What Next Isazisi seBhrendi ngu-Marko Stanojevic

Uyilo olubizwa ngokuba yi-What Next Isazisi seBhrendi olwenziwe ngu-Marko Stanojevic ngumwini obekekileyo webhaso elinobukhazikhazi le-2025 Ibhaso Lesilivere le-A' Design Award Kudidi Lokhuphiswano lwe-Uyilo lweGrafiki, umZobo kunye noNxibelelwano oluBonakalayo.

IsilivereIgrafiki· 2025

What Next Isazisi seBhrendi

ngu Marko Stanojevic

Umxhasi: Zero Bureau

Umwini we-Ibhaso Lesilivere le-A' Design Award Kudidi Lwe-Igrafiki

85,704

Umwini Webhaso Oqinisekisiweyo

Qinisekisa Isimo Sebhaso se-#164675

Tyelela iSayithi Jonga kwi-A' Design Award Uxwebhu Lweendaba Ibheji Yembasa

Imibala

Uyilo

Malunga ne-What Next Isazisi seBhrendi

Isiphumo esibonakalayo sokugqibela sifezekiswa ngokuthatha uphawu nokusijika sibe luphawu lombuzo ngokusibeka kwisikwere esincinane ngaphantsi (isiqwenga esiyi-1/4 esikhutshwe kwisikwere esikhulu esingaphezulu kwaso) nokusimisa kwinqaku lokuphenduka ngelixa sihlala ngokulinganisela, kudala uvakalelo lombono woxinzelelo ngokuhlengahlengisa okuncinci kwezinto. Ilogo yakwaWhat Next, kunye negama, ngendlela thile yinto ephikisana yodwa, ngumbuzo nempendulo zombini ngexesha elinye, zidala ukungqubana. Ngokwayo, uphawu-logo lulwakhiwo olulula, ukungafezeki okuqondisiweyo nesixhobo esithe ngqo sonxibelelwano, esibalela ukudala okuninzi ngomzamo omncinci ofakiweyo.

Ukuqatshelwa

Malunga ne-Ibhaso Lesilivere le-A' Design Award

What Next Isazisi seBhrendi ngumphumeleli weIbhaso Lesilivere le-A' Design Award, ukuqatshelwa okuhlonitshwayo ngokungaqhelekanga okunikwa imiyilo yomgangatho ophezulu, entle nechukumisayo. Abaphumeleleyo beSilivere ziimveliso ezikhazimlayo kakhulu nezidala kakhulu ezibonisa ubungcali obuphawulekayo, italente nobukrelekrele babayili bazo. What Next Isazisi seBhrendi iyathenjwa ukuba ibe ngumsebenzi omhle womzekelo, onobungcali obuphawulekayo nezinto ezintsha ezinzulu. Lo myilo uphumeleleyo weIbhaso Lesilivere le-A' Design Award yimveliso ebonakalayo kakhulu, ethandwayo enceda kwaye inyusa imida yobugcisa, inzululwazi, uyilo kunye nobuchwephesha. What Next Isazisi seBhrendi yimveliso enomona omkhulu kuyo evusa iinqwenelo, izisa iimvakalelo ezintle kwaye ivuselela ukumangaliswa nokumangala.

Emva Koyilo

Ikhithi Yeendaba

Iziqinisekiso, amalungu eqela kunye neenkcukacha zobugcisa ezinikezelwe ngumyili.

Iimpawu Ezizodwa: Logo takes a symbol > and turns it into a question mark by extracting a piece of a big square and putting it rotated on a tipping point of a remaining smaller square below but remaining in balance, producing a new meaning and creating a visual sensation of tension with a minimal rearrangement of elements.
Imilinganiselo nePakishini: Technically, it is easily producible, makeable, buildable, applicable across various physical or digital forms.
Iithegi: Logo Design, Branding Design, Visual Identity, Visual Communication, Graphic Design
Ubuchwepheshe Bokuvelisa: It is built to meet technical requirements, be an appropriate but intriguing metaphor that is easy to decode and have a simple, clever-twist in execution, hopefully making it distinguishable, relatable, and memorable. As importantly, it is to be a fundamental visual asset generator for the brand, convenient and highly triggering for further seamless creation of various branding assets like bespoke stationary, signage, advertising, memento objects, and so on. It is pushing subtly towards art by enabling playful execution across platforms and expanding the initial brand values further.
Umngeni Woyilo: Breathing life into a business consultancy and giving it an emotional layer.
Uphando: Analysis of peer institutions and companies.
Inkuthazo: What Next logo is in a way an oxymoron. In keeping with the company name, it is a Question and an Answer depending on which point of view is optimal for the given context, which creates friction. On its own, without the type, the logomark is a simple, deliberate imperfection and a straightforward communication vessel for the company it is representing, in a sense striving to create a lot with little effort and action invested.
Ubude Beprojekthi: Designed in late 2023.
Amalungu Eqela: Marko Stanojevic
Amagunya Emifanekiso: Images designed by Marko Stanojevic, executed/rendered by Marko Stanojevic and Quang Tam.