由設計師 Angela Spindler 創作嘅 Wildheart Organics 香氛蠟燭 係備受推崇嘅 2022 A' Design Award 銀獎 得獎作品,獲獎類別為 包裝設計。
銀包裝· 2022
Wildheart Organics 香氛蠟燭
客戶: Depot Creative
包裝 類別嘅 A' Design Award 銀獎 得獎者
經驗證嘅獲獎者
驗證設計 #137486 嘅獲獎狀態設計
關於 Wildheart Organics 香氛蠟燭
無可挑剔的有機香味大豆蠟燭系列的優質外觀。這個想法是為了以符合產品品質的外觀打入高端零售商,並透過產品外觀進行傳達。材料選擇和飾面對於消費者來說至關重要。感知,從最初的印像到第二次經過深思熟慮的評估。使用的顏色源自於製造每種香水的植物和草藥。這些插圖具有空靈的品質,暗示著蠟燭燃燒時散發到空氣中的氣味。
榮譽認可
關於A' Design Award 銀獎
Wildheart Organics 香氛蠟燭是 A' Design Award 銀獎得主,這是授予頂級、華美而令人印象深刻的設計的極為崇高的認可。銀獎得主是極其卓越、極具創造力的作品,展現出其設計師傑出的專業技能、才華與敏銳。預計Wildheart Organics 香氛蠟燭將成為一件出色的典範之作,兼具非凡的專業性與深刻的創新性。這件贏得 A' Design Award 銀獎的設計是一項備受矚目、令人欽佩的發明,造福並拓展藝術、科學、設計和技術的界限。Wildheart Organics 香氛蠟燭是一件令人羨慕的創作,它喚起渴望,帶來積極的情感,並激發驚嘆與讚嘆。
設計背後
新聞資料包
由設計師提供嘅製作人員名單、團隊成員同技術詳情。
- 獨特屬性
- The agency elevated Wildheart’s branding and product packaging design to reinforce its clean credentials, hero the divine aromas and create a premium lifestyle brand.
Very few candle brands use completely organic ingredients, we captured Wildheart’s point of difference and high quality throughout the packaging, visually and with tactile materials. - 尺寸同包裝
- There were a range of box sizes created. The material specification was uncoated off white stock, with a slight texture. Printed offset in CMYK with spot UV details on illustrations and brand mark. Inners were from white core flute. Labels printed single colour on satin finish self-adhesive stock.
52 SKU's, 5 product ranges - 標籤
- Candle packaging, Packaging for candles, premium packaging, luxury candle packaging
- 生產技術
- Printed CMYK on uncoated stock with spot UV details.
Boxes of various sizes with coreflute inners.
Separate label s printed for candle jars. - 設計挑戰
- The project timing was quite tight.
- 研究
- On a functional note, the brand’s previous boxes weren’t holding up well in shipment. Depot created a packaging solution that was physically sturdy, yet visually delicate. A premium hand feel combines with light colors and ethereal illustrations that allude to the plant-based scents that dissipate into the air as the candle burns. Colors create a visual identity for 52 products across 5 ranges. The effect makes the organic claim legible, while creating a more polished, luxurious experience overall.
- 靈感
- Whiff of luxury.
It’s rare among candle brands to insist on all organic ingredients, a point of difference we took to heart when tasked with packaging Wildheart’s precious olfactory experiences. The idea was to break into higher end retailers with a look that would stand up to the rare quality of the product.
We created a packaging solution that was physically sturdy, yet visually delicate. Colors create a visual identity for 52 products across 5 ranges. - 項目時長
- Project commenced in July 2018, Sydney Australia.
Project completed in April 2019, Sydney Australia.
Launched in UK in September 2019 - 操作流程
- Boxes are crash lock bottoms with simple tuck in lids.
Core flute inners have die cut finger hole for ease of opening. - 團隊成員
- Angela Spindler - Creative Director, designer, illustrator
Annie Dekker - Finished art, retouching, illustration colour/retouching
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