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Amsalem Leisure Oju opo wẹẹbu láti ọwọ́ Dana Freud

Amsalem Leisure Oju opo wẹẹbu láti ọwọ́ Dana Freud jẹ́ aṣẹ́gun olókìkí púpọ̀ ti 2020 Àmì-ẹ̀yẹ Irin A' Design Award nínú Ẹ̀ka Ìdíje Àpẹẹrẹ Ojú-ìwé Ayelujára.


IrinAyelujára· 2020

Amsalem Leisure Oju opo wẹẹbu

látọ̀wọ́ Dana Freud

Oníbàárà: Dana Freud

Aṣẹ́gun Àmì-ẹ̀yẹ Irin A' Design Award nínú Ẹ̀ka Ayelujára

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Aṣẹ́gun Àmì Ẹ̀yẹ Tí a Jẹ́rìísí

Jẹ́rìísí Ipò Àmì Ẹ̀yẹ fún #95866

Àwọ̀

Àpẹrẹ Náà

Nípa Amsalem Leisure Oju opo wẹẹbu

Amsalem Leisure jẹ oju opo wẹẹbu irin-ajo to n dahun (responsive) ti a ṣẹda fun ṣiṣe eto isinmi. Eto ifiṣura naa gba awọn olumulo laaye lati ṣe ifiṣura fun awọn ọkọ ofurufu, awọn ile itura, awọn iṣẹ iyalo ọkọ ayọkẹlẹ ati awọn aaye ìfamọra to wa nitosi. Pátákò iwadi nla kan pẹlu iru lẹta pataki ati awọn àwòrán aṣa yi ẹya-ara iṣẹ pada si ohun elo apẹrẹ akọkọ. Ilọ kiri onipin-pupọ (faceted navigation) ati sisẹ agbara (dynamic filtering) ran awọn alejo lọwọ lati ri ati ṣawari awọn ibi isinmi ni kiakia. Awọn aworan ti a yan pẹlu imọlẹ gbigbona ṣẹda oju-aye ti o n pe eniyan wa. Ìlàyé naa n ṣatunṣe fúnra rẹ̀ si iwọn iboju ati ẹrọ kọọkan.

Ìdánimọ̀ Náà

Nípa Àmì-ẹ̀yẹ Irin A' Design Award

Amsalem Leisure Oju opo wẹẹbu jẹ́ olùborí Àmì-ẹ̀yẹ Irin A' Design Award, ìdánimọ̀ olókìkí tí a fún àwọn àwòṣe tó dára tí wọ́n pàdé àwọn ohun tí iṣẹ́ àti ilé-iṣẹ́ nílò tí a retí láti ọ̀dọ̀ àwọn ẹ̀dá tí a ṣàwòṣe dáradára. Àwọn olùborí Irin ń fi ìjáfáfá ńlá, ìmọ̀ pàtó gíga, òye ògbóǹtarìgì àti agbára ìṣẹ̀dá àwọn olùṣẹ̀dá wọn hàn. A retí pé Amsalem Leisure Oju opo wẹẹbu yóò jẹ́ ẹ̀dá tí a kà sí gidigidi, tí a gbóríyìn fún tí a sì nífẹ̀ẹ́, tó wúlò tó sì ní ìmúṣẹ̀dá tuntun. Àwòṣe tó borí Àmì-ẹ̀yẹ Irin A' Design Award yìí ń kó àwọn ọ̀nà tó dára jùlọ ilé-iṣẹ́ jọ, ó sì ní àwọn ànímọ́ ìmọ̀-ẹ̀rọ tó péye tí a so mọ́ ìmọ̀ ṣíṣe àti ẹ̀bùn. A bọ̀wọ̀ fún Amsalem Leisure Oju opo wẹẹbu nítorí ìfọ̀kànbalẹ̀ rẹ̀, a sì ṣàwòṣe rẹ̀ láti pèsè ìmúdára ìgbésí ayé tó ń ran ayé lọ́wọ́ láti di ibi tó dára jù.

Lẹ́yìn Àpẹrẹ Náà

Àkójọ Ìròyìn

Àwọn ẹ̀tọ́, àwọn ọmọ ẹgbẹ́ àti àlàyé ìmọ̀ ẹ̀rọ tí olùṣàpẹrẹ pèsè.

Àwọn Ohun Àkànṣe
Amsalem Leisure is a responsive app from the travel and tourism world, which enables the user to plan the perfect vacation. The booking system allows the user to book flights, hotels, car rental services, and even nearby attractions quickly and efficiently. The massive search bar with distinct topography and customized illustrations turns a normally strictly functional feature into a key design element. The use of faceted navigation as a contemporary element creates a fresh, efficient design.
Ìwọ̀n àti Àpò
The dimensions and specifications of the website are dynamic and responsive in that they automatically adjust to the screen size and type of device being used without any design degradation.
Àwọn Àkọlé
tourism design, UI, UX, website design, vacation
Ìmọ̀-ẹ̀rọ Ìṣelọ́pọ̀
The methodology of "design thinking" was used to generate several concepts that would most creatively and accurately convey the feeling and message desired by the company and felt by the website creator. A group of five multidiciplinary employees from the tour company were included in several brainstorming sessions to generate the most innovative, creative, and diverse ideas for the production of the website.
Ìpèníjà Àpèsè
The challenge discovered was that when the employees use the site they need to use an "internal filtering process" that was inept. The design had to be intuitive while being effective and efficient. The filtering system could not cause the website to load slowly. The employees were disinclined to try new methods, while the old website was based on technology that was ineffective. Dynamic, responsive, and smart filtering methods were implemented and were programmed to react to the user's previous selection, only loading information when selected and increasing the speed of the website.
Ìwádìí
Preliminary research was done with the research objective of understanding the target audience and desired UX. The methodology used was qualitative interviews with employees. Data collection was done on 1/5 of the relevant population. Participants were travel agents and select users of the previous product and results yielded that there needed to be an overhaul, with key insights that the new website should be faster, intuitive, and accessible. The effects of the research were on the employees of the company as they were able to become more efficient and effective.
Ìmísí
The inspiration for this website came from the intimate and family-oriented atmosphere of Amsalem Tours who embrace this as a core value. It was crucial to translate the palpable ambience felt in their offices into their digital platform to create the amiable environment for their online users as well. This is integrated throughout; from the microcopy itself to the warm illumination of the photos and the choice of family-friendly vacation destinations.
Àkókò Iṣẹ́ Àkànṣe
The project started in October 2015 and finished in September 2016 and is live as the current website of Amsalem Tours.
Ìlànà Ìṣiṣẹ́
The layout of the webpage, along with the dynamic filtering system allows the user to easily locate and explore leisure destinations. The warm atmosphere and family-oriented sentiment throughout the design reflect the core values of the company the website was created for. The design causes visitors to the webpage to feel both extremely comfortable with their selections as well as connected to the company supplying the trips in an emotional manner which will increase the likelihood of them returning.

Oníṣọwọ́

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Àpèsè Dídára Tọ́sí Ìmọ̀yìn Ńlá

A' Design Award jẹ́ àmì ẹ̀yẹ àgbáyé tí àwọn onídàjọ́ ń fúnni fún àpèsè dídára. Kópa nínú A' Design Award láti ní àǹfààní láti gba ìmọ̀yìn tí o tọ́sí, gba òkìkí, ọlá àti ìpolówó fún iṣẹ́ rẹ. Yan iṣẹ́ rẹ fún A' Design Award kí o sì dije fún ẹ̀bùn A' Design Prize tó gbajúmọ̀.

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