33 and Branding Co., Ltd. tomonidan Songhua River Rice Guruch Paketi

33 and Branding Co., Ltd. tomonidan yaratilgan Songhua River Rice Guruch Paketi — Qadoqlash Dizayni tanlov toifasida nufuzli 2020 A' Design Award Kumush Mukofoti mukofotining yuqori baholangan g'olibidir.

KumushQadoqlash· 2020

Songhua River Rice Guruch Paketi

muallif: 33 and Branding Co., Ltd.

Mijoz: Sourceage

Qadoqlash toifasida A' Design Award Kumush Mukofoti g'olibi

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A' Design Award saytida ko'rish Press-reliz Mukofot nishoni

Ranglar

Dizayn

Songhua River Rice Guruch Paketi haqida

Songhua River Rays, SOURCEAGE Food Group ostida yuqori darajadagi guruch mahsulotidir. An'anaviy Xitoy festivali - Bahor Festivali yaqinlashar ekan, ular chiroyli qadoqlangan guruch mahsuloti orqali bahor bayrami sovg'alarini xaridorlarga sovg'a sifatida yaratadilar, shuning uchun umumiy dizayn an'anaviy xitoy madaniy elementlarini ta'kidlab, bahor festivalining bayramona atmosferasini aks ettirishi kerak. va xayrli yaxshi ma'no.

Tan olinish

A' Design Award Kumush Mukofoti haqida

Songhua River Rice Guruch Paketi A' Design Award Kumush Mukofotining g‘olibi bo‘lib, bu go‘zal, ulug‘vor va ta’sirchan eng yuqori darajadagi dizaynlarga beriladigan favqulodda nufuzli e’tirofdir. Kumush g‘oliblari o‘z dizaynerlarining ajoyib mahorati, iste’dodi va o‘tkirligini ko‘rsatuvchi juda yorqin va o‘ta ijodiy asarlardir. Songhua River Rice Guruch Paketi ajoyib, namunaviy, diqqatga sazovor darajada kasbiy va chuqur innovatsion asar bo‘lishi kutiladi. A' Design Award Kumush Mukofotini qo‘lga kiritgan ushbu dizayn san’at, fan, dizayn va texnologiya chegaralarini kengaytiruvchi juda e’tiborga loyiq, tahsinga sazovor ixtirodir. Songhua River Rice Guruch Paketi ko‘pchilik havas qiladigan, istaklarni uyg‘otadigan, ijobiy tuyg‘ular olib keladigan hamda hayrat va ajablanish uyg‘otadigan ijoddir.

Dizayn ortida

Press-kit

Dizayner tomonidan taqdim etilgan kreditlar, jamoa a'zolari va texnik tafsilotlar.

Noyob xususiyatlar: The Songhuajiang rice was the high-class rice from Suyuan Food Group. They produced the well-packaged rice as corporate gifts at Chinese new year approach. Therefore, the package design should satisfy the festival atmosphere，display the traditional Chinese culture elements, and spread the good moral.
O'lchamlar va qadoqlash: Width 210mm x Depth 40mm x Height 160mm
Teglar: Package，China，Rice，Food，Festival，Cultural
Ishlab chiqarish texnologiyasi: The reason why this packaging was unique not only because its shape was unusual, but also its materials was special. In order to improve the quality and smoothness of packaging, they chose the fine pearl paper and used laser cutting technology, which made the scales of Koi more clear and the whole packaging more three-dimensional and vivd.
Dizayn muammosi: Most rice packages in China are made in plastic bags. As a New Year gift, this kind of rice has not only Chinese traditional elements but also high-end auspicious implications, which is difficult to package. After the originality is determined as Koi carp, the requirements for subsequent materials and production technology are also very high. Through continuous cutting pressure testing, we finally achieve the effect of complete scaling without cutting off.
Tadqiqot: This striking unique packagings are both creative and aesthetical alongside with a good moral, keeping a deep impression to the consumers. It helps enhancing the customer's favor for the brand, as well as the brand marketers to complete a successful marketing.
Ilhom: Koi means good luck in China. Therefore, combining the water, light, earth, and other elements, they picked up Koi as the packaging form. In addition, they inosculated patterns and color features of Koi for satisfying the overall visual effect.
Loyiha muddati: The project started in September 2018 in Beijing and finished in December 2018 in Beijing, and was exhibited in Supermarket in December 2018.
Ish jarayoni: By comparing the effects of various papers, they finally adopted fine-grained Pearl paper, which can better highlight the texture of smoothness and brightness, as well as the combination of laser cutting technology and manual, to make the scales turn up slightly, so that the whole packaging has a more three-dimensional sense.
Patentlar: Copyrights belong to 33 and branding, 2019.
Jamoa a'zolari: Xiaowei Zhang
Jing Xu
Zengwei Qin
Jingyan Li
Rasm mualliflari: Main Image: Photographer Jing Xu, Songhua River, 2019.
Image #1: Photographer Jing Xu, Songhua River, 2019.
Image #2: Photographer Jing Xu, Songhua River, 2019.
Image #3: Photographer Jing Xu, Songhua River, 2019.
Image #4: Photographer Jing Xu, Songhua River, 2019.