Paul Robb and Moira Bartoloni 的作品 Rotary Sans 字体

设计师 Paul Robb and Moira Bartoloni 的作品 Rotary Sans 字体荣获了极具声望的 2025 A' Design Award 银奖，竞赛类别为平面、插画与视觉传达设计。

银平面· 2025

Rotary Sans 字体

设计师： Paul Robb and Moira Bartoloni

客户: S6 Foundry

平面类别A' Design Award 银奖获奖者

85,885

已验证的获奖者

验证 #167715 的获奖状态

访问网站在A' Design Award上查看新闻稿获奖徽章

色彩

设计作品

关于 Rotary Sans 字体

Rotary Sans 是一款采用几何结构并带有细微形态变化的 OpenType 无衬线字体。它设有梨形出墨口(ink trap),既提升了易读性,又赋予字体独特的视觉特征。该字体提供完整的拉丁字符集,并附有替代字符与连字,可满足多样化的排版需求。其设计强调清晰度与一致性,适用于品牌形象等应用场景。Rotary Sans 拥有多种字重与样式,可用于数字与印刷等各类需要良好易读性与统一视觉表现的媒介。

荣誉认可

关于A' Design Award 银奖

Rotary Sans 字体是 A' Design Award 银奖得主，这是授予顶级、华美而令人印象深刻的设计的极为崇高的认可。银奖得主是极其卓越、极具创造力的作品，展现出其设计师杰出的专业技能、才华与敏锐。预计Rotary Sans 字体将成为一件出色的典范之作，兼具非凡的专业性与深刻的创新性。这件赢得 A' Design Award 银奖的设计是一项备受瞩目、令人钦佩的发明，造福并拓展艺术、科学、设计和技术的边界。Rotary Sans 字体是一件令人羡慕的创作，它唤起渴望，带来积极的情感，并激发惊叹与赞叹。

设计幕后

媒体资料包

由设计师提供的致谢、团队成员及技术详情。

独特属性: Rotary Sans is a modern OpenType sans-serif typeface that blends contemporary aesthetics with strong geometric contrasts. Its most distinctive feature is the pear drop-shaped ink traps, which add a unique visual character while enhancing legibility. Designed with versatility in mind, Rotary Sans includes an extended Latin glyph set, complete with alternative characters and ligatures, making it well-suited for a wide range of typographic applications.
尺寸与包装: The outer box 25 x 155 x 215 was digitally printed and then silver foil printed. The 20 postcards were printed on 300gsm natural paper cmyk.
标签: Type design, Typeface, Specimen
生产技术: The font was meticulously designed and digitally crafted, offering support for over 200 Latin-based languages. To celebrate its launch, a limited-edition specimen box was digitally printed, showcasing the typeface’s versatility and strength across various applications.
设计挑战: The development of Rotary Sans presented several key design challenges, requiring a careful balance between form, function, and originality. One of the primary hurdles was achieving a distinctive aesthetic while maintaining the clarity and versatility expected of a contemporary sans-serif. The typeface needed to feel fresh and modern yet still be highly functional across a range of applications, from branding to editorial use.
研究: The initial research for Rotary Sans focused on striking a balance between geometric precision and functional versatility. The design process began with an in-depth study of mid-century modern typography, particularly the clean, efficient letterforms found in grotesque and neo-grotesque typefaces. These styles, known for their straightforward and utilitarian approach, served as a foundation for Rotary Sans, but the goal was to introduce a contemporary refinement that would make it more adaptable to modern branding and communication needs.
灵感: Rotary Sans draws inspiration from the interplay of geometry and functionality found in mid-century modern design, where clean lines and purposeful details create a sense of clarity and efficiency. The typeface takes cues from classic grotesque and neo-grotesque sans-serifs but reinterprets them with a contemporary twist—most notably through its distinctive pear drop-shaped ink traps. These ink traps not only enhance legibility but also introduce a subtle organic contrast to the structure.
项目周期: Location Italy. The research project began in late 2023 and progressed through development, culminating in its production and launch in July 2024.
操作流程: The presentation box was gifted to the first ten companies that purchased the complete typeface family.
团队成员: Paul Henry Robb
Moira Bartoloni
图片版权: Paul Henry Robb