Inna Kovalenko tomonidan Castanea Nectar Asal qadoqlash

Inna Kovalenko tomonidan yaratilgan Castanea Nectar Asal qadoqlash — Qadoqlash Dizayni tanlov toifasida nufuzli 2025 A' Design Award Bronza Mukofoti mukofotining yuqori baholangan g'olibidir.

BronzaQadoqlash· 2025

Castanea Nectar Asal qadoqlash

muallif: Inna Kovalenko

Mijoz: Kyiv Academy of Applied Arts

Qadoqlash toifasida A' Design Award Bronza Mukofoti g'olibi

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Tasdiqlangan mukofot g'olibi

#168736 uchun mukofot holatini tasdiqlash

Saytga tashrif A' Design Award saytida ko'rish Press-reliz Mukofot nishoni

Ranglar

Dizayn

Castanea Nectar Asal qadoqlash haqida

Castanea Nectar — kashtan asali uchun mo'ljallangan qadoqlash dizaynidir. Suvbo'yoq (akvarel) illyustratsiya texnikasi kashtan gullari va barglarining yengilligini ifodalaydi. Logotipda silliq, biroz yopishqoq chiziqlar kashtan asalining zichligi va boyligini ifodalasa, qat'iy shakllar kashtan daraxtining kuchini eslatadi. Kichik asalari logotip elementlarini bir-biriga bog'laydi. Asal 250 grammli shisha bankada, 125x55 millimetrli yorliq bilan taqdim etilib, 85x85x110 millimetrli qutiga joylashtirilgan. Dizayn Kiyevning yashil ramzi sifatida kashtan daraxtiga ishora qiladi.

Tan olinish

A' Design Award Bronza Mukofoti haqida

Castanea Nectar Asal qadoqlash A' Design Award Bronza Mukofotining g‘olibi bo‘lib, bu ijodkorlik, zukkolik va topqirlik bilan ajralib turuvchi a’lo dizaynlarga beriladigan o‘ta nufuzli e’tirofdir. Bronza g‘oliblari o‘z dizaynerlarining keng tajribasi, tasavvuri va topqirligini tasdiqlovchi juda mohir va hayratlanarli darajada ijodiy buyumlardir. Castanea Nectar Asal qadoqlash yuqori qadrlanadigan, hayrat bilan qaraladigan va suyukli, diqqatga sazovor darajada kasbiy va innovatsion buyum bo‘lishi kutiladi. A' Design Award Bronza Mukofotini qo‘lga kiritgan ushbu dizayn san’at, fan, dizayn va texnologiyadagi eng yaxshi amaliyotlarni o‘zida mujassam etadi va tafsilotlarga e’tibori bilan a’lodir. Castanea Nectar Asal qadoqlash ehtiyojlarni go‘zal qondiradi, istaklarga tegadi, tuyg‘ularni maftun etadi va qiziqishni jalb qiladi.

Dizayn ortida

Press-kit

Dizayner tomonidan taqdim etilgan kreditlar, jamoa a'zolari va texnik tafsilotlar.

Noyob xususiyatlar: For the visual part of the brand, a watercolor illustration technique was chosen to convey the lightness of flowers and leaves. The logo, with its smooth, slightly viscous lines, symbolizes the density and richness of chestnut honey, while the strict shapes hint at the strength and resilience of the tree itself. A small bee, diligently creating this golden treasure, became the connecting element of the logo. The process of creating the brand was not only creative but also deeply symbolic. It was important to preserve the spirit of the city, its history, and its modern dynamics, while giving the world something truly unique.
O'lchamlar va qadoqlash: The diameter of a 250-gram glass jar is 70–80 mm..
Label size: 125×55 mm.
Box size: 85×85×110 mm.
Teglar: Logo, gift, pattern, organic product
Ishlab chiqarish texnologiyasi: The logo was created in a vector program Illustrator, graphic elements and mockups in Photoshop
Dizayn muammosi: The creative task in creating a gift with chestnut honey was, first, to develop a unique product that would highlight its naturalness and exclusivity; second, to select design elements that reflect the taste and aroma of chestnut honey; and third, to create a harmonious combination of color, shape, and fonts that would make the gift not only attractive but also memorable.
Tadqiqot: The research involved analyzing the honey market and its unique flavor properties. The task was to come up with a concise name that resonates with the project and ideas for its implementation. This included searching for references and mockups for the work.
Ilhom: The chestnut tree has long been a green symbol of Kyiv. In spring, one can endlessly admire its white and pink candle-like blossoms, and in autumn, delight in gathering its shiny, lacquered fruits. Few in the world produce honey from chestnut flowers. This uniqueness inspired the creators of the brand to craft a truly special product.
Every detail — from the name to the label design — was carefully thought out to create a sense of comfort, warmth, and a return home. Thus, chestnut honey became not just a product, but a piece of Kyiv, offering sweet memories and a chance to feel spring again, no matter where you are.
Loyiha muddati: The idea started to take shape at the end of January 2025. In early February 2025, a market and competitor analysis was conducted. The selection of references and sketching of logo options took three days. Logo development took one day. The search for mockups and design rendering took three days.
Ish jarayoni: A gift with chestnut honey is suitable both for a loved one and a business partner. It tells a story of nature, the city, and the craftsmanship invested in its creation.
Thus, chestnut honey is a meaningful gift that brings warmth, health, and a piece of the Ukrainian soul.
Rasm mualliflari: Implementation, idea, design Inna Kovalenko