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Jie Yang 嘅作品 Time 面膜包裝

由設計師 Jie Yang 創作嘅 Time 面膜包裝 係備受推崇嘅 2021 A' Design Award 銀獎 得獎作品,獲獎類別為 包裝設計。


銀包裝· 2021

Time 面膜包裝

由 Jie Yang

客戶: Decelent

包裝 類別嘅 A' Design Award 銀獎 得獎者

23,072

色彩

設計

關於 Time 面膜包裝

《時間》係為一款保濕面膜而設計嘅包裝。個盒好似書咁揭開,一頁一頁由頭揭到尾。圖案採用咗中國古代神話入面嘅水獸,配色就取自敦煌壁畫。外包裝長200毫米、闊110毫米、厚50毫米,主要材料選用可降解紙張。透過UV光油處理同反覆壓紋,令深色背景更添層次對比。呢個設計將傳統文化同現代化妝品品牌互相連結。

榮譽認可

關於A' Design Award 銀獎

Time 面膜包裝是 A' Design Award 銀獎得主,這是授予頂級、華美而令人印象深刻的設計的極為崇高的認可。銀獎得主是極其卓越、極具創造力的作品,展現出其設計師傑出的專業技能、才華與敏銳。預計Time 面膜包裝將成為一件出色的典範之作,兼具非凡的專業性與深刻的創新性。這件贏得 A' Design Award 銀獎的設計是一項備受矚目、令人欽佩的發明,造福並拓展藝術、科學、設計和技術的界限。Time 面膜包裝是一件令人羨慕的創作,它喚起渴望,帶來積極的情感,並激發驚嘆與讚嘆。

設計背後

新聞資料包

由設計師提供嘅製作人員名單、團隊成員同技術詳情。

獨特屬性
First of all, the designer integrates the book creativity into the packaging, which means that reading this book from beginning to end is like growing from youth to old. While our appearance changes, our inner beauty is gained.
Secondly, this case is a moisturizing facial mask specially designed for women.
The designer applies the ancient Chinese mythological story of the water beast as a creative element and the Dunhuang mural colors from thousands of years ago marking the friendly exchanges between China and the world on the Silk Road to empower the culture value of this product.
尺寸同包裝
The outer package is 50 mm thick, 200 mm long and 110 mm wide.
標籤
Ancient myths, Dunhuang murals, innovative expression of open box of books, connotative beauty
生產技術
The choice of materials is mainly made of degradable environmental protection paper, which emphasizes the harmonious coexistence of human and environment.
設計挑戰
This package takes black as the base color, the picture color will be affected, not bright enough, it is difficult to open the picture space sense. Finally, the picture is treated with UV brightening technology to make the whole picture bright, and repeated bumping is used to enhance the sense of hierarchy of the picture.
研究
This design is an upgrade case. Customers hope that the new scheme will have more China cultural connotations, and better display the gorgeous packaging, which is different from the packaging techniques used in the market.
After in-depth research, we find that consumers are more willing to spend on novelty and culture. Therefore, we decided to make some innovations: we will browse the form of books as a way of opening and closing the mask, and integrate the color art of Dunhuang murals to recreate the product
靈感
The design inspiration comes from books. As life is like a book. Reading this book from beginning to end is like growing from youth to old. While our appearance changes, our inner beauty is gained.
Applying the ancient Chinese mythological story of the water beast as a creative element and the Dunhuang mural colors from thousands of years ago marking the friendly exchanges between China and the world on the Silk Road to empower the culture value of this product.
This work not only shows the long history of human art and cultural heritage but also brings consumers to contemplation on the life.
項目時長
The project started in July 2020 and completed in September 2020.
Designed, proofed and manufactured in Shenzhen.
操作流程
The designer integrates traditional culture with modern fashion to this brand-new cosmetics brand. This is the original intention of our mask. Through the study of history and ancient art, the designer uses a new way to manifest the classic and modern.
團隊成員
JieYang

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