Uyilo olubizwa ngokuba yi-Seawool Iprojekthi Yophawu Lweshishino olwenziwe ngu-Chungsheng Chen and Eddie Wang ngumwini obekekileyo webhaso elinobukhazikhazi le-2024 Ibhaso Lentsimbi le-A' Design Award Kudidi Lokhuphiswano lwe-Uyilo lweGrafiki, umZobo kunye noNxibelelwano oluBonakalayo.
IntsimbiIgrafiki· 2024
Seawool Iprojekthi Yophawu Lweshishino
ngu Chungsheng Chen and Eddie Wang
Umxhasi: Tainan University of Technology/Product Design Deparment
Umwini we-Ibhaso Lentsimbi le-A' Design Award Kudidi Lwe-Igrafiki
Umwini Webhaso Oqinisekisiweyo
Qinisekisa Isimo Sebhaso se-#160731Uyilo
Malunga ne-Seawool Iprojekthi Yophawu Lweshishino
Uphawu oluhlanganisa ifashoni nozinzo, ludibanisa amagobolondo e-oyster aphinde asetyenziswe nobuchwepheshe bobugcisa nesimbo ebomini bemihla ngemihla. Ilogo, eboniswa ngoonobumba abakhulu, imele umoya wokusungula izinto ezintsha rhoqo kwaye u-o kabini umele uzinzo olujikelezayo, nto leyo ebonisa ukuhlaziywa okungapheliyo. Uyilo lonke lubonakalisa ubuhle, lumele ukufunwa kwefashoni nomgangatho ophezulu. Uhlobo loonobumba olusemgangathweni ludibanisa imiboniso yamaza nentshukumo eya phezulu, ibonakalisa intlonipho yalo yendalo nenkqubela eqhubekayo. Uphawu lunamandla, luyintsha kwaye luyinkokeli kwifashoni nakwiindlela zokusingatha indalo.
Ukuqatshelwa
Malunga ne-Ibhaso Lentsimbi le-A' Design Award
Seawool Iprojekthi Yophawu Lweshishino ngumphumeleli weIbhaso Lentsimbi le-A' Design Award, ukuqatshelwa okuhlonitshwayo okunikwa imiyilo elungileyo eyanelisa iimfuno zobungcali neemveliso ezilindelekileyo kwimveliso ezicwangciswe kakuhle. Abaphumeleleyo beNtsimbi babonisa ubuchule obukhulu, ubuchule obuphezulu, ukuqonda kwengcali namandla okuyila abayili babo. Seawool Iprojekthi Yophawu Lweshishino iyathenjwa ukuba ibe yimveliso exatyiswa kakhulu, edunyiswayo nethandwayo esebenzayo neyinto entsha. Lo myilo uphumeleleyo weIbhaso Lentsimbi le-A' Design Award udibanisa iindlela ezilungileyo kakhulu zemboleko kwaye unezimpawu zobuchwephesha ezifanelekileyo ezidityaniswe nolwazi netalente. Seawool Iprojekthi Yophawu Lweshishino iyahlonelwa ngenxa yenkcukacha yayo kwaye yacwangciselwa ukunika uphuculo lomgangatho wobomi olunceda ukwenza ihlabathi libe yindawo engcono.
Emva Koyilo
Ikhithi Yeendaba
Iziqinisekiso, amalungu eqela kunye neenkcukacha zobugcisa ezinikezelwe ngumyili.
- Iimpawu Ezizodwa
- Seawool the brand logo incorporates elements of wave, upward motion and intricate details, symbolized respect for the natural environment, continuous progress, and top quality. The dual letter o represent perpetual sustainability and ever-evolving. It is vibrant, innovative, that leads both fashion and eco-friendly trends. Put on seawool as the brand slogan, encourage people to discover warmth and enjoyable when wearing seawool apparel, experiencing a unique lifestyle attitude towards sustainability.
- Imilinganiselo nePakishini
- SEAWOOL Logo: Letters are all in uppercase
Color system : primary color is Sustainable Blue, supplemented by Wool Yellow and Oyster Grey. - Iithegi
- Branding, Oyster shell, Recycle, Sustainability, Visual Identity, Logo.
- Ubuchwepheshe Bokuvelisa
- The Branding project all done in Adobe Illustrator and Photoshop software.
- Umngeni Woyilo
- The challenge lies in imbuing the Seawool brand with a sense of sophistication while embodying the brand spirits of sustainable, innovative, and approachable. To achieve this goal, the design team has crafted a completely new brand image for Seawool based on these criteria.
- Uphando
- Seawool is a brand that blends fashion and sustainability, integrating recycled oyster shells with professional techniques and style into everyday life. Moreover, it continuously develops new technologies to explore future possibilities, creating more choices for the brand and establishing a new paradigm. By merging expertise with fashion, Seawool focuses on the quality of clothing, emphasizing softness, comfort, and the pursuit of individual style.
- Inkuthazo
- The excessive oyster shell waste along Taiwan coastal line has caused serious environment issue. By recycled the discarded oyster shells and mixed with recycle PET bottle to develop the functional fiber. Seawool yarn, the word derived from sea and wool, means this innovative yarn with woolen touch which develop from the sea resources. Seawool served a strong image to the new brand, deepen consumer awareness of its distinct characteristics, a brand that leads both fashion and sustainability.
- Ubude Beprojekthi
- The Branding project commenced in Sept.2022 and concluded in May,2023.
- Ukuhamba Komsebenzi
- The logo can be used in many places, not only on clothing labels and packaging but also on business cards, websites, and social media platforms. This helps maintain visual consistency for the brand and enhances its visibility and recognition, attracting more people to learn about the brand.
- Iipathenti
- Trademark: Creative Tech Textile Co., Ltd.
- Amalungu Eqela
- ChungSheng Chen
Eddie Wang
TingYuan Lin
EnYang Chen
Tainan University of Technology/Product Design Dept
Acdesign Associates International Co.,Ltd
Creative Tech Textile Co., Ltd
Hans Global LLC. - Amagunya Emifanekiso
- All images copyright: Acdesign Associates International Co.,Ltd.
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