Tiger Pan tomonidan Zhong Yuan No. 1 Choy qadoqlash

Tiger Pan tomonidan yaratilgan Zhong Yuan No. 1 Choy qadoqlash — Qadoqlash Dizayni tanlov toifasida nufuzli 2023 A' Design Award Kumush Mukofoti mukofotining yuqori baholangan g'olibidir.

KumushQadoqlash· 2023

Zhong Yuan No. 1 Choy qadoqlash

muallif: Tiger Pan

Mijoz: Xinyang Wenxin Tea Co., Ltd

Qadoqlash toifasida A' Design Award Kumush Mukofoti g'olibi

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Saytga tashrif A' Design Award saytida ko'rish Press-reliz Mukofot nishoni

Ranglar

Dizayn

Zhong Yuan No. 1 Choy qadoqlash haqida

Zhong Yuan No. 1 — terrasali dalalarda yetishtiriladigan an'anaviy xitoy choyi bo'lgan Maojian choyi uchun yaratilgan qadoqlash dizaynidir. Choyning ta'mi yengil va mayin bo'lgani uchun qadoqlash nafis va sipo uslubda saqlangan. Choy bankasi bo'rttirma naqsh va oltin bosma bilan bezatilgan tunuka materialdan tayyorlangan bo'lib, mat va lak qoplamalari uyg'unlashtirilgan. Bankaning qopqoqli shakli shlyapa kiygan choy teruvchini eslatadi. Tashqi quti maxsus buyurtma qog'ozdan yasalgan bo'lib, eski choykorlar uylarining deraza romlaridan ilhomlangan shaklli tasma bilan yopiladi. Tasma haqiqiy choy barglari bilan bezatilgan.

Tan olinish

A' Design Award Kumush Mukofoti haqida

Zhong Yuan No. 1 Choy qadoqlash A' Design Award Kumush Mukofotining g‘olibi bo‘lib, bu go‘zal, ulug‘vor va ta’sirchan eng yuqori darajadagi dizaynlarga beriladigan favqulodda nufuzli e’tirofdir. Kumush g‘oliblari o‘z dizaynerlarining ajoyib mahorati, iste’dodi va o‘tkirligini ko‘rsatuvchi juda yorqin va o‘ta ijodiy asarlardir. Zhong Yuan No. 1 Choy qadoqlash ajoyib, namunaviy, diqqatga sazovor darajada kasbiy va chuqur innovatsion asar bo‘lishi kutiladi. A' Design Award Kumush Mukofotini qo‘lga kiritgan ushbu dizayn san’at, fan, dizayn va texnologiya chegaralarini kengaytiruvchi juda e’tiborga loyiq, tahsinga sazovor ixtirodir. Zhong Yuan No. 1 Choy qadoqlash ko‘pchilik havas qiladigan, istaklarni uyg‘otadigan, ijobiy tuyg‘ular olib keladigan hamda hayrat va ajablanish uyg‘otadigan ijoddir.

Dizayn ortida

Press-kit

Dizayner tomonidan taqdim etilgan kreditlar, jamoa a'zolari va texnik tafsilotlar.

Noyob xususiyatlar: Chinese traditional aesthetic of shaping a tea can. The bottle is shaped into an abstraction of capped tea-picker in a geometric way. All leaves are picked and cooked by their hands so the tea comes with their body's warmth or temperature. The outer box is locked by a shaped original mountain, telling consumers that tea is the best and of purity.
O'lchamlar va qadoqlash: Jar size: 83mm x 123mm
Box size: 300mm x 130mm x 155mm
Teglar: tea, maojian tea, Chinese tea, Temple of Heaven, Tiger Pan
Ishlab chiqarish texnologiyasi: The tea can is made of tinplate, embossed and gold-stamped. The matte and varnish touch is combined and a sense of delicacy is given out. The outer box is made of customized paper and it comes with the idea of less is more. The belt, however, is made with exquisite embossment and stamping of the major icon, Central Land No.1. A simple box with a fine belt, is mixed to lower the psychological pressure on buyers when consuming the product. Yet, it still is a high-end but well-finished product.
Dizayn muammosi: Inspired by the window frame pattern from the ancient houses of tea farmers, the sealing belt is designed into a traditional frame with the brand's name shown, which is decorated with the actual leaves of the tea. The exquisite techniques also helps to bring a sense of quality of the tea.
Tadqiqot: As the tea grows in terraced fields and its flavor is lighter and milder than usual tea, the package is made into a more implicative and sophisticated one.
Ilhom: The inspiration comes from the tea and its growing land, which is natural and an eyeful of green. Another factor inspiring the team is the traditional ancient budding aesthetics.With the hat like cap, the can is just like a tea picking farmer.Inspired by the window frame pattern from the ancient houses of tea farmers, the sealing belt is designed into a traditional frame with the brands name shown, which is decorated with the actual leaves of the tea.
Loyiha muddati: The project lasts 4 month, designed in Shenzhen
Ish jarayoni: How to save consumer's effort to look for an ideal product is the key challenge of this case. A distinctive symbol, a bright color, an explicit layout of info and a unitive serial system of package will help Wellmind to solve the problem, where consumers are able to recognize and pick up the products from far away.
Patentlar: Tiger Pan
Jamoa a'zolari: Creative Director: Tiger Pan
Graphic Design: Longfei Xiao
Technical Direction: Zhangkun Xie
Technical Direction: Miaorong Lu
Project Manager: Hua You
Rasm mualliflari: Tiger Pan