Lan Shenfan and Xu Jingwen 嘅作品 Soda Grocery 汽水士多

由設計師 Lan Shenfan and Xu Jingwen 創作嘅 Soda Grocery 汽水士多係備受推崇嘅 2021 A' Design Award 鐵獎得獎作品，獲獎類別為平面設計。

鐵平面· 2021

Soda Grocery 汽水士多

由 Lan Shenfan and Xu Jingwen

客戶: Macau University of Science and Technology

平面類別嘅 A' Design Award 鐵獎得獎者

12,403

經驗證嘅獲獎者

驗證設計 #120521 嘅獲獎狀態

訪問網站喺 A' Design Award 查看新聞稿獎項徽章

色彩

設計

關於 Soda Grocery 汽水士多

Soda Grocery係一款為澳門遊客而設嘅手信食品包裝設計。設計語言取材自二十世紀澳門生產嘅炮仗包裝。四位女性嘅歷史包裝圖像被重新繪製成現代插畫,並以鮮明色彩印刷。四款食品包裝均採用呢啲插畫,每個盒子尺寸為185 x 145 x 55毫米。印刷嘅包裝紙同內部標籤均以浮雕、UV上光、燙金同模切等工藝完成。設計喺保留地方特色嘅同時,亦切合現代審美。

榮譽認可

關於A' Design Award 鐵獎

Soda Grocery 汽水士多是 A' Design Award 鐵獎得主，這是授予滿足人們對設計精良的創作所期待的專業與工業要求的優良設計的聲望認可。鐵獎得主展現出其創作者的高超技藝、高度專業化、專家級的理解力和創造能力。預計Soda Grocery 汽水士多將成為一件備受推崇、令人欽佩且被珍愛的創作，既實用又創新。這件贏得 A' Design Award 鐵獎的設計整合了行業最佳實踐，並擁有與專業知識和才華相結合的稱職技術特性。Soda Grocery 汽水士多因其嚴謹而受到尊重，旨在提供有助於讓世界變得更美好的生活品質改善。

設計背後

新聞資料包

由設計師提供嘅製作人員名單、團隊成員同技術詳情。

獨特屬性: Update to the local graphic packaging design language during the history
尺寸同包裝: Width 185mm x Depth 145mm x Height 55mm
標籤: package, brand, inheritance, graphic, illustration
生產技術: Choose packaging paper Scheduling other production materials Printing wrapping paper and inner sticker Process production filming, embossing, UV, bronzing, die-cutting finished product cutting
設計挑戰: Firecrackers in history are the representative products of Macau exported overseas. Therefore, in the design process of this project, it is necessary to retain the regional characteristics of Macau of the times, but also to have the style of modern design language, and to change the "attribute" of the packaging attached to its original pattern. : Since the setting of firecrackers is prohibited in Macau, the We need to change from the original packaging of firecrackers to packaging of special tourist food is the two biggest challenges of the project.
研究: Research Type is Exploration Research Research goal is Analyze the packaging of firecrackers that appeared in Macau in the 20th century, sum up its graphic language, and design a new type of packaging that meets the modern society with the characteristics Research Method is Observation Research tool is Old Macau firecracker packaging
靈感: The special history and culture of Macau created firecrackers with historical characteristics, but they suddenly disappeared after the industrial transformation. We summarized and sorted out representative packaging graphic languages, updated the design with modern graphic languages, adopted bold colors, and converted the original functions of the products into new packaging
項目時長: The project started in Macau in March 2020 and will be completed in Macau in June 2020.
操作流程: In order to facilitate the use of mass consumers, the most common packaging method is adopted
團隊成員: Shenfan Lan
JingWen Xu
圖片來源: Shenfan Lan/JingWen Xu