolari va texnik tafsilotlar.

Noyob xususiyatlar: The appeal is that of young, colorful and easy to interpret wines, aimed at a disengaged target but looking for quality products. The labels therefore have a colorful, minimal, refined and refined appearance in which the design of the lighthouse stands out, made with simple graphics and embellished with colored metal foils and the three-dimensional effect of the Braille relief, which thus simulates the ripple of the waves.
O'lchamlar va qadoqlash: Label size: 80 x 136mm
Paper type: FASSON Frozen Quartz Pearl
Hot foil with three color variations - Embossed braille
Teglar: wine, carignano, label, sardinia, italy, minimalism
Ishlab chiqarish texnologiyasi: The printing of the labels took into account the design and tried to make the effect of brilliance like that of the sun on the sea using a pearl paper, colored according to the type of wine. The graphic element that characterizes the labels was created using foils of different shades in order to create a three-dimensional game that could recall the movement of the sea.
Dizayn muammosi: Rejuvenate the image of the winery, founded in 1932, and at the same time be products suitable for a HORECA market. Bringing the almost centennial history of this winery into these new products by dressing it in a new and more contemporary dress, suitable for the new way of understanding wine consumption. The difficulty was to create a clean and minimal design but at the same time concrete and identitary, which did not lose the link with the cellar's roots.
Tadqiqot: The research for this project started from the history of this territory which despite being in Sardinia (Italy) is a Ligurian enclave. The names of the wines derive from the Tabarkino dialect that is spoken in these parts. The graphic element combines three identity concepts: the lighthouse that represents the history of this people who came from the sea; the waves that surround these lands; the sand on which the vines of Carignano grow ungrafted.
Ilhom: Sea, sand and wind are the elements that dominate this territory. An island in the island populated centuries ago by sea people who settled in this corner of Sardinia. A people that has drawn its fortune from the sea and that has made its treasures grow on the sand: the sapling vineyards of Carignano grapes. From these elements is born the inspiration for this labels taking on one of the symbols of these places: the Mangiabarche lighthouse.
Loyiha muddati: The project started in February 2021 in Sassari anche finished in April 2021.
Ish jarayoni: The project aims to transfer a sense of freshness, dynamism and happiness to the viewer. The colors, the textures, the names and the texture of the paper are designed to create a captivating, immediate object aimed at a young and quality-seeking audience.
Jamoa a'zolari: Art direction: Giovanni Murgia
Illustration: Giovanni Murgia
Copywriting: Giovanni Murgia
Photography: Diego Attene
Rasm mualliflari: Image 1: Diego Attene
Image 2: Diego Attene
Image 3: Diego Attene
Image 4: Diego Attene
Image 5: Diego Attene