Birds and Coffee Apoti láti ọwọ́ Kristina Pacesaite jẹ́ aṣẹ́gun olókìkí púpọ̀ ti 2021 Àmì-ẹ̀yẹ Fàdákà A' Design Award nínú Ẹ̀ka Ìdíje Àpẹẹrẹ Ìdìpò.
FàdákàÌdìpò· 2021
Birds and Coffee Apoti
látọ̀wọ́ Kristina Pacesaite
Oníbàárà: Kavos gurmanai
Aṣẹ́gun Àmì-ẹ̀yẹ Fàdákà A' Design Award nínú Ẹ̀ka Ìdìpò
Aṣẹ́gun Àmì Ẹ̀yẹ Tí a Jẹ́rìísí
Jẹ́rìísí Ipò Àmì Ẹ̀yẹ fún #106477Àpẹrẹ Náà
Nípa Birds and Coffee Apoti
Gbogbo ọja yẹ fun apoti ti o tọ. Nipa idagbasoke iṣakojọpọ yii, apẹẹrẹ ṣe iranlọwọ fun ile-iṣẹ roaster kofi aṣeyọri lati de ọdọ awọn eniyan tuntun ti o ni idiyele kọfi didara Ere ati abojuto nipa ipilẹṣẹ rẹ & # 039; Nipa pipese iwo tuntun ti apoti, apẹẹrẹ n gbiyanju lati jẹki iye ti kofi ti a fi ọwọ ṣe ti o wa lati fere gbogbo kọnputa. Ipinnu lati lo awọn apejuwe ẹiyẹ ti orilẹ-ede kọọkan da lori ẹda didara wọn ati paapaa rilara ti a ṣe ni ọwọ ti wọn fun ọja ikẹhin. Iwe Kraft ati awọ dudu dudu ti o jinlẹ ti awọn apejuwe tun ṣe idi kanna.
Ìdánimọ̀ Náà
Nípa Àmì-ẹ̀yẹ Fàdákà A' Design Award
Birds and Coffee Apoti jẹ́ olùborí Àmì-ẹ̀yẹ Fàdákà A' Design Award, ìdánimọ̀ onípọ̀nlé lọ́nà àrà ọ̀tọ̀ tí a fún àwọn àwòṣe ìpele gíga jùlọ tó dára tó sì ń kan ọkàn. Àwọn olùborí Fàdákà jẹ́ àwọn iṣẹ́ tó ń tàn yòò gidigidi tó sì ní ìṣẹ̀dá púpọ̀ tí wọ́n ń ṣàfihàn ìmọ̀ ìjìnlẹ̀, ẹ̀bùn àti ìmọ̀ràn àwọn olùṣàwòṣe wọn. A retí pé Birds and Coffee Apoti yóò jẹ́ iṣẹ́ àgbàyanu, àpẹẹrẹ rere, ti ọ̀jáfáfá lọ́nà tó ṣe pàtàkì tó sì ní ìmúṣẹ̀dá tuntun jinlẹ̀. Àwòṣe tó borí Àmì-ẹ̀yẹ Fàdákà A' Design Award yìí jẹ́ ohun ìmúṣẹ̀dá tó hàn gbangba gidigidi tí a mọrírì tó ń ṣe anfàní tó sì ń tì ààlà iṣẹ́ ọnà, sáyẹ́ǹsì, àwòṣe àti ìmọ̀-ẹ̀rọ síwájú. Birds and Coffee Apoti jẹ́ ẹ̀dá tí ọ̀pọ̀lọpọ̀ ń ṣe ìlara, tó ń jí ìfẹ́ inú, tó ń mú ìmọ̀lára rere wá tó sì ń jí ìyàlẹ́nu àti ìyanu.
Lẹ́yìn Àpẹrẹ Náà
Àkójọ Ìròyìn
Àwọn ẹ̀tọ́, àwọn ọmọ ẹgbẹ́ àti àlàyé ìmọ̀ ẹ̀rọ tí olùṣàpẹrẹ pèsè.
- Àwọn Ohun Àkànṣe
- The project manifests the craftsmanship of coffee roasters by providing the handmade look of the packaging that shows the birds of each country. The dark brown color of the illustrations gives a unique feeling to the product.
- Ìwọ̀n àti Àpò
- Kraft doypack 160X230X40mm
Kraft bag 145X340mm - Àwọn Àkọlé
- packaging, doypack, coffee bag, coffee packaging, coffee illustration, bag design, kraft packaging, kraft bag
- Ìmọ̀-ẹ̀rọ Ìṣelọ́pọ̀
- Digital printing on kraft paper
- Ìpèníjà Àpèsè
- It wasn't very challenging to create this packaging, The main challenge was to find the right postures of the birds and a balance of illustration style, that will be bold but still elegant. And also it was important that they will look sharp when printed on kraft paper bag.
- Ìwádìí
- The packaging design creates value added to a product which has major influence on customers purchasing decision process especially at the point of purchase. Visual research was started by investigating the other producer's offer in the same niche of coffee roasters in Lituanian market.
My vision was based on moodboards of different graphic images and typography styles that helped to define the main design solutions. All The birds chosen for the packaging represent each country, are simple but at the same time elegant ant memorable. - Ìmísí
- I immediately thought of biology theme as a common thread among the nine coffee regions represented. After some sketching we've decided to use bird illustrations. The inspiration was found in a vintage biology books, birdwatcher's guides and botanical magazines and publications that describe the wide variety of species of each country.
- Àkókò Iṣẹ́ Àkànṣe
- The project took about 2,5monts : it was started on March 2020 and was finnished by the end May.
- Ìlànà Ìṣiṣẹ́
- The main communication flow between the customer and a coffee roaster is through their online shop. We aimed for new customers who value quality coffee and care about it's origin. In this case the visual communication comes to the front line and the nice packaging is crutial for the better understanding of the product value.
- Àwọn Ọmọ Ẹgbẹ́
- Kristina Pacesaite
Oníṣọwọ́
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