Chunyang Wang tomonidan Zao from Xinghua Village Alkogolli ichimlik qadoqlash dizayni

Chunyang Wang tomonidan yaratilgan Zao from Xinghua Village Alkogolli ichimlik qadoqlash dizayni — Qadoqlash Dizayni tanlov toifasida nufuzli 2023 A' Design Award Kumush Mukofoti mukofotining yuqori baholangan g'olibidir.

KumushQadoqlash· 2023

Zao from Xinghua Village Alkogolli ichimlik qadoqlash dizayni

muallif: Chunyang Wang

Mijoz: Qiangyuanzao

Qadoqlash toifasida A' Design Award Kumush Mukofoti g'olibi

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A' Design Award saytida ko'rish Press-reliz Mukofot nishoni

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Dizayn

Zao from Xinghua Village Alkogolli ichimlik qadoqlash dizayni haqida

Xinghua qishlog'idan Zao — bu xitoy aroqchiligi uchun qadoqlash dizaynidir. Illyustratsiya qilingan asosiy naqshda bug'doy yetishtirish va uni ichimlikka aylantirish jarayoni tasvirlangan. Seriya nomining xitoycha ieroglifi yevropacha gotik harf shakllari bilan uyg'unlashtirilgan. Nozik chiziqlar va bezakli naqshlar an'anani zamonaviy dizayn bilan bog'laydi. Yorliqda nozik chiziqli kumush bosma texnologiyasi qo'llanilgan, qutida esa qo'l bilan sezish mumkin bo'lgan UV qoramtir chiziqlar ishlatilgan. Shaffof shisha idish ichimlikning tiniq rangini namoyon etadi. Dizaynning maqsadi — xitoy milliy ichimligini yoshlarga va turli madaniyat vakillariga taqdim etishdir.

Tan olinish

A' Design Award Kumush Mukofoti haqida

Zao from Xinghua Village Alkogolli ichimlik qadoqlash dizayni A' Design Award Kumush Mukofotining g‘olibi bo‘lib, bu go‘zal, ulug‘vor va ta’sirchan eng yuqori darajadagi dizaynlarga beriladigan favqulodda nufuzli e’tirofdir. Kumush g‘oliblari o‘z dizaynerlarining ajoyib mahorati, iste’dodi va o‘tkirligini ko‘rsatuvchi juda yorqin va o‘ta ijodiy asarlardir. Zao from Xinghua Village Alkogolli ichimlik qadoqlash dizayni ajoyib, namunaviy, diqqatga sazovor darajada kasbiy va chuqur innovatsion asar bo‘lishi kutiladi. A' Design Award Kumush Mukofotini qo‘lga kiritgan ushbu dizayn san’at, fan, dizayn va texnologiya chegaralarini kengaytiruvchi juda e’tiborga loyiq, tahsinga sazovor ixtirodir. Zao from Xinghua Village Alkogolli ichimlik qadoqlash dizayni ko‘pchilik havas qiladigan, istaklarni uyg‘otadigan, ijobiy tuyg‘ular olib keladigan hamda hayrat va ajablanish uyg‘otadigan ijoddir.

Dizayn ortida

Press-kit

Dizayner tomonidan taqdim etilgan kreditlar, jamoa a'zolari va texnik tafsilotlar.

Noyob xususiyatlar: Although it is a local liquor, the design still incorporates a lot of modern design elements.The process of growing wheat into liquor was drawn as the main pattern for packaging in illustrations.The word "造" is the name of the wine series. We have blended the Chinese word "造" with the European Gothic. The slender lines reflect the meticulous taste for taste. The decorative patterns allow users to travel between ancient and modern times.
Teglar: Liquor Culture, Xinghua Village Liquor Culture Protection, Tradition and Modernity
Ishlab chiqarish texnologiyasi: The production technology is mainly reflected in the printing process:Sliver pressed process with fine lines on the liquor label. The box is made of UV dark lines at a low cost, which meets the tactile needs that cannot be seen but can be touched.
Dizayn muammosi: How to balance the relationship between the visual design of Chinese local liquor culture and the popular visual design under the international perspective. It is necessary for this work to be accepted by Chinese young people, but also to be liked by foreign friends.
Tadqiqot: Modern young people don't know much about Chinese liquor culture. Through studying, we can inject some freshness into traditional liquor culture and inherit the liquor culture through transformation. Let more young people know about Chinese baijiu (Chinese liquor). Through the design research, the packaging design has an international identity, so that people from different cultural backgrounds can be close to Chinese liquor.
Ilhom: Xinghua Village is a famous liquor production area in China and has a long history of liquor culture.Brewing began here as early as 1,500 years ago.But with the times change, Chinese young people begin to accept fast-food liquor.This Xinghua Village liquor packaging design is aimed at young people.Combining modern design forms to give Chinese liquor a new visual image. A form of packaging design that is acceptable to people of different cultures.
Loyiha muddati: Designed in Hangzhou in September 2021.
The product will be produced in Shanxi Xinghua Village in 2021
Ish jarayoni: When holding the bottle, the arc of the bottle is fused with the shape of the hand.You can feel the texture of the printing process by touching it carefully.The transparent bottle embodies the pure color of the liquor.These visual and tactile sensations amplify the drinking sensation. Also upgrade the user experience.
Jamoa a'zolari: Chunyang Wang